Lightshot vs Snagit:Which is more popular in New Zealand?
In October 2026, Snagit had more branded searches than Lightshot among screenshot tools in New Zealand. Snagit had about 350 branded searches, while Lightshot had 240. Snagit made up 23.3% of all screenshot tool searches we track, and Lightshot accounted for 16%. When we asked ChatGPT and Google AI Overviews about screenshot tools, Snagit appeared in three of the five answers and Lightshot in two. Lightshot and Snagit were each mentioned first in two of the four answers.
Who do people search for more?
Snagit, about 46% more searches than Lightshot
Who does AI mention more?
Snagit, mentioned in 3 of 5 answers, Lightshot in 2
Who does AI recommend more?
Each is named first in 2 of 4 answers.
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Top screenshot tools in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Snagit was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Lightshot was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Lightshot and Snagit were each listed first in two of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
ShareX1st- Snagit2nd
Greenshot3rd
CleanShot X4th
Lightshot5th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- ShareX5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Greenshot4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Snagit3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- CleanShot X3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Lightshot2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
See every answer about screenshot tools
5 answers
Asked ChatGPT
“Which screenshot tool should I use in New Zealand?”
Asked ChatGPT
“What are the best screenshot tools in New Zealand?”
Asked ChatGPT
“What's the best screenshot tool in New Zealand for annotated screenshots?”
Searched Google, AI Overview
“best screenshot tool”
Searched Google, AI Overview
“screen capture tool”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Lightshot or Snagit more popular in search?
This chart shows how often people search Google for Lightshot and Snagit by name. Each line represents a brand's share of searches for all five screenshot tools we track, month by month, from searches in New Zealand.
Share of searches by month for Snagit, Lightshot. The figures are in the table below the chart.
View monthly share of searches table
| Month | Greenshot | Snagit | ShareX | Lightshot | CleanShot X |
|---|---|---|---|---|---|
| Nov 2025 | 36.3% | 21.1% | 20.6% | 15.2% | 6.9% |
| Dec 2025 | 32.9% | 19.7% | 23% | 16.4% | 7.9% |
| Jan 2026 | 29.4% | 20.4% | 19.9% | 25.6% | 4.7% |
| Feb 2026 | 27.7% | 16.8% | 33.2% | 17.3% | 5% |
| Mar 2026 | 26.9% | 23.3% | 23.3% | 18.5% | 7.9% |
| Apr 2026 | 24% | 17.3% | 26% | 26% | 6.7% |
| May 2026 | 18.8% | 17.3% | 21.8% | 35.3% | 6.8% |
| Jun 2026 | 33.8% | 16.5% | 23.1% | 22.7% | 3.8% |
| Jul 2026 | 16.8% | 12.1% | 36.9% | 30.9% | 3.4% |
| Aug 2026 | 20.8% | 15% | 34.2% | 25.8% | 4.2% |
| Sep 2026 | 18.9% | 14% | 52.7% | 9.5% | 4.9% |
| Oct 2026 | 33.3% | 23.3% | 22.7% | 16% | 4.7% |
How has branded search for Lightshot and Snagit changed in New Zealand over the last 12 months?
3 findings
- The lead changed hands 4 times in the 12 months ending October 2026: Lightshot took it in January 2026, Snagit took it in March 2026, Lightshot took it in April 2026, Snagit took it in September 2026.
- Across the 12 months ending October 2026, Lightshot’s share of searches among screenshot tools in New Zealand moved from 15.2% to 16%, and its estimated monthly branded searches moved from 310 to 240.
- Across the 12 months ending October 2026, Snagit’s share of searches among screenshot tools in New Zealand moved from 21.1% to 23.3%, and its estimated monthly branded searches moved from 430 to 350.
How did search popularity change for New Zealand screenshot tools in October 2026?
2 changes
In October 2026, Snagit overtook ShareX to rank 2nd among screenshot tools in New Zealand, with 23.3% of the searches.
In October 2026, Lightshot gained share of searches among screenshot tools in New Zealand, from 9.5% to 16%.
How are Lightshot’s and Snagit’s branded searches counted?
9 search terms
Brandwave collects information about searches that people make online using Lightshot’s and Snagit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among screenshot tools
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