Brandwave

School management systems in New Zealand:Which brands are most popular in search?

In August 2026, Schoolbridge was the most searched among school management systems in New Zealand, with an estimated 201K branded searches and 77.9% estimated Share of Search within this set.

Share of Search, August 2026
  1. Schoolbridge77.9%
  2. KAMAR15.9%
  3. eTAP4%
  4. SchoolPoint2.1%
  5. Hero0.14%

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Share of SearchLeaderboard

Compare the student management and school communication systems New Zealand schools run. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among school management systems in New Zealand, by month

Share of Search by month for Schoolbridge, KAMAR, eTAP, SchoolPoint. The figures are in the table below the chart.

View monthly share of search table
MonthSchoolbridgeKAMAReTAPSchoolPointHero
Oct 202557.5%31.9%8%2.3%0.35%
Nov 202561.7%23.8%12.7%1.3%0.47%
Dec 202552.3%25.4%19.8%1.4%1.1%
Jan 202660.1%34.6%3.1%1.9%0.24%
Feb 202670.8%22.4%5.4%1.2%0.23%
Mar 202674.7%19.4%4.7%1.1%0.21%
Apr 202670.9%22.4%5.4%1%0.36%
May 202670.8%21.4%6.7%0.84%0.29%
Jun 202674.2%19.1%5.7%0.72%0.25%
Jul 202674.8%19.5%4.7%0.88%0.2%
Aug 202677.9%15.9%4%2.1%0.14%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Schoolbridge

    77.9%

    held 1st · 201K estimated branded searches · +82.7% vs prior month · +3.1 points

  2. 2.KAMAR

    15.9%

    held 2nd · 41K estimated branded searches · +42.9% vs prior month · -3.6 points

  3. 3.eTAP

    4%

    held 3rd · 10.4K estimated branded searches · +51.1% vs prior month · -0.6 points

  4. 4.SchoolPoint

    2.1%

    held 4th · 5.4K estimated branded searches · +315.4% vs prior month · +1.2 points

  5. 5.Hero

    0.14%

    held 5th · 370 estimated branded searches · +23.3% vs prior month · -0.1 points

Compare search popularity between leading brands

Which brand is most popular in search among school management systems in New Zealand?

In August 2026, Schoolbridge was the most searched among school management systems in New Zealand, with an estimated 201K branded searches and 77.9% estimated Share of Search within this set. KAMAR is in 2nd place, 62 percentage points behind at 15.9% Share of Search.

New Zealand school management systems, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Schoolbridge57.5% → 77.9%77.9%Aug 202652.3%Dec 20251st
KAMAR31.9% → 15.9%34.6%Jan 202615.9%Aug 20262nd
eTAP8% → 4%19.8%Dec 20253.1%Jan 20263rd
SchoolPoint2.3% → 2.1%2.3%Oct 20250.72%Jun 20264th
Hero0.35% → 0.14%1.1%Dec 20250.14%Aug 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Schoolbridge’s estimated Share of Search among school management systems in New Zealand increased from 57.5% to 77.9%.
  • Across the 11 months ending August 2026, KAMAR’s estimated Share of Search among school management systems in New Zealand decreased from 31.9% to 15.9%.
  • Across the 11 months ending August 2026, eTAP’s estimated Share of Search among school management systems in New Zealand decreased from 8% to 4%.
  • Across the 11 months ending August 2026, Schoolbridge’s estimated Share of Search among school management systems in New Zealand peaked at 77.9% in August 2026 and was lowest at 52.3% in December 2025.
  • Across the 11 months ending August 2026, KAMAR’s estimated Share of Search among school management systems in New Zealand peaked at 34.6% in January 2026 and was lowest at 15.9% in August 2026.
  • Across the 11 months ending August 2026, eTAP’s estimated Share of Search among school management systems in New Zealand peaked at 19.8% in December 2025 and was lowest at 3.1% in January 2026.
  • Across the 11 months ending August 2026, SchoolPoint’s estimated Share of Search among school management systems in New Zealand peaked at 2.3% in October 2025 and was lowest at 0.72% in June 2026.
  • Across the 11 months ending August 2026, SchoolPoint and Hero held steady: their estimated Share of Search among school management systems in New Zealand each moved less than 0.5 percentage points.

How did search popularity change for New Zealand school management systems in August 2026?

  1. In August 2026, Schoolbridge gained estimated Share of Search among school management systems in New Zealand, from 74.8% to 77.9%.

  2. In August 2026, SchoolPoint gained estimated Share of Search among school management systems in New Zealand, from 0.88% to 2.1%.

  3. In August 2026, KAMAR lost estimated Share of Search among school management systems in New Zealand, from 19.5% to 15.9%.

  4. In August 2026, eTAP lost estimated Share of Search among school management systems in New Zealand, from 4.7% to 4%.

  5. Estimated monthly branded searches for Hero in New Zealand fell 32.7% over 11 measured months, from 550 to 370 in August 2026.

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