Husqvarna Automower vs Segway Navimow:Which is more popular?
In September 2026, Husqvarna Automower had more branded searches than Segway Navimow among robot mower brands in New Zealand. Husqvarna Automower had about 4,750 branded searches, while Segway Navimow had 600. Husqvarna Automower made up 71.3% of all robot mower brand searches we track, and Segway Navimow accounted for 9%. When we asked ChatGPT and Google AI Overviews about robot mower brands, Segway Navimow appeared in all four answers and Husqvarna Automower in three. Segway Navimow was mentioned before Husqvarna Automower in every answer.
Who do people search for more?
Husqvarna Automower, about 8 searches for every 1 for Segway Navimow
Who does AI mention more?
Segway Navimow, mentioned in every answer we collected
Who does AI recommend more?
Segway Navimow, named ahead of Husqvarna Automower in every answer
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Top robot mower brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Segway Navimow appeared in all four answers. Husqvarna Automower was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Segway Navimow was listed before Husqvarna Automower in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Segway Navimow4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Husqvarna Automower3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Mammotion3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Worx Landroid2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
MowBot0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Ecovacs Goat0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about robot mower brands
4 answers
Asked ChatGPT
“Which robot mower brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best robot mower brands in New Zealand?”
Asked ChatGPT
“What's the best robot mower brand in New Zealand for an easier lawn?”
Searched Google, AI Overview
“robot lawn mower nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“automatic lawn mower”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Husqvarna Automower or Segway Navimow more popular in search?
This chart shows how often people search Google for Husqvarna Automower and Segway Navimow by name. Each line represents a brand's share of searches for all six robot mower brands we track, month by month, from searches in New Zealand.
Share of searches by month for Husqvarna Automower, Segway Navimow. The figures are in the table below the chart.
View monthly share of searches table
| Month | Husqvarna Automower | Mammotion | Segway Navimow | MowBot | Ecovacs Goat | Worx Landroid |
|---|---|---|---|---|---|---|
| Oct 2025 | 76.7% | 13.7% | 4% | 4.3% | 0.48% | 0.8% |
| Nov 2025 | 76.7% | 13.1% | 4.6% | 4.6% | 0.41% | 0.55% |
| Dec 2025 | 74.9% | 14.7% | 4.3% | 5.1% | 0.19% | 0.76% |
| Jan 2026 | 70.3% | 19.5% | 5% | 4.1% | 0.35% | 0.88% |
| Feb 2026 | 76.1% | 13.1% | 4.7% | 5.1% | 0.19% | 0.76% |
| Mar 2026 | 71.8% | 14% | 5.9% | 7.3% | 0.42% | 0.63% |
| Apr 2026 | 72.2% | 13.9% | 5.8% | 6.8% | 0.62% | 0.62% |
| May 2026 | 72.8% | 13.5% | 6.3% | 6.1% | 0.45% | 0.9% |
| Jun 2026 | 69.9% | 15.9% | 6.7% | 6.2% | 0.54% | 0.81% |
| Jul 2026 | 69.5% | 12% | 9.8% | 7.6% | 0.28% | 0.84% |
| Aug 2026 | 69% | 11.2% | 10.4% | 6% | 2.5% | 0.82% |
| Sep 2026 | 71.3% | 11.6% | 9% | 5.1% | 2.6% | 0.45% |
How has the Husqvarna Automower and Segway Navimow comparison changed over the last 12 months?
3 findings
- Husqvarna Automower was ahead of Segway Navimow in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Husqvarna Automower’s share of searches among robot mower brands in New Zealand moved from 76.7% to 71.3%, and its estimated monthly branded searches held steady at 4.8K.
- Across the 12 months ending September 2026, Segway Navimow’s share of searches among robot mower brands in New Zealand moved from 4% to 9%, and its estimated monthly branded searches moved from 250 to 600.
How did search popularity change for New Zealand robot mower brands in September 2026?
2 changes
In September 2026, Husqvarna Automower gained share of searches among robot mower brands in New Zealand, from 69% to 71.3%.
In September 2026, Segway Navimow lost share of searches among robot mower brands in New Zealand, from 10.4% to 9%.
How are branded searches counted?
8 search terms
Brandwave collects information about searches that people make online using Husqvarna Automower’s and Segway Navimow’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Husqvarna Automower
6 branded search terms
- automower
- automower robot
- connect automower
- husqvarna automower 450x
- husqvarna automower blade
- husqvarnaautomower
Segway Navimow
2 branded search terms
- navimow
- segwaynavimow
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