DiDi vs Uber:Which is more popular?
In September 2026, Uber had more branded searches than DiDi among ride-hailing apps and taxis in New Zealand. Uber had about 13,400 branded searches, while DiDi had 4,730. Uber made up 57.2% of all ride-hailing apps and taxi searches we track, and DiDi accounted for 20.2%. When we asked ChatGPT and Google AI Overviews about ride-hailing apps and taxis, Uber appeared in all five answers and DiDi in two. Uber was mentioned before DiDi in every answer.
Who do people search for more?
Uber, about 3 searches for every 1 for DiDi
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Top ride-hailing apps and taxis in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Uber appeared in all five answers. DiDi was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Uber was listed before DiDi in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Uber1st
- YourRide2nd
DiDi3rd
Corporate Cabs4th
Blue Bubble Taxi5th
Alert Taxis–
Green Cabs–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Uber5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- YourRide3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- DiDi2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Corporate Cabs2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Blue Bubble Taxi2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Alert Taxis0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Green Cabs0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about ride-hailing apps and taxis
5 answers
Asked ChatGPT
“Which taxi or ride-hailing service should I use in New Zealand?”
Asked ChatGPT
“What are the best taxi and ride-hailing services in New Zealand?”
Asked ChatGPT
“What's the best taxi or ride-hailing service in New Zealand for a ride across town?”
Searched Google, AI Overview
“book a taxi online”
Searched Google, AI Overview
“ride hailing services”
- 1Uber
- 1
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is DiDi or Uber more popular in search?
This chart shows how often people search Google for DiDi and Uber by name. Each line represents a brand's share of searches for all seven ride-hailing apps and taxis we track, month by month, from searches in New Zealand.
Share of searches by month for Uber, DiDi. The figures are in the table below the chart.
View monthly share of searches table
| Month | Uber | DiDi | Corporate Cabs | Blue Bubble Taxi | Alert Taxis | YourRide | Green Cabs |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 36.3% | 29.5% | 16.8% | 11.5% | 3.5% | 1.9% | 0.58% |
| Nov 2025 | 36.8% | 24.5% | 17% | 14.4% | 4.2% | 2.3% | 0.7% |
| Dec 2025 | 42.5% | 22.8% | 13.5% | 13.7% | 4.1% | 2.7% | 0.62% |
| Jan 2026 | 50.2% | 20.1% | 11.5% | 11.6% | 3.6% | 2.4% | 0.66% |
| Feb 2026 | 45.7% | 18.2% | 16% | 13.4% | 4% | 2.1% | 0.6% |
| Mar 2026 | 52.2% | 15.1% | 16.2% | 11% | 3.2% | 1.8% | 0.4% |
| Apr 2026 | 55.7% | 17.1% | 12.5% | 10% | 2.5% | 1.7% | 0.52% |
| May 2026 | 51.1% | 26.3% | 10.2% | 8.2% | 2.5% | 1.4% | 0.38% |
| Jun 2026 | 54.5% | 24.5% | 9.6% | 7.7% | 2.4% | 1% | 0.4% |
| Jul 2026 | 52.2% | 25.3% | 11.1% | 7.5% | 2.2% | 1.2% | 0.5% |
| Aug 2026 | 57.4% | 20.3% | 10.1% | 8.1% | 2% | 1.3% | 0.75% |
| Sep 2026 | 57.2% | 20.2% | 10.3% | 8.3% | 2.6% | 0.9% | 0.6% |
How has the DiDi and Uber comparison changed over the last 12 months?
3 findings
- Uber was ahead of DiDi in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, DiDi’s share of searches among ride-hailing apps and taxis in New Zealand moved from 29.5% to 20.2%, and its estimated monthly branded searches moved from 5.1K to 4.7K.
- Across the 12 months ending September 2026, Uber’s share of searches among ride-hailing apps and taxis in New Zealand moved from 36.3% to 57.2%, and its estimated monthly branded searches moved from 6.3K to 13.4K.
How did search popularity change for New Zealand ride-hailing apps and taxis in September 2026?
1 change
Estimated monthly branded searches for Uber in New Zealand rose 113.5% over 12 measured months, from 6.3K to 13.4K in September 2026.
How are branded searches counted?
11 search terms
Brandwave collects information about searches that people make online using DiDi’s and Uber’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among ride-hailing apps and taxis
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