Dometic vs Engel:Which is more popular?
In September 2026, Dometic had more branded searches than Engel among portable fridge brands in New Zealand. Dometic had about 700 branded searches, while Engel had 100. Dometic made up 19.2% of all portable fridge brand searches we track, and Engel accounted for 2.7%. When we asked ChatGPT and Google AI Overviews about portable fridge brands, Dometic and Engel each appeared in three of the four answers. Engel was mentioned before Dometic in every answer.
Who do people search for more?
Dometic, about 7 searches for every 1 for Engel
Who does AI mention more?
Both were mentioned in 3 of 4 answers.
Who does AI recommend more?
Engel, named ahead of Dometic in every answer
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Top portable fridge brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Dometic and Engel were each mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Engel was listed before Dometic in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Engel1st
- Dometic2nd
- Brass Monkey3rd
EvaKool–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Brass Monkey4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Dometic3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Engel3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- EvaKool0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about portable fridge brands
4 answers
Asked ChatGPT
“Which portable fridge brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best portable fridge brands in New Zealand?”
Asked ChatGPT
“What's the best portable fridge brand in New Zealand for camping trips?”
Searched Google, AI Overview
“12v fridge nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“camping fridge nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Dometic or Engel more popular in search?
This chart shows how often people search Google for Dometic and Engel by name. Each line represents a brand's share of searches for all four portable fridge brands we track, month by month, from searches in New Zealand.
Share of searches by month for Dometic, Engel. The figures are in the table below the chart.
View monthly share of searches table
| Month | Brass Monkey | Dometic | Engel | EvaKool |
|---|---|---|---|---|
| Oct 2025 | 70.4% | 23.3% | 5.2% | 1.1% |
| Nov 2025 | 78.4% | 16.9% | 4% | 0.64% |
| Dec 2025 | 80.3% | 15.7% | 3.3% | 0.69% |
| Jan 2026 | 76.2% | 19.6% | 3.6% | 0.62% |
| Feb 2026 | 73.4% | 20.7% | 4.9% | 0.93% |
| Mar 2026 | 74.5% | 20.5% | 4.4% | 0.55% |
| Apr 2026 | 76.6% | 18.6% | 4.1% | 0.74% |
| May 2026 | 76.2% | 18.1% | 4.9% | 0.75% |
| Jun 2026 | 75.6% | 19.2% | 4.9% | 0.38% |
| Jul 2026 | 74.4% | 18.8% | 5.3% | 1.5% |
| Aug 2026 | 76.9% | 17.9% | 3.8% | 1.3% |
| Sep 2026 | 77.2% | 19.2% | 2.7% | 0.82% |
How has the Dometic and Engel comparison changed over the last 12 months?
3 findings
- Dometic was ahead of Engel in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Dometic’s share of searches among portable fridge brands in New Zealand moved from 23.3% to 19.2%, and its estimated monthly branded searches moved from 1K to 700.
- Across the 12 months ending September 2026, Engel’s share of searches among portable fridge brands in New Zealand moved from 5.2% to 2.7%, and its estimated monthly branded searches moved from 230 to 100.
How did search popularity change for New Zealand portable fridge brands in September 2026?
2 changes
In September 2026, Dometic gained share of searches among portable fridge brands in New Zealand, from 17.9% to 19.2%.
In September 2026, Engel lost share of searches among portable fridge brands in New Zealand, from 3.8% to 2.7%.
How are branded searches counted?
9 search terms
Brandwave collects information about searches that people make online using Dometic’s and Engel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among portable fridge brands
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