Online whiteboard tools in New Zealand:Which brands are most popular in search?
In August 2026, Miro was the most searched among online whiteboard tools in New Zealand, with an estimated 15.3K branded searches and 64.4% estimated Share of Search within this set.
Miro64.4%draw.io17.3%
Lucidchart14.5%
FigJam3.7%
Mural0.13%
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Share of SearchLeaderboard
Compare the online whiteboard and diagramming tools New Zealand teams collaborate in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Miro, draw.io, Lucidchart, FigJam. The figures are in the table below the chart.
View monthly share of search table
| Month | Miro | draw.io | Lucidchart | FigJam | Mural |
|---|---|---|---|---|---|
| Oct 2025 | 68.7% | 17.9% | 9.1% | 4.1% | 0.14% |
| Nov 2025 | 70.2% | 14.8% | 9.7% | 5.2% | 0.11% |
| Dec 2025 | 75.3% | 11.1% | 6.9% | 6.6% | 0.15% |
| Jan 2026 | 74.4% | 11.1% | 7.7% | 6.6% | 0.15% |
| Feb 2026 | 69.5% | 15% | 9.7% | 5.6% | 0.17% |
| Mar 2026 | 66.3% | 14.6% | 12.1% | 6.8% | 0.18% |
| Apr 2026 | 64.4% | 16.6% | 12% | 6.8% | 0.15% |
| May 2026 | 57.7% | 22.5% | 15.6% | 4.1% | 0.18% |
| Jun 2026 | 66.3% | 17.7% | 12% | 3.8% | 0.21% |
| Jul 2026 | 65.8% | 17.5% | 11.8% | 4.7% | 0.16% |
| Aug 2026 | 64.4% | 17.3% | 14.5% | 3.7% | 0.13% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 64.4% | 15.3K | +21.6% | -1.4 points | |
| 2, held 2nd | 17.3% | 4.1K | +23% | -0.2 points | |
| 3, held 3rd | 14.5% | 3.5K | +52% | +2.6 points | |
| 4, held 4th | 3.7% | 890 | -1.1% | -1 points | |
| 5, held 5th | 0.13% | 30 | 0% | 0 points |
1.
Miro64.4%
held 1st · 15.3K estimated branded searches · +21.6% vs prior month · -1.4 points
2.
17.3%
held 2nd · 4.1K estimated branded searches · +23% vs prior month · -0.2 points
14.5%
held 3rd · 3.5K estimated branded searches · +52% vs prior month · +2.6 points
4.
FigJam3.7%
held 4th · 890 estimated branded searches · -1.1% vs prior month · -1 points
5.
Mural0.13%
held 5th · 30 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between leading brands
Which brand is most popular in search among online whiteboard tools in New Zealand?
5 brands
In August 2026, Miro was the most searched among online whiteboard tools in New Zealand, with an estimated 15.3K branded searches and 64.4% estimated Share of Search within this set. draw.io is in 2nd place, 47.1 percentage points behind at 17.3% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Miro | 68.7% → 64.4% | 75.3%Dec 2025 | 57.7%May 2026 | 1st |
| draw.io | 17.9% → 17.3% | 22.5%May 2026 | 11.1%Dec 2025 | 2nd |
| Lucidchart | 9.1% → 14.5% | 15.6%May 2026 | 6.9%Dec 2025 | 3rd |
| FigJam | 4.1% → 3.7% | 6.8%Mar 2026 | 3.7%Aug 2026 | 4th |
| Mural | 0.14% → 0.13% | 0.21%Jun 2026 | 0.11%Nov 2025 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Miro’s estimated Share of Search among online whiteboard tools in New Zealand decreased from 68.7% to 64.4%.
- Across the 11 months ending August 2026, draw.io’s estimated Share of Search among online whiteboard tools in New Zealand decreased from 17.9% to 17.3%.
- Across the 11 months ending August 2026, Lucidchart’s estimated Share of Search among online whiteboard tools in New Zealand increased from 9.1% to 14.5%.
- Across the 11 months ending August 2026, Miro’s estimated Share of Search among online whiteboard tools in New Zealand peaked at 75.3% in December 2025 and was lowest at 57.7% in May 2026.
- Across the 11 months ending August 2026, draw.io’s estimated Share of Search among online whiteboard tools in New Zealand peaked at 22.5% in May 2026 and was lowest at 11.1% in December 2025.
- Across the 11 months ending August 2026, Lucidchart’s estimated Share of Search among online whiteboard tools in New Zealand peaked at 15.6% in May 2026 and was lowest at 6.9% in December 2025.
- Across the 11 months ending August 2026, FigJam’s estimated Share of Search among online whiteboard tools in New Zealand peaked at 6.8% in March 2026 and was lowest at 3.7% in August 2026.
- Across the 11 months ending August 2026, FigJam and Mural held steady: their estimated Share of Search among online whiteboard tools in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand online whiteboard tools in August 2026?
4 changes
In August 2026, Lucidchart gained estimated Share of Search among online whiteboard tools in New Zealand, from 11.8% to 14.5%.
In August 2026, Miro lost estimated Share of Search among online whiteboard tools in New Zealand, from 65.8% to 64.4%.
In August 2026, FigJam lost estimated Share of Search among online whiteboard tools in New Zealand, from 4.7% to 3.7%.
draw.io’s estimated Share of Search among online whiteboard tools in New Zealand has lost ground for 3 months in a row, from 22.5% to 17.3% in August 2026.
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