Cobram Estate vs Olivado:Which is more popular?
In September 2026, Cobram Estate had more branded searches than Olivado among olive oil brands in New Zealand. Cobram Estate had about 50 branded searches, while Olivado had 20. Cobram Estate made up 10.6% of all olive oil brand searches we track, and Olivado accounted for 4.3%. When we asked ChatGPT and Google AI Overviews about olive oil brands, Olivado appeared in one of the five answers and Cobram Estate in none.
Who do people search for more?
Cobram Estate, about 3 searches for every 1 for Olivado
Who does AI mention more?
Olivado, mentioned in 1 of 5 answers, Cobram Estate in 0
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Top olive oil brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Olivado was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Cobram Estate did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Kakariki Olives4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Village Press4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Olivado1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Loopline0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Cobram Estate0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bertolli0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about olive oil brands
5 answers
Asked ChatGPT
“Which olive oil brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best olive oil brands in New Zealand?”
Asked ChatGPT
“What's the best olive oil brand in New Zealand for everyday cooking?”
Searched Google, AI Overview
“extra virgin olive oil”
Searched Google, AI Overview
“nz olive oil”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Cobram Estate or Olivado more popular in search?
This chart shows how often people search Google for Cobram Estate and Olivado by name. Each line represents a brand's share of searches for all six olive oil brands we track, month by month, from searches in New Zealand.
Share of searches by month for Cobram Estate, Olivado. The figures are in the table below the chart.
View monthly share of searches table
| Month | Kakariki Olives | Village Press | Loopline | Cobram Estate | Bertolli | Olivado |
|---|---|---|---|---|---|---|
| Oct 2025 | 29.6% | 16.7% | 22.2% | 7.4% | 3.7% | 20.4% |
| Nov 2025 | 25% | 29.2% | 33.3% | 4.2% | 2.1% | 6.3% |
| Dec 2025 | 34% | 20.8% | 30.2% | 7.5% | 1.9% | 5.7% |
| Jan 2026 | 39.7% | 12.1% | 24.1% | 8.6% | 6.9% | 8.6% |
| Feb 2026 | 37.8% | 13.5% | 21.6% | 10.8% | 8.1% | 8.1% |
| Mar 2026 | 35% | 17.5% | 22.5% | 10% | 2.5% | 12.5% |
| Apr 2026 | 37.2% | 16.3% | 27.9% | 7% | 2.3% | 9.3% |
| May 2026 | 23.4% | 11.7% | 14.9% | 5.3% | 41.5% | 3.2% |
| Jun 2026 | 27.7% | 19.1% | 21.3% | 10.6% | 14.9% | 6.4% |
| Jul 2026 | 26.8% | 26.8% | 24.4% | 12.2% | 7.3% | 2.4% |
| Aug 2026 | 27.3% | 25% | 25% | 11.4% | 4.5% | 6.8% |
| Sep 2026 | 40.4% | 19.1% | 17% | 10.6% | 8.5% | 4.3% |
How has the Cobram Estate and Olivado comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 12 months ending September 2026: Cobram Estate took it in December 2025, Olivado took it in March 2026, Cobram Estate took it in May 2026.
- Across the 12 months ending September 2026, Cobram Estate’s share of searches among olive oil brands in New Zealand moved from 7.4% to 10.6%, and its estimated monthly branded searches moved from 40 to 50.
- Across the 12 months ending September 2026, Olivado’s share of searches among olive oil brands in New Zealand moved from 20.4% to 4.3%, and its estimated monthly branded searches moved from 110 to 20.
How did search popularity change for New Zealand olive oil brands in September 2026?
3 changes
In September 2026, Bertolli overtook Olivado to rank 5th among olive oil brands in New Zealand, with 8.5% of the searches.
In September 2026, Olivado lost share of searches among olive oil brands in New Zealand, from 6.8% to 4.3%.
In September 2026, Cobram Estate lost share of searches among olive oil brands in New Zealand, from 11.4% to 10.6%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Cobram Estate’s and Olivado’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cobram Estate
2 branded search terms
- cobram estate
- cobramestate
Olivado
1 branded search term
- olivado
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