BISSELL vs Dyson:Which is more popular?
In September 2026, BISSELL had more branded searches than Dyson among mop vacuum brands in New Zealand. BISSELL had about 7,160 branded searches, while Dyson had 530. BISSELL made up 90.1% of all mop vacuum brand searches we track, and Dyson accounted for 6.7%. When we asked ChatGPT and Google AI Overviews about mop vacuum brands, BISSELL appeared in all five answers and Dyson in two. BISSELL was mentioned before Dyson in every answer.
Who do people search for more?
BISSELL, about 14 searches for every 1 for Dyson
Who does AI mention more?
BISSELL, mentioned in every answer we collected
Who does AI recommend more?
BISSELL, named ahead of Dyson in every answer
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Top mop vacuum brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, BISSELL appeared in all five answers. Dyson was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. BISSELL was listed before Dyson in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
See every answer about mop vacuum brands
5 answers
Asked ChatGPT
“Which mop vacuum brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best mop vacuum brands in New Zealand?”
Asked ChatGPT
“What's the best mop vacuum brand in New Zealand for hard floor cleaning?”
Searched Google, AI Overview
“wet dry vacuum nz”
Searched Google, AI Overview
“best mop vacuum”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is BISSELL or Dyson more popular in search?
This chart shows how often people search Google for BISSELL and Dyson by name. Each line represents a brand's share of searches for all three mop vacuum brands we track, month by month, from searches in New Zealand.
Share of searches by month for BISSELL, Dyson. The figures are in the table below the chart.
View monthly share of searches table
| Month | BISSELL | Dyson | Tineco |
|---|---|---|---|
| Oct 2025 | 89.8% | 6.8% | 3.3% |
| Nov 2025 | 86% | 10% | 4% |
| Dec 2025 | 90% | 6.3% | 3.6% |
| Jan 2026 | 89.9% | 6.5% | 3.7% |
| Feb 2026 | 89.6% | 6.7% | 3.8% |
| Mar 2026 | 89% | 6.5% | 4.5% |
| Apr 2026 | 91.6% | 4.6% | 3.8% |
| May 2026 | 90.7% | 5.8% | 3.5% |
| Jun 2026 | 89.7% | 6.4% | 3.9% |
| Jul 2026 | 90.7% | 5.3% | 4% |
| Aug 2026 | 91.7% | 4.7% | 3.5% |
| Sep 2026 | 90.1% | 6.7% | 3.3% |
How has the BISSELL and Dyson comparison changed over the last 12 months?
3 findings
- BISSELL was ahead of Dyson in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, BISSELL’s share of searches among mop vacuum brands in New Zealand moved from 89.8% to 90.1%, and its estimated monthly branded searches moved from 7K to 7.2K.
- Across the 12 months ending September 2026, Dyson’s share of searches among mop vacuum brands in New Zealand moved from 6.8% to 6.7%, and its estimated monthly branded searches held steady at 530.
How did search popularity change for New Zealand mop vacuum brands in September 2026?
2 changes
In September 2026, Dyson gained share of searches among mop vacuum brands in New Zealand, from 4.7% to 6.7%.
In September 2026, BISSELL lost share of searches among mop vacuum brands in New Zealand, from 91.7% to 90.1%.
How are branded searches counted?
7 search terms
Brandwave collects information about searches that people make online using BISSELL’s and Dyson’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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