Auckland Eye vs Eye Doctors:Which is more popular in New Zealand?
In October 2026, Auckland Eye had more branded searches than Eye Doctors among laser eye surgery clinics in New Zealand. Auckland Eye had about 6,080 branded searches, while Eye Doctors had 610. Auckland Eye made up 73.2% of all laser eye surgery clinic searches we track, and Eye Doctors accounted for 7.3%. When we asked ChatGPT and Google AI Overviews about laser eye surgery clinics, Auckland Eye appeared in all five answers and Eye Doctors in none.
Who do people search for more?
Auckland Eye, about 10 searches for every 1 for Eye Doctors
Who does AI mention more?
Auckland Eye, mentioned in every answer we collected
Who does AI recommend more?
Auckland Eye, the only one of the two named
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Top laser eye surgery clinics in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Auckland Eye appeared in all five answers. Eye Doctors did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Auckland Eye5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Re:Vision Laser & Cataract Centre4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Eye Institute3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Fendalton Eye Clinic2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Eye Doctors0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
We Fix Eyes0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about laser eye surgery clinics
5 answers
Asked ChatGPT
“Which laser eye surgery clinic should I go to in New Zealand?”
Asked ChatGPT
“What are the best laser eye surgery clinics in New Zealand?”
Asked ChatGPT
“What's the best laser eye surgery clinic in New Zealand for better vision?”
Searched Google, AI Overview
“laser eye surgery nz”
Searched Google, AI Overview
“laser eye surgery cost”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Auckland Eye or Eye Doctors more popular in search?
This chart shows how often people search Google for Auckland Eye and Eye Doctors by name. Each line represents a brand's share of searches for all six laser eye surgery clinics we track, month by month, from searches in New Zealand.
Share of searches by month for Auckland Eye, Eye Doctors. The figures are in the table below the chart.
View monthly share of searches table
| Month | Auckland Eye | Eye Institute | Eye Doctors | Fendalton Eye Clinic | We Fix Eyes | Re:Vision Laser & Cataract Centre |
|---|---|---|---|---|---|---|
| Nov 2025 | 75.3% | 12.2% | 4.9% | 7.2% | 0.24% | 0.12% |
| Dec 2025 | 73.1% | 13.2% | 6% | 7.2% | 0.3% | 0.15% |
| Jan 2026 | 73.3% | 11.9% | 5.8% | 8.6% | 0.24% | 0.12% |
| Feb 2026 | 75.1% | 10.7% | 5% | 8.8% | 0.24% | 0.12% |
| Mar 2026 | 77.6% | 10.6% | 5.3% | 6.2% | 0.21% | 0.11% |
| Apr 2026 | 75% | 12.4% | 5% | 7.3% | 0.25% | 0.12% |
| May 2026 | 73.7% | 12.2% | 4.9% | 8.8% | 0.24% | 0.12% |
| Jun 2026 | 72.7% | 15.7% | 4.1% | 7.1% | 0.24% | 0.12% |
| Jul 2026 | 74.8% | 12.4% | 5.1% | 7.3% | 0.25% | 0.12% |
| Aug 2026 | 79.7% | 9% | 4.5% | 6.5% | 0.18% | 0.09% |
| Sep 2026 | 73.1% | 12% | 6% | 8.6% | 0.24% | 0.12% |
| Oct 2026 | 73.2% | 12% | 7.3% | 7.1% | 0.24% | 0.12% |
How has branded search for Auckland Eye and Eye Doctors changed in New Zealand over the last 12 months?
3 findings
- Auckland Eye was ahead of Eye Doctors in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Auckland Eye’s share of searches among laser eye surgery clinics in New Zealand moved from 75.3% to 73.2%, and its estimated monthly branded searches moved from 6.2K to 6.1K.
- Across the 12 months ending October 2026, Eye Doctors’ share of searches among laser eye surgery clinics in New Zealand moved from 4.9% to 7.3%, and its estimated monthly branded searches moved from 400 to 610.
How did search popularity change for New Zealand laser eye surgery clinics in October 2026?
1 change

In October 2026, Eye Doctors overtook Fendalton Eye Clinic to rank 3rd among laser eye surgery clinics in New Zealand, with 7.3% of the searches.
How are Auckland Eye’s and Eye Doctors’ branded searches counted?
8 search terms
Brandwave collects information about searches that people make online using Auckland Eye’s and Eye Doctors’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Auckland Eye
5 branded search terms
- auckland eye
- auckland eye ltd
- auckland eye ormiston
- auckland eye takapuna
- aucklandeye
Eye Doctors
3 branded search terms
- eye doctors
- eye doctors clinic
- eyedoctors
Other head-to-heads among laser eye surgery clinics

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