Brandwave

How popular isEye Doctors in search?

In August 2026, there were an estimated 30 branded searches for Eye Doctors in New Zealand which is up 200% over the last 11 months. Eye Doctors holds 0.23% estimated Share of Search among New Zealand laser eye surgery clinics and is ranked 3rd of 4 competitors for search popularity.

Share of Search, August 2026
  1. Auckland Eye77.7%
  2. Eye Institute21.9%
  3. Eye Doctors0.23%
  4. We Fix Eyes0.15%
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Which laser eye surgery clinics compete with Eye Doctors?

Eye Doctors against laser eye surgery clinics in New Zealand, by month

Share of Search by month for Auckland Eye, Eye Institute, Eye Doctors. The figures are in the table below the chart.

View monthly share of search table
MonthAuckland EyeEye InstituteEye DoctorsWe Fix Eyes
Oct 202565.3%34%0.09%0.57%
Nov 202566%33.7%0.19%0.19%
Dec 202565.3%34.2%0.24%0.24%
Jan 202669.8%29.8%0.1%0.31%
Feb 202670.3%29.1%0.3%0.3%
Mar 202673.5%26%0.27%0.27%
Apr 202673.8%25.8%0.11%0.21%
May 202673.8%25.8%0.21%0.21%
Jun 202670%29.6%0.2%0.2%
Jul 202670.1%29.5%0.2%0.2%
Aug 202677.7%21.9%0.23%0.15%
Sep 2026————
  1. held 1st · 10.3K estimated branded searches · +49.4% vs prior month · +7.6 points

  2. held 2nd · 2.9K estimated branded searches · 0% vs prior month · -7.6 points

  3. held 3rd · 30 estimated branded searches · +50% vs prior month · 0 points

  4. held 4th · 20 estimated branded searches · 0% vs prior month · -0.1 points

Compare search popularity between Eye Doctors and its closest rivals

How has branded search demand for Eye Doctors changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Eye Doctors in New Zealand rose from 10 to 30.
  • Across the 11 months ending August 2026, Eye Doctors rose from 4th to 3rd among laser eye surgery clinics in New Zealand.

How did search popularity change for New Zealand laser eye surgery clinics in August 2026?

  1. In August 2026, Auckland Eye gained estimated Share of Search among laser eye surgery clinics in New Zealand, from 70.1% to 77.7%.

  2. In August 2026, Eye Institute lost estimated Share of Search among laser eye surgery clinics in New Zealand, from 29.5% to 21.9%.

  3. Estimated monthly branded searches for Eye Doctors in New Zealand rose 200% over 11 measured months, from 10 to 30 in August 2026.

  4. Estimated monthly branded searches for We Fix Eyes in New Zealand fell 66.7% over 11 measured months, from 60 to 20 in August 2026.

How is Eye Doctors measured?

Brandwave collects information about searches that people make online using Eye Doctors’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • eye doctors clinic
  • eye doctors nz

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How the Brand Demand Index is measured

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Is Eye Doctors your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.