Eye Doctors vs We Fix Eyes:Which is more popular by branded search in New Zealand?
In August 2026, Eye Doctors had more branded searches than We Fix Eyes among laser eye surgery clinics in New Zealand. Eye Doctors was estimated to have 30 branded searches compared to We Fix Eyes’ 20, and held a 0.23% Share of Search versus We Fix Eyes’ 0.15%.
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Which is more popular in search, Eye Doctors or We Fix Eyes?
Compare the laser eye surgery and vision correction clinics New Zealanders consider. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Eye Doctors, We Fix Eyes. The figures are in the table below the chart.
View monthly share of search table
| Month | Auckland Eye | Eye Institute | Eye Doctors | We Fix Eyes |
|---|---|---|---|---|
| Oct 2025 | 65.3% | 34% | 0.09% | 0.57% |
| Nov 2025 | 66% | 33.7% | 0.19% | 0.19% |
| Dec 2025 | 65.3% | 34.2% | 0.24% | 0.24% |
| Jan 2026 | 69.8% | 29.8% | 0.1% | 0.31% |
| Feb 2026 | 70.3% | 29.1% | 0.3% | 0.3% |
| Mar 2026 | 73.5% | 26% | 0.27% | 0.27% |
| Apr 2026 | 73.8% | 25.8% | 0.11% | 0.21% |
| May 2026 | 73.8% | 25.8% | 0.21% | 0.21% |
| Jun 2026 | 70% | 29.6% | 0.2% | 0.2% |
| Jul 2026 | 70.1% | 29.5% | 0.2% | 0.2% |
| Aug 2026 | 77.7% | 21.9% | 0.23% | 0.15% |
| Sep 2026 | — | — | — | — |
How has the Eye Doctors and We Fix Eyes comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 11 months ending August 2026: Eye Doctors took it in August 2026.
- Across the 11 months ending August 2026, Eye Doctors’ estimated Share of Search among laser eye surgery clinics in New Zealand moved from 0.09% to 0.23%, and its estimated monthly branded searches moved from 10 to 30.
- Across the 11 months ending August 2026, We Fix Eyes’ estimated Share of Search among laser eye surgery clinics in New Zealand moved from 0.57% to 0.15%, and its estimated monthly branded searches moved from 60 to 20.
How did search popularity change for New Zealand laser eye surgery clinics in August 2026?
2 changes

Estimated monthly branded searches for Eye Doctors in New Zealand rose 200% over 11 measured months, from 10 to 30 in August 2026.

Estimated monthly branded searches for We Fix Eyes in New Zealand fell 66.7% over 11 measured months, from 60 to 20 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Eye Doctors’ and We Fix Eyes’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Eye Doctors
2 branded search terms
- eye doctors clinic
- eye doctors nz
We Fix Eyes
3 branded search terms
- we fix eyes
- wefixeyes
- wefixeyes co nz

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.