Donesafe vs SafetyCulture:Which is more popular?
In September 2026, SafetyCulture had more branded searches than Donesafe among health and safety software in New Zealand. SafetyCulture had about 2,130 branded searches, while Donesafe had 640. SafetyCulture made up 28.4% of all health and safety software searches we track, and Donesafe accounted for 8.5%. When we asked ChatGPT and Google AI Overviews about health and safety software, SafetyCulture appeared in all five answers and Donesafe in one. SafetyCulture was mentioned before Donesafe in every answer.
Who do people search for more?
SafetyCulture, about 3 searches for every 1 for Donesafe
Who does AI mention more?
SafetyCulture, mentioned in every answer we collected
Who does AI recommend more?
SafetyCulture, named ahead of Donesafe in every answer
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Top health and safety software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, SafetyCulture appeared in all five answers. Donesafe was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. SafetyCulture was listed before Donesafe in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
ThinkSafe1st- SafetyCulture2nd
HazardCo3rd
ecoPortal4th
SiteConnect4th
SiteApp Pro6th
Mango7th- Vault8th
Donesafe9th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- SafetyCulture5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- HazardCo4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- ThinkSafe4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- ecoPortal2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- SiteConnect2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- SiteApp Pro1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Donesafe1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Mango1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Vault1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about health and safety software
5 answers
Asked ChatGPT
“Which health and safety software should I use in New Zealand?”
Asked ChatGPT
“What are the best health and safety software tools in New Zealand?”
Asked ChatGPT
“What's the best health and safety software in New Zealand for a small business?”
Searched Google, AI Overview
“health and safety software nz”
Searched Google, AI Overview
“hazard reporting software”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Donesafe or SafetyCulture more popular in search?
This chart shows how often people search Google for Donesafe and SafetyCulture by name. Each line represents a brand's share of searches for all nine health and safety software we track, month by month, from searches in New Zealand.
Share of searches by month for SafetyCulture, Donesafe. The figures are in the table below the chart.
View monthly share of searches table
| Month | SafetyCulture | HazardCo | SiteApp Pro | ecoPortal | Donesafe | SiteConnect | ThinkSafe | Mango | Vault |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 34.4% | 25.8% | 14% | 11% | 8% | 4.9% | 1.4% | 0.38% | 0.13% |
| Nov 2025 | 33.8% | 25.3% | 13.4% | 12.5% | 8.3% | 4.9% | 1.1% | 0.38% | 0.25% |
| Dec 2025 | 38.9% | 19.8% | 13.3% | 13.3% | 8.1% | 4.8% | 0.93% | 0.37% | 0.37% |
| Jan 2026 | 40.4% | 22.8% | 12.8% | 9.8% | 7.2% | 5.3% | 1.2% | 0.41% | 0.14% |
| Feb 2026 | 37.6% | 23.8% | 14% | 10.4% | 7.8% | 4.6% | 1.3% | 0.36% | 0.12% |
| Mar 2026 | 38.1% | 25% | 13.5% | 10% | 6.8% | 4.8% | 1.4% | 0.4% | 0.1% |
| Apr 2026 | 39.5% | 24.8% | 13.6% | 8.9% | 6.8% | 4.8% | 1.1% | 0.37% | 0.12% |
| May 2026 | 38.9% | 24.1% | 13.7% | 8.6% | 7.7% | 4.7% | 1.7% | 0.36% | 0.24% |
| Jun 2026 | 37.9% | 26.3% | 13.8% | 9.2% | 7.1% | 4.1% | 1.1% | 0.31% | 0.21% |
| Jul 2026 | 36% | 24.3% | 15.3% | 10.4% | 7.8% | 4.6% | 1.1% | 0.35% | 0.24% |
| Aug 2026 | 37.7% | 23.6% | 15.5% | 8.6% | 7.9% | 4.6% | 1.7% | 0.36% | 0.12% |
| Sep 2026 | 28.4% | 26.5% | 16.8% | 11.7% | 8.5% | 5.2% | 2.3% | 0.53% | 0.13% |
How has the Donesafe and SafetyCulture comparison changed over the last 12 months?
3 findings
- SafetyCulture was ahead of Donesafe in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Donesafe’s share of searches among health and safety software in New Zealand moved from 8% to 8.5%, and its estimated monthly branded searches held steady at 640.
- Across the 12 months ending September 2026, SafetyCulture’s share of searches among health and safety software in New Zealand moved from 34.4% to 28.4%, and its estimated monthly branded searches moved from 2.8K to 2.1K.
How did search popularity change for New Zealand health and safety software in September 2026?
2 changes
In September 2026, Donesafe gained share of searches among health and safety software in New Zealand, from 7.9% to 8.5%.
In September 2026, SafetyCulture lost share of searches among health and safety software in New Zealand, from 37.7% to 28.4%.
How are branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using Donesafe’s and SafetyCulture’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Donesafe
2 branded search terms
- donesafe
- hsi donesafe
SafetyCulture
4 branded search terms
- app safetyculture
- iauditor
- safety culture iauditor
- safetyculture
Other head-to-heads among health and safety software
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