Brandwave

Hastings real estate agencies in New Zealand:Which are searched most?

In September 2026, Property Brokers was the most searched among Hastings real estate agencies in New Zealand, with an estimated 760 branded searches, 46.9% of all searches for the four we track.

Share of searches, September 2026
  1. Property Brokers46.9%
  2. Harcourts32.7%
  3. Tremains17.3%
  4. Ray White3.1%

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Share of searchesLeaderboard

Compare Hastings real estate agencies using branded searches made in Hastings. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of searches among Hastings real estate agencies in New Zealand, by month

Share of searches by month for Property Brokers, Harcourts, Tremains, Ray White. The figures are in the table below the chart.

View monthly share of searches table
MonthProperty BrokersHarcourtsTremainsRay White
Oct 202550.8%25.4%20.3%3.6%
Nov 202548.9%26.6%20.7%3.7%
Dec 202540.8%30.6%23.8%4.8%
Jan 202649.3%26.9%19.4%4.5%
Feb 202653.8%24.8%17.1%4.3%
Mar 202643.9%29.8%21%5.4%
Apr 202648.1%25.9%21.5%4.4%
May 202652.4%27.6%16.6%3.4%
Jun 202641.4%33.1%21.8%3.8%
Jul 202641.6%33.6%21.5%3.4%
Aug 202649.7%28.8%18.3%3.3%
Sep 202646.9%32.7%17.3%3.1%

This month’s ranking, September 2026

  1. Held 1st. 760 estimated branded searches, 0% vs prior month. Share -2.8 points.

  2. 2.Harcourts

    32.7%

    Held 2nd. 530 estimated branded searches, +20.5% vs prior month. Share +4 points.

  3. 3.Tremains

    17.3%

    Held 3rd. 280 estimated branded searches, 0% vs prior month. Share -1 points.

  4. 4.Ray White

    3.1%

    Held 4th. 50 estimated branded searches, 0% vs prior month. Share -0.2 points.

Compare search popularity between leading brands

Which brand is most popular in search among Hastings real estate agencies in New Zealand?

4 brands

In September 2026, Property Brokers was the most searched among Hastings real estate agencies in New Zealand, with an estimated 760 branded searches, 46.9% of all searches for the four we track. Harcourts is in 2nd place, 14.2 percentage points behind at 32.7%.

New Zealand Hastings real estate agencies, last 12 months ending September 2026
BrandShare of searchesPeakLowRank
Property Brokers50.8% → 46.9%53.8%Feb 202640.8%Dec 20251st
Harcourts25.4% → 32.7%33.6%Jul 202624.8%Feb 20262nd
Tremains20.3% → 17.3%23.8%Dec 202516.6%May 20263rd
Ray White3.6% → 3.1%5.4%Mar 20263.1%Sep 20264th

Each finding as a sentence

  • Across the 12 months ending September 2026, Property Brokers’ share of searches among Hastings real estate agencies in New Zealand decreased from 50.8% to 46.9%.
  • Across the 12 months ending September 2026, Harcourts’ share of searches among Hastings real estate agencies in New Zealand increased from 25.4% to 32.7%.
  • Across the 12 months ending September 2026, Tremains’ share of searches among Hastings real estate agencies in New Zealand decreased from 20.3% to 17.3%.
  • Across the 12 months ending September 2026, Property Brokers’ share of searches among Hastings real estate agencies in New Zealand peaked at 53.8% in February 2026 and was lowest at 40.8% in December 2025.
  • Across the 12 months ending September 2026, Harcourts’ share of searches among Hastings real estate agencies in New Zealand peaked at 33.6% in July 2026 and was lowest at 24.8% in February 2026.
  • Across the 12 months ending September 2026, Tremains’ share of searches among Hastings real estate agencies in New Zealand peaked at 23.8% in December 2025 and was lowest at 16.6% in May 2026.
  • Across the 12 months ending September 2026, Ray White’s share of searches among Hastings real estate agencies in New Zealand peaked at 5.4% in March 2026 and was lowest at 3.1% in September 2026.
  • Across the 12 months ending September 2026, Ray White held steady: its share of searches among Hastings real estate agencies in New Zealand moved less than 0.5 percentage points.

How did search popularity change for New Zealand Hastings real estate agencies in September 2026?

4 changes
  1. In September 2026, Harcourts gained share of searches among Hastings real estate agencies in New Zealand, from 28.8% to 32.7%.

  2. In September 2026, Property Brokers lost share of searches among Hastings real estate agencies in New Zealand, from 49.7% to 46.9%.

  3. In September 2026, Tremains lost share of searches among Hastings real estate agencies in New Zealand, from 18.3% to 17.3%.

  4. Ray White’s share of searches among Hastings real estate agencies in New Zealand has lost ground for 3 months in a row, from 3.8% to 3.1% in September 2026.

How are branded searches counted for Hastings real estate agencies?

23 search terms

Each brand's share of searches among Hastings real estate agencies comes from the terms listed under its name. When people mostly search for a brand because of something else it sells, only the searches that name this product count here.

Property Brokers

5 branded search terms

  • property brokers
  • property brokers hastings
  • property brokers listings
  • property brokers rentals
  • propertybrokers

Harcourts

11 branded search terms

  • harcourt's
  • harcourts
  • harcourts agents
  • harcourts hastings
  • harcourts nz
  • harcourts property management
  • harcourts real estate
  • harcourts rentals
  • harcourts rentals hastings
  • harcourts whangarei
  • harcourtswhangarei

Tremains

6 branded search terms

  • tremains
  • tremains hastings
  • tremains property management
  • tremains real estate
  • tremains realestate
  • tremains rentals

Ray White

1 branded search term

  • ray white hastings

How the Brand Demand Index is measured

How the Brand Demand Index is measured

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