Brandwave

Hamilton destination restaurants in New Zealand:Which brands are most popular in search?

In August 2026, Gothenburg was the most searched among hamilton destination restaurants in New Zealand, with an estimated 8.6K branded searches and 78.8% estimated Share of Search within this set.

Share of Search, August 2026
  1. Gothenburg78.8%
  2. Mr Pickles12%
  3. Palate9.2%

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Share of SearchLeaderboard

Compare restaurants diners can choose between for a meal out in Hamilton, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among hamilton destination restaurants in New Zealand, by month

Share of Search by month for Gothenburg, Mr Pickles, Palate. The figures are in the table below the chart.

View monthly share of search table
MonthGothenburgMr PicklesPalate
Oct 202577.5%14.5%8%
Nov 202576.5%16.1%7.4%
Dec 202577.7%13.7%8.6%
Jan 202668.6%20.5%10.9%
Feb 202674.8%16.5%8.7%
Mar 202679.7%13.1%7.2%
Apr 202677.2%13.6%9.2%
May 202679.5%12.2%8.3%
Jun 202676.3%14.1%9.6%
Jul 202679.1%12.5%8.4%
Aug 202678.8%12%9.2%
Sep 2026———

This month’s ranking, August 2026

  1. 1.Gothenburg

    78.8%

    held 1st · 8.6K estimated branded searches · +3.8% vs prior month · -0.3 points

  2. held 2nd · 1.3K estimated branded searches · 0% vs prior month · -0.5 points

  3. 3.Palate

    9.2%

    held 3rd · 1K estimated branded searches · +13.6% vs prior month · +0.8 points

Compare search popularity between leading brands

Which brand is most popular in search among hamilton destination restaurants in New Zealand?

In August 2026, Gothenburg was the most searched among hamilton destination restaurants in New Zealand, with an estimated 8.6K branded searches and 78.8% estimated Share of Search within this set. Mr Pickles is in 2nd place, 66.9 percentage points behind at 12% Share of Search.

New Zealand hamilton destination restaurants, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Gothenburg77.5% → 78.8%79.7%Mar 202668.6%Jan 20261st
Mr Pickles14.5% → 12%20.5%Jan 202612%Aug 20262nd
Palate8% → 9.2%10.9%Jan 20267.2%Mar 20263rd

Each finding as a sentence

  • Across the 11 months ending August 2026, Gothenburg’s estimated Share of Search among hamilton destination restaurants in New Zealand increased from 77.5% to 78.8%.
  • Across the 11 months ending August 2026, Mr Pickles’ estimated Share of Search among hamilton destination restaurants in New Zealand decreased from 14.5% to 12%.
  • Across the 11 months ending August 2026, Palate’s estimated Share of Search among hamilton destination restaurants in New Zealand increased from 8% to 9.2%.
  • Across the 11 months ending August 2026, Gothenburg’s estimated Share of Search among hamilton destination restaurants in New Zealand peaked at 79.7% in March 2026 and was lowest at 68.6% in January 2026.
  • Across the 11 months ending August 2026, Mr Pickles’ estimated Share of Search among hamilton destination restaurants in New Zealand peaked at 20.5% in January 2026 and was lowest at 12% in August 2026.
  • Across the 11 months ending August 2026, Palate’s estimated Share of Search among hamilton destination restaurants in New Zealand peaked at 10.9% in January 2026 and was lowest at 7.2% in March 2026.

How did search popularity change for New Zealand hamilton destination restaurants in August 2026?

  1. In August 2026, Palate gained estimated Share of Search among hamilton destination restaurants in New Zealand, from 8.4% to 9.2%.

  2. Estimated monthly branded searches for Mr Pickles in New Zealand fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.

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