Chuffed Gifts vs Gift Baskets NZ:Which is more popular in New Zealand?
In October 2026, Gift Baskets NZ had more branded searches than Chuffed Gifts among gift hamper companies in New Zealand. Gift Baskets NZ had about 2,620 branded searches, while Chuffed Gifts had 1,300. Gift Baskets NZ made up 25.6% of all gift hamper company searches we track, and Chuffed Gifts accounted for 12.7%. When we asked ChatGPT and Google AI Overviews about gift hamper companies, neither Chuffed Gifts nor Gift Baskets NZ appeared in any of the five answers.
Who do people search for more?
Gift Baskets NZ, about 2 searches for every 1 for Chuffed Gifts
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top gift hamper companies in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither Chuffed Gifts nor Gift Baskets NZ showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Giftbox Boutique4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Little Koha Gift Boxes4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Celebration Box3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
About Giving3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
We Love Local3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Spoil Me1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
My Goodness1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Gift Baskets NZ0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Chuffed Gifts0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about gift hamper companies
5 answers
Asked ChatGPT
“Which gift hamper company should I shop at in New Zealand?”
Asked ChatGPT
“What are the best gift hamper companies in New Zealand?”
Asked ChatGPT
“What's the best gift hamper company in New Zealand for birthday gifts?”
Searched Google, AI Overview
“corporate gift hampers nz”
Searched Google, AI Overview
“gift hamper delivery nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Chuffed Gifts or Gift Baskets NZ more popular in search?
This chart shows how often people search Google for Chuffed Gifts and Gift Baskets NZ by name. Each line represents a brand's share of searches for all nine gift hamper companies we track, month by month, from searches in New Zealand.
Share of searches by month for Gift Baskets NZ, Chuffed Gifts. The figures are in the table below the chart.
View monthly share of searches table
| Month | Celebration Box | Gift Baskets NZ | Chuffed Gifts | Giftbox Boutique | Spoil Me | About Giving | My Goodness | We Love Local | Little Koha Gift Boxes |
|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 30.8% | 25% | 20.5% | 9.1% | 5% | 2.1% | 2.9% | 1.8% | 2.7% |
| Dec 2025 | 21.5% | 26.5% | 26.4% | 11.7% | 4.2% | 1.9% | 3% | 2.3% | 2.3% |
| Jan 2026 | 36.4% | 18.3% | 24.3% | 8.9% | 4.9% | 2.2% | 1.8% | 1.4% | 1.7% |
| Feb 2026 | 49.3% | 16.1% | 14.6% | 9.1% | 4.4% | 1.9% | 1.4% | 1.3% | 1.9% |
| Mar 2026 | 42.8% | 18.1% | 15.5% | 9.7% | 4.7% | 2.4% | 2.2% | 2% | 2.5% |
| Apr 2026 | 47.7% | 16.9% | 14.1% | 8.8% | 5.2% | 1.8% | 1.7% | 1.5% | 2.3% |
| May 2026 | 49.5% | 16% | 12% | 9.8% | 5.4% | 2% | 1.4% | 1.6% | 2.4% |
| Jun 2026 | 43.5% | 20.8% | 12.9% | 9.9% | 4.7% | 2.1% | 2% | 2.1% | 2.1% |
| Jul 2026 | 40.4% | 20.2% | 14.6% | 11.2% | 5.4% | 2.8% | 1.7% | 1.9% | 1.9% |
| Aug 2026 | 52.7% | 16.8% | 10.4% | 8% | 4.7% | 2.2% | 1.4% | 2.1% | 1.7% |
| Sep 2026 | 46.5% | 18.1% | 11.2% | 8.6% | 6.2% | 2.4% | 1.9% | 1.8% | 3.4% |
| Oct 2026 | 35.2% | 25.6% | 12.7% | 8.6% | 7% | 3.4% | 2.7% | 2.5% | 2.1% |
How has branded search for Chuffed Gifts and Gift Baskets NZ changed in New Zealand over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending October 2026: Chuffed Gifts took it in January 2026, Gift Baskets NZ took it in February 2026.
- Across the 12 months ending October 2026, Chuffed Gifts’ share of searches among gift hamper companies in New Zealand moved from 20.5% to 12.7%, and its estimated monthly branded searches moved from 3.6K to 1.3K.
- Across the 12 months ending October 2026, Gift Baskets NZ’s share of searches among gift hamper companies in New Zealand moved from 25% to 25.6%, and its estimated monthly branded searches moved from 4.4K to 2.6K.
How did search popularity change for New Zealand gift hamper companies in October 2026?
2 changes

In October 2026, Gift Baskets NZ gained share of searches among gift hamper companies in New Zealand, from 18.1% to 25.6%.

In October 2026, Chuffed Gifts gained share of searches among gift hamper companies in New Zealand, from 11.2% to 12.7%.
How are Chuffed Gifts’ and Gift Baskets NZ’s branded searches counted?
9 search terms
Brandwave collects information about searches that people make online using Chuffed Gifts’ and Gift Baskets NZ’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Chuffed Gifts
2 branded search terms
- chuffed gifts
- chuffedgifts
Gift Baskets NZ
7 branded search terms
- chocolate gift baskets nz
- empty gift baskets nz
- food gift baskets nz
- gift baskets nz
- luxury gift baskets nz
- vegan gift baskets nz
- xmas gift baskets nz
Other head-to-heads among gift hamper companies

Celebration Box vs Gift Baskets NZ: compare popularity
Celebration Box vs Chuffed Gifts: compare popularity
Celebration Box vs Giftbox Boutique: compare popularity
Celebration Box vs Spoil Me: compare popularity
Gift Baskets NZ vs Giftbox Boutique: compare popularity
Gift Baskets NZ vs Spoil Me: compare popularity

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