EROAD vs Fleetpin:Which is more popular?
In September 2026, EROAD had more branded searches than Fleetpin among fleet management platforms in New Zealand. EROAD had about 9,180 branded searches, while Fleetpin had 1,300. EROAD made up 58.7% of all fleet management platform searches we track, and Fleetpin accounted for 8.3%. When we asked ChatGPT and Google AI Overviews about fleet management platforms, EROAD appeared in four of the five answers and Fleetpin in two. EROAD was mentioned before Fleetpin in every answer that named either.
Who do people search for more?
EROAD, about 7 searches for every 1 for Fleetpin
Who does AI mention more?
EROAD, mentioned in 4 of 5 answers, Fleetpin in 2
Who does AI recommend more?
EROAD, named ahead of Fleetpin in 4 of 4 answers
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Top fleet management platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, EROAD was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Fleetpin was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. EROAD was listed before Fleetpin in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
EROAD1st
Argus Tracking2nd
Teletrac Navman3rd
Cartrack4th- Smartrak5th
Fleetpin6th
Geotab7th
Motive–
Verizon Connect–
Azuga–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Teletrac Navman5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
EROAD4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Cartrack4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Argus Tracking3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Fleetpin2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Smartrak2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Geotab1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Motive0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Verizon Connect0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Azuga0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about fleet management platforms
5 answers
Asked ChatGPT
“Which fleet management platform should I use in New Zealand?”
Asked ChatGPT
“What are the best fleet management platforms in New Zealand?”
Asked ChatGPT
“What's the best fleet management platform in New Zealand for vehicle tracking?”
Searched Google, AI Overview
“fleet management software nz”
Searched Google, AI Overview
“vehicle tracking software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is EROAD or Fleetpin more popular in search?
This chart shows how often people search Google for EROAD and Fleetpin by name. Each line represents a brand's share of searches for all ten fleet management platforms we track, month by month, from searches in New Zealand.
Share of searches by month for EROAD, Fleetpin. The figures are in the table below the chart.
View monthly share of searches table
| Month | EROAD | Cartrack | Fleetpin | Argus Tracking | Teletrac Navman | Smartrak | Motive | Geotab | Verizon Connect | Azuga |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 60.6% | 15.5% | 6.5% | 6.5% | 3.1% | 4.6% | 1.7% | 0.9% | 0.58% | 0.06% |
| Nov 2025 | 59.6% | 14.9% | 8.1% | 5.5% | 3.7% | 5.5% | 1.3% | 0.87% | 0.5% | 0.06% |
| Dec 2025 | 60.6% | 15.1% | 8% | 5.7% | 3.1% | 4.7% | 1.4% | 0.88% | 0.48% | 0.08% |
| Jan 2026 | 57.5% | 18.1% | 7.6% | 5.4% | 4.5% | 4.5% | 1.3% | 0.68% | 0.53% | 0% |
| Feb 2026 | 59.1% | 15.9% | 8.6% | 5.8% | 3.2% | 4.8% | 1.4% | 0.93% | 0.33% | 0.07% |
| Mar 2026 | 56% | 17.7% | 9.8% | 6.1% | 3.7% | 4.4% | 1.3% | 0.86% | 0.18% | 0.06% |
| Apr 2026 | 59.7% | 16.2% | 8.8% | 5.9% | 2.6% | 4% | 1.5% | 0.94% | 0.27% | 0.07% |
| May 2026 | 60.3% | 16.4% | 8.9% | 6% | 2.2% | 3.3% | 1.8% | 0.95% | 0.27% | 0.07% |
| Jun 2026 | 57.7% | 19% | 8.5% | 6.5% | 2.6% | 2.6% | 1.7% | 1.1% | 0.26% | 0.13% |
| Jul 2026 | 58.3% | 19.1% | 8.6% | 5.8% | 3.2% | 2.1% | 1.5% | 1.1% | 0.33% | 0.07% |
| Aug 2026 | 57.1% | 18.6% | 8.3% | 6.4% | 3.1% | 2.5% | 2.5% | 1.1% | 0.38% | 0% |
| Sep 2026 | 58.7% | 18.5% | 8.3% | 5.6% | 3.1% | 2.5% | 1.7% | 1.1% | 0.38% | 0.06% |
How has the EROAD and Fleetpin comparison changed over the last 12 months?
3 findings
- EROAD was ahead of Fleetpin in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, EROAD’s share of searches among fleet management platforms in New Zealand moved from 60.6% to 58.7%, and its estimated monthly branded searches moved from 9.4K to 9.2K.
- Across the 12 months ending September 2026, Fleetpin’s share of searches among fleet management platforms in New Zealand moved from 6.5% to 8.3%, and its estimated monthly branded searches moved from 1K to 1.3K.
How did search popularity change for New Zealand fleet management platforms in September 2026?
2 changes

In September 2026, EROAD gained share of searches among fleet management platforms in New Zealand, from 57.1% to 58.7%.

Estimated monthly branded searches for Fleetpin in New Zealand rose 30% over 12 measured months, from 1K to 1.3K in September 2026.
How are branded searches counted?
8 search terms
Brandwave collects information about searches that people make online using EROAD’s and Fleetpin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among fleet management platforms

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