Sucuri vs Wordfence:Which is more popular?
In September 2026, Wordfence had more branded searches than Sucuri among firewall brands in New Zealand. Wordfence had about 150 branded searches, while Sucuri had 140. Wordfence made up 34.1% of all firewall brand searches we track, and Sucuri accounted for 31.8%. When we asked ChatGPT and Google AI Overviews about firewall brands, Sucuri and Wordfence each appeared in three of the five answers. Wordfence was mentioned before Sucuri in two out of three answers.
Who do people search for more?
Wordfence, about 7% more searches than Sucuri
Who does AI mention more?
Both were mentioned in 3 of 5 answers.
Who does AI recommend more?
Wordfence, named ahead of Sucuri in 2 of 3 answers
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Top firewall brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Sucuri was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Wordfence was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Wordfence was listed before Sucuri in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
See every answer about firewall brands
5 answers
Asked ChatGPT
“Which website firewall should I use in New Zealand?”
Asked ChatGPT
“What are the best website firewall tools in New Zealand?”
Asked ChatGPT
“What's the best website firewall in New Zealand for website security?”
Searched Google, AI Overview
“web application firewall”
Searched Google, AI Overview
“website security tools”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Sucuri or Wordfence more popular in search?
This chart shows how often people search Google for Sucuri and Wordfence by name. Each line represents a brand's share of searches for all four firewall brands we track, month by month, from searches in New Zealand.
Share of searches by month for Wordfence, Sucuri. The figures are in the table below the chart.
View monthly share of searches table
| Month | Wordfence | Sucuri | AWS WAF | MalCare |
|---|---|---|---|---|
| Oct 2025 | 32.6% | 32.6% | 25.6% | 9.3% |
| Nov 2025 | 33.3% | 33.3% | 24.4% | 8.9% |
| Dec 2025 | 29.7% | 48.6% | 18.9% | 2.7% |
| Jan 2026 | 38.9% | 38.9% | 19.4% | 2.8% |
| Feb 2026 | 37.8% | 35.1% | 24.3% | 2.7% |
| Mar 2026 | 39.5% | 34.9% | 20.9% | 4.7% |
| Apr 2026 | 35.9% | 35.9% | 23.1% | 5.1% |
| May 2026 | 27.5% | 51% | 17.6% | 3.9% |
| Jun 2026 | 22.8% | 52.6% | 19.3% | 5.3% |
| Jul 2026 | 29.5% | 43.2% | 20.5% | 6.8% |
| Aug 2026 | 35.4% | 41.7% | 18.8% | 4.2% |
| Sep 2026 | 34.1% | 31.8% | 25% | 9.1% |
How has the Sucuri and Wordfence comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 12 months ending September 2026: Wordfence took it in February 2026, Sucuri took it in May 2026, Wordfence took it in September 2026.
- Across the 12 months ending September 2026, Sucuri’s share of searches among firewall brands in New Zealand moved from 32.6% to 31.8%, and its estimated monthly branded searches held steady at 140.
- Across the 12 months ending September 2026, Wordfence’s share of searches among firewall brands in New Zealand moved from 32.6% to 34.1%, and its estimated monthly branded searches moved from 140 to 150.
How did search popularity change for New Zealand firewall brands in September 2026?
2 changes
In September 2026, Sucuri lost share of searches among firewall brands in New Zealand, from 41.7% to 31.8%.
In September 2026, Wordfence lost share of searches among firewall brands in New Zealand, from 35.4% to 34.1%.
How are branded searches counted?
33 search terms
Brandwave collects information about searches that people make online using Sucuri’s and Wordfence’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Sucuri
13 branded search terms
- check site sucuri
- site scan sucuri
- site sucuri
- sucuri
- sucuri check
- sucuri monitoring
- sucuri pro
- sucuri scan
- sucuri security check
- sucuri site
- sucuri sitecheck
- sucuri software
- sucuri wp
Wordfence
20 branded search terms
- 2fa wordfence
- plugin wordfence
- word fence
- wordfence
- wordfence 2fa
- wordfence assistant
- wordfence assistant plugin
- wordfence care
- wordfence central
- wordfence elementor
- wordfence features
- wordfence firewall
- wordfence multiple sites
- wordfence plugin
- wordfence pro
- wordfence response
- wordfence waf
- wordfence woocommerce
- wordfence wp
- wordfence wp plugin
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