How popular isSucuri?
In September 2026, people searched for Sucuri by name about 140 times in New Zealand, about the same as the previous year. These searches made up 31.8% of all New Zealand firewall brand searches, placing Sucuri second out of four brands. When we asked both ChatGPT and Google AI Overviews about firewall brands, Sucuri appeared in three of the five answers and was the joint second most recommended of the four.
Sucuri is the second most searched of 4 competitors and the joint second most recommended in AI answers.
WordfenceShare of searches 34.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
SucuriShare of searches 31.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
AWS WAFShare of searches 25%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
MalCareShare of searches 9.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top firewall brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Sucuri was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Sucuri is the joint second most recommended of the four.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
See every answer about firewall brands
5 answers
Asked ChatGPT
“Which website firewall should I use in New Zealand?”
Asked ChatGPT
“What are the best website firewall tools in New Zealand?”
Asked ChatGPT
“What's the best website firewall in New Zealand for website security?”
Searched Google, AI Overview
“web application firewall”
Searched Google, AI Overview
“website security tools”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which firewall brands compete with Sucuri?
Share of searches by month for Wordfence, Sucuri, AWS WAF, MalCare. The figures are in the table below the chart.
View monthly share of searches table
| Month | Wordfence | Sucuri | AWS WAF | MalCare |
|---|---|---|---|---|
| Oct 2025 | 32.6% | 32.6% | 25.6% | 9.3% |
| Nov 2025 | 33.3% | 33.3% | 24.4% | 8.9% |
| Dec 2025 | 29.7% | 48.6% | 18.9% | 2.7% |
| Jan 2026 | 38.9% | 38.9% | 19.4% | 2.8% |
| Feb 2026 | 37.8% | 35.1% | 24.3% | 2.7% |
| Mar 2026 | 39.5% | 34.9% | 20.9% | 4.7% |
| Apr 2026 | 35.9% | 35.9% | 23.1% | 5.1% |
| May 2026 | 27.5% | 51% | 17.6% | 3.9% |
| Jun 2026 | 22.8% | 52.6% | 19.3% | 5.3% |
| Jul 2026 | 29.5% | 43.2% | 20.5% | 6.8% |
| Aug 2026 | 35.4% | 41.7% | 18.8% | 4.2% |
| Sep 2026 | 34.1% | 31.8% | 25% | 9.1% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 34.1% | 150 | -11.8% | -1.3 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 31.8% | 140 | -30% | -9.8 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 25% | 110 | +22.2% | +6.3 points | |
| 4, held 4th | 9.1% | 40 | +100% | +4.9 points |
34.1%
Moved from 2nd to 1st. 150 estimated branded searches, -11.8% vs prior month. Share -1.3 points.
2.
Sucuri31.8%
Moved from 1st to 2nd. 140 estimated branded searches, -30% vs prior month. Share -9.8 points.
3.
AWS WAF25%
Held 3rd. 110 estimated branded searches, +22.2% vs prior month. Share +6.3 points.
4.
MalCare9.1%
Held 4th. 40 estimated branded searches, +100% vs prior month. Share +4.9 points.
Compare popularity between Sucuri and its closest rivals
Every comparison with Sucuri
2 comparisons
How has branded search demand for Sucuri changed in New Zealand over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Sucuri in New Zealand held steady at 140.
- Across the 12 months ending September 2026, Sucuri’s share of searches among firewall brands in New Zealand decreased from 32.6% to 31.8%.
- Across the 12 months ending September 2026, Sucuri’s share of searches among firewall brands in New Zealand peaked at 52.6% in June 2026 and was lowest at 31.8% in September 2026.
- Across the 12 months ending September 2026, Sucuri fell from 1st to 2nd among firewall brands in New Zealand.
How did search popularity change for New Zealand firewall brands in September 2026?
4 changes
In September 2026, AWS WAF gained share of searches among firewall brands in New Zealand, from 18.8% to 25%.
In September 2026, MalCare gained share of searches among firewall brands in New Zealand, from 4.2% to 9.1%.
In September 2026, Sucuri lost share of searches among firewall brands in New Zealand, from 41.7% to 31.8%.
In September 2026, Wordfence lost share of searches among firewall brands in New Zealand, from 35.4% to 34.1%.
How are Sucuri’s branded searches counted?
15 search terms
Brandwave collects information about searches that people make online using Sucuri’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- check site sucuri
- site scan sucuri
- site sucuri
- sucuri
- sucuri check
- sucuri monitoring
- sucuri pro
- sucuri scan
- sucuri security check
- sucuri security plugin
- sucuri site
- sucuri sitecheck
- sucuri software
- sucuri wordpress scan
- sucuri wp
Do you work for Sucuri? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Sucuri compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Firewall brands | 2nd of 4 | 31.8% | Shown above |
| WordPress security plugins | 2nd of 5 | 35% | Show ranking |
Is Sucuri your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.