Brandwave

Sucuri vs Wordfence:Which is more popular by branded search in New Zealand?

In August 2026, Wordfence had more branded searches than Sucuri among WordPress security plugins in New Zealand. Wordfence was estimated to have 290 branded searches compared to Sucuri’s 260, and held a 42% Share of Search versus Sucuri’s 37.7%.

Share of Search among WordPress security plugins in New Zealand in August 2026Which is more popular in search, Sucuri or Wordfence?
Sucuri37.7%260 searches
vs
Wordfence42%290 searches

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Which is more popular in search, Sucuri or Wordfence?

Compare WordPress security plugins and services available to New Zealand businesses. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Sucuri and Wordfence among WordPress security plugins in New Zealand, by month

Share of Search by month for Wordfence, Sucuri. The figures are in the table below the chart.

View monthly share of search table
MonthWordfenceSucuriKadence SecurityMalCarePatchstack
Oct 202541.8%38.2%5.5%12.7%1.8%
Nov 202543.4%37.7%5.7%9.4%3.8%
Dec 202539.2%47.1%3.9%5.9%3.9%
Jan 202648.1%36.5%5.8%5.8%3.8%
Feb 202651%35.3%5.9%5.9%2%
Mar 202647.6%36.5%6.3%7.9%1.6%
Apr 202650%36.7%1.7%6.7%5%
May 202636.2%47.8%8.7%4.3%2.9%
Jun 202633.8%51.5%7.4%5.9%1.5%
Jul 202637.9%40.9%9.1%7.6%4.5%
Aug 202642%37.7%8.7%7.2%4.3%
Sep 2026—————

How has the Sucuri and Wordfence comparison changed over the last 12 months?

  • The lead changed hands 4 times in the 11 months ending August 2026: Sucuri took it in December 2025, Wordfence took it in January 2026, Sucuri took it in May 2026, Wordfence took it in August 2026.
  • Across the 11 months ending August 2026, Sucuri’s estimated Share of Search among WordPress security plugins in New Zealand moved from 38.2% to 37.7%, and its estimated monthly branded searches moved from 210 to 260.
  • Across the 11 months ending August 2026, Wordfence’s estimated Share of Search among WordPress security plugins in New Zealand moved from 41.8% to 42%, and its estimated monthly branded searches moved from 230 to 290.

How did search popularity change for New Zealand WordPress security plugins in August 2026?

  1. In August 2026, Wordfence overtook Sucuri to take the highest estimated Share of Search among WordPress security plugins in New Zealand, at 42%.

  2. In August 2026, Sucuri lost estimated Share of Search among WordPress security plugins in New Zealand, from 40.9% to 37.7%.

How each brand is measured

Brandwave collects information about searches that people make online using Sucuri’s and Wordfence’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Sucuri

27 branded search terms

  • check site sucuri
  • scan website sucuri
  • site scan sucuri
  • site sucuri
  • sucuri
  • sucuri check
  • sucuri cost
  • sucuri monitoring
  • sucuri near me
  • sucuri net
  • sucuri online scan
  • sucuri pricing
  • sucuri pro
  • sucuri scan
  • sucuri security check
  • sucuri security plugin
  • sucuri site
  • sucuri site scan
  • sucuri sitecheck
  • sucuri software
  • sucuri website
  • sucuri website check
  • sucuri website security
  • sucuri wordpress
  • sucuri wordpress pricing
  • sucuri wordpress scan
  • sucuri wp

Wordfence

43 branded search terms

  • 2fa wordfence
  • plugin wordfence
  • word fence
  • wordfence
  • wordfence 2fa
  • wordfence agency pricing
  • wordfence assistant
  • wordfence assistant plugin
  • wordfence black friday
  • wordfence care
  • wordfence central
  • wordfence com
  • wordfence cost
  • wordfence discount
  • wordfence elementor
  • wordfence features
  • wordfence firewall
  • wordfence free
  • wordfence free plugin
  • wordfence multiple sites
  • wordfence plugin
  • wordfence plugin for wordpress
  • wordfence premium
  • wordfence premium cost
  • wordfence premium price
  • wordfence pricing
  • wordfence pro
  • wordfence pro pricing
  • wordfence response
  • wordfence security
  • wordfence security plugin
  • wordfence security plugin wordpress
  • wordfence security premium
  • wordfence security wordpress plugin
  • wordfence waf
  • wordfence web application firewall
  • wordfence woocommerce
  • wordfence wordpress
  • wordfence wordpress plugin
  • wordfence wordpress security plugin
  • wordfence wp
  • wordfence wp plugin
  • wordpress plugin wordfence

How the Brand Demand Index is measured

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