Holey Moley vs Lollipops Playland:Which is more popular?
In September 2026, Holey Moley had more branded searches than Lollipops Playland among family entertainment venues in New Zealand. Holey Moley had about 6,640 branded searches, while Lollipops Playland had 720. Holey Moley made up 50.8% of all family entertainment venue searches we track, and Lollipops Playland accounted for 5.5%. When we asked ChatGPT and Google AI Overviews about family entertainment venues, neither Holey Moley nor Lollipops Playland appeared in any of the three answers.
Who do people search for more?
Holey Moley, about 9 searches for every 1 for Lollipops Playland
Who does AI mention more?
Both were mentioned in 0 of 3 answers.
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Top family entertainment venues in ChatGPT and Google AI Overviews
In three ChatGPT questions, neither Holey Moley nor Lollipops Playland showed up in any of the three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Zone Bowling3 of 3Named in 3 of 3 ChatGPT answers
Chipmunks3 of 3Named in 3 of 3 ChatGPT answers
Timezone3 of 3Named in 3 of 3 ChatGPT answers- Holey Moley0 of 3Named in 0 of 3 ChatGPT answers
Flip Out0 of 3Named in 0 of 3 ChatGPT answers
Lollipops Playland0 of 3Named in 0 of 3 ChatGPT answers
See every answer about family entertainment venues
3 answers
Asked ChatGPT
“Which family entertainment venue chain should I go to in New Zealand?”
Asked ChatGPT
“What are the best family entertainment venue chains in New Zealand?”
Asked ChatGPT
“What's the best family entertainment venue chain in New Zealand for kids birthday fun?”
Searched Google, AI Overview
“trampoline park nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“family fun centre”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Holey Moley or Lollipops Playland more popular in search?
This chart shows how often people search Google for Holey Moley and Lollipops Playland by name. Each line represents a brand's share of searches for all six family entertainment venues we track, month by month, from searches in New Zealand.
Share of searches by month for Holey Moley, Lollipops Playland. The figures are in the table below the chart.
View monthly share of searches table
| Month | Holey Moley | Zone Bowling | Flip Out | Lollipops Playland | Chipmunks | Timezone |
|---|---|---|---|---|---|---|
| Oct 2025 | 44.7% | 29.7% | 10.7% | 5.9% | 5.7% | 3.3% |
| Nov 2025 | 51% | 27.3% | 8.3% | 5.5% | 4.6% | 3.3% |
| Dec 2025 | 48.7% | 25.9% | 11.6% | 6.4% | 4.7% | 2.5% |
| Jan 2026 | 39.6% | 32% | 13.8% | 6.4% | 5% | 3.1% |
| Feb 2026 | 41.9% | 27.9% | 11.6% | 6.9% | 7.4% | 4.3% |
| Mar 2026 | 39% | 31.1% | 10.7% | 6.3% | 8.6% | 4.3% |
| Apr 2026 | 40.1% | 32.4% | 11.8% | 6.5% | 5.9% | 3.5% |
| May 2026 | 38.5% | 31.3% | 8.7% | 7.6% | 9% | 4.9% |
| Jun 2026 | 46.9% | 24.9% | 8.6% | 7.6% | 7.8% | 4.2% |
| Jul 2026 | 45.8% | 30.3% | 9% | 6.1% | 5.9% | 3% |
| Aug 2026 | 45.1% | 29.8% | 7.3% | 6% | 7.5% | 4.4% |
| Sep 2026 | 50.8% | 27.5% | 7.7% | 5.5% | 5% | 3.5% |
How has the Holey Moley and Lollipops Playland comparison changed over the last 12 months?
3 findings
- Holey Moley was ahead of Lollipops Playland in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Holey Moley’s share of searches among family entertainment venues in New Zealand moved from 44.7% to 50.8%, and its estimated monthly branded searches moved from 5.4K to 6.6K.
- Across the 12 months ending September 2026, Lollipops Playland’s share of searches among family entertainment venues in New Zealand moved from 5.9% to 5.5%, and its estimated monthly branded searches held steady at 720.
How did search popularity change for New Zealand family entertainment venues in September 2026?
2 changes
In September 2026, Holey Moley gained share of searches among family entertainment venues in New Zealand, from 45.1% to 50.8%.
Lollipops Playland’s share of searches among family entertainment venues in New Zealand has lost ground for 3 months in a row, from 7.6% to 5.5% in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Holey Moley’s and Lollipops Playland’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Holey Moley
3 branded search terms
- holey moley
- holey moley hours
- holeymoley
Lollipops Playland
1 branded search term
- lollipops play
Other head-to-heads among family entertainment venues
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