Brandwave

Droppah vs Employment Hero:Which is more popular?

In September 2026, Employment Hero had more branded searches than Droppah among employee scheduling platforms in New Zealand. Employment Hero had about 9,900 branded searches, while Droppah had 1,900. Employment Hero made up 55% of all employee scheduling platform searches we track, and Droppah accounted for 10.6%. When we asked ChatGPT and Google AI Overviews about employee scheduling platforms, Droppah and Employment Hero each appeared in three of the five answers. Droppah and Employment Hero were each mentioned first in two of the four answers.

Among employee scheduling platforms in New Zealand in September 2026

Who do people search for more?

Employment Hero, about 5 searches for every 1 for Droppah

Employment Hero 9.9K searchesDroppah 1.9K searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

Droppah in 3 of 5Employment Hero in 3 of 5

Who does AI recommend more?

Each is named first in 2 of 4 answers.

Droppah first in 2Employment Hero first in 2

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Top employee scheduling platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Droppah was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Employment Hero was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Droppah and Employment Hero were each listed first in two of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Deputy1st
  2. RosterElf2nd
  3. Employment Hero3rd
  4. Droppah3rd
  5. Tanda5th
  6. Connecteam6th
  7. Homebase–
  8. Sling–
  9. When I Work–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • RosterElf4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Deputy4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Employment Hero3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Droppah3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tanda3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Connecteam1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Homebase0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sling0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • When I Work0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about employee scheduling platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Droppah or Employment Hero more popular in search?

This chart shows how often people search Google for Droppah and Employment Hero by name. Each line represents a brand's share of searches for all nine employee scheduling platforms we track, month by month, from searches in New Zealand.

Droppah and Employment Hero among employee scheduling platforms in New Zealand, by month

Share of searches by month for Employment Hero, Droppah. The figures are in the table below the chart.

View monthly share of searches table
MonthEmployment HeroHomebaseDroppahSlingConnecteamWhen I WorkRosterElfDeputyTanda
Oct 202555.9%10.8%10.7%11.2%5.6%3.3%1.2%0.96%0.17%
Nov 202553.3%13%10.2%13.2%5.4%3.2%0.92%0.54%0.27%
Dec 202551.7%15.4%12.1%10.5%5.6%3.1%1.1%0.45%0.19%
Jan 202652.5%12.4%12.3%10.7%6.5%3.8%1.1%0.65%0.13%
Feb 202652.2%12.2%12.2%10.5%6.4%3.8%1.7%0.58%0.32%
Mar 202652.5%12.8%12.7%10.3%5.3%3.8%0.9%1.4%0.32%
Apr 202651%15.2%12%10.3%5.5%3.7%1.3%0.63%0.38%
May 202649.9%22.2%9.6%9.7%4.4%2.4%0.86%0.45%0.4%
Jun 202652%19%10%10.1%4.6%2.5%0.89%0.53%0.32%
Jul 202652.2%19%10%10.2%4.6%2.5%0.74%0.42%0.26%
Aug 202653%19.3%10.2%8.7%4.7%2.6%0.91%0.43%0.32%
Sep 202655%16.2%10.6%9%4.9%2.7%0.94%0.44%0.28%

How has the Droppah and Employment Hero comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand employee scheduling platforms in September 2026?

2 changes

  1. In September 2026, Employment Hero gained share of searches among employee scheduling platforms in New Zealand, from 53% to 55%.

  2. Droppah’s share of searches among employee scheduling platforms in New Zealand has gained ground for 3 months in a row, from 10% to 10.6% in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Droppah’s and Employment Hero’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Droppah

1 branded search term

  • droppah

Employment Hero

1 branded search term

  • employment hero

How the Brand Demand Index is measured

Other head-to-heads among employee scheduling platforms

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