Employee engagement survey platforms in New Zealand:Which are most popular?
In September 2026, Employment Hero was the most searched employee engagement survey platform in New Zealand, accounting for 87.8% of all searches among the nine platforms we track. When we checked with ChatGPT and Google AI Overviews, Culture Amp showed up in every answer. Culture Amp was recommended most often, coming first in every response.
Employment HeroShare of searches 87.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
Culture AmpShare of searches 8.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
Workday Peakon Employee VoiceShare of searches 1.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 7th
WorkleapShare of searches 0.89%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
15FiveShare of searches 0.44%Mentioned in 1 of 5 AI answersPlace in AI recommendations 8th
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Top employee engagement survey platforms in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Culture Amp appeared every time. Culture Amp was recommended most often, coming first in every answer. AskYourTeam was second, and Qualtrics was third.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Culture Amp1st
AskYourTeam2nd
Qualtrics3rd
Workleap4th
Lattice5th
Employment Hero6th
Workday Peakon Employee Voice7th
15Five8th
Leapsome9th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Culture Amp5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Qualtrics4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Lattice3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Employment Hero2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Workday Peakon Employee Voice2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Workleap2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
AskYourTeam2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
15Five1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Leapsome1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about employee engagement survey platforms
5 answers
Asked ChatGPT
“Which employee engagement survey platform should I use in New Zealand?”
Asked ChatGPT
“What are the best employee engagement survey platforms in New Zealand?”
Asked ChatGPT
“What's the best employee engagement survey platform in New Zealand for staff feedback surveys?”
Searched Google, AI Overview
“employee feedback tool”
Searched Google, AI Overview
“employee survey platform”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which employee engagement survey platforms do people search for most?
This chart shows how often people search Google for each employee engagement survey platform by name. Each line represents a brand's share of searches for all nine employee engagement survey platforms we track, month by month, from searches in New Zealand.
Share of searches by month for Employment Hero, Culture Amp. The figures are in the table below the chart.
View monthly share of searches table
| Month | Employment Hero | Culture Amp | Workday Peakon Employee Voice | Workleap | 15Five | AskYourTeam | Leapsome | Lattice | Qualtrics |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 83.2% | 10.9% | 1.5% | 0.5% | 2.7% | 0.76% | 0.25% | 0.08% | 0.08% |
| Nov 2025 | 83.2% | 10.9% | 1.3% | 0.5% | 2.8% | 0.92% | 0.34% | 0.08% | 0% |
| Dec 2025 | 88.5% | 7.9% | 0.66% | 0.33% | 1.5% | 0.77% | 0.22% | 0.11% | 0% |
| Jan 2026 | 87.2% | 9.5% | 0.65% | 0.75% | 1.2% | 0.43% | 0.22% | 0.11% | 0% |
| Feb 2026 | 85.2% | 10.5% | 1.4% | 0.95% | 0.95% | 0.74% | 0.21% | 0.11% | 0% |
| Mar 2026 | 86.2% | 8.7% | 1.7% | 0.96% | 0.96% | 0.96% | 0.35% | 0.09% | 0.09% |
| Apr 2026 | 87.7% | 7.8% | 1.3% | 0.87% | 0.97% | 0.76% | 0.43% | 0.22% | 0% |
| May 2026 | 88.1% | 7.8% | 1.2% | 0.98% | 0.8% | 0.8% | 0.27% | 0.09% | 0% |
| Jun 2026 | 84.6% | 11.1% | 1.1% | 0.77% | 1.2% | 0.77% | 0.26% | 0.09% | 0.09% |
| Jul 2026 | 89.9% | 6.5% | 0.73% | 0.73% | 0.82% | 0.64% | 0.36% | 0.18% | 0.09% |
| Aug 2026 | 88.7% | 7.9% | 0.9% | 0.81% | 0.9% | 0.63% | 0.09% | 0.09% | 0% |
| Sep 2026 | 87.8% | 8.9% | 1.1% | 0.89% | 0.44% | 0.44% | 0.27% | 0.18% | 0% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 87.8% | 9.9K | 0% | -0.9 points | |
| 2, held 2nd | 8.9% | 1K | +13.6% | +1 points | |
| 3, moved from 4th to 3rd | 1.1% | 120 | +20% | +0.2 pointsmoved from 4th to 3rd | |
| 4, moved from 5th to 4th | 0.89% | 100 | +11.1% | +0.1 pointsmoved from 5th to 4th | |
| 5, moved from 3rd to 5th | 0.44% | 50 | -50% | -0.5 pointsmoved from 3rd to 5th | |
| 6, held 6th | 0.44% | 50 | -28.6% | -0.2 points | |
| 7, moved from 8th to 7th | 0.27% | 30 | +200% | +0.2 pointsmoved from 8th to 7th | |
| 8, moved from 7th to 8th | 0.18% | 20 | +100% | +0.1 pointsmoved from 7th to 8th | |
| 9, held 9th | 0% | 0 | — | 0 points |
87.8%
Held 1st. 9.9K estimated branded searches, 0% vs prior month. Share -0.9 points.
8.9%
Held 2nd. 1K estimated branded searches, +13.6% vs prior month. Share +1 points.
Moved from 4th to 3rd. 120 estimated branded searches, +20% vs prior month. Share +0.2 points.
4.
Workleap0.89%
Moved from 5th to 4th. 100 estimated branded searches, +11.1% vs prior month. Share +0.1 points.
5.
15Five0.44%
Moved from 3rd to 5th. 50 estimated branded searches, -50% vs prior month. Share -0.5 points.
0.44%
Held 6th. 50 estimated branded searches, -28.6% vs prior month. Share -0.2 points.
7.
Leapsome0.27%
Moved from 8th to 7th. 30 estimated branded searches, +200% vs prior month. Share +0.2 points.
8.
Lattice0.18%
Moved from 7th to 8th. 20 estimated branded searches, +100% vs prior month. Share +0.1 points.
0%
Held 9th. 0 estimated branded searches, — vs prior month. Share 0 points.
Which brand is most popular in search among employee engagement survey platforms in New Zealand?
9 brands
In September 2026, Employment Hero was the most searched among employee engagement survey platforms in New Zealand, with an estimated 9.9K branded searches, 87.8% of all searches for the nine we track. Culture Amp is in 2nd place, 79 percentage points behind at 8.9%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 83.2% → 87.8% | 89.9%Jul 2026 | 83.2%Oct 2025 | 1st | |
| 10.9% → 8.9% | 11.1%Jun 2026 | 6.5%Jul 2026 | 2nd | |
| 1.5% → 1.1% | 1.7%Mar 2026 | 0.65%Jan 2026 | 4th → 3rd | |
| 0.5% → 0.89% | 0.98%May 2026 | 0.33%Dec 2025 | 6th → 4th | |
| 2.7% → 0.44% | 2.8%Nov 2025 | 0.44%Sep 2026 | 3rd → 5th | |
| 0.76% → 0.44% | 0.96%Mar 2026 | 0.43%Jan 2026 | 5th → 6th | |
| 0.25% → 0.27% | 0.43%Apr 2026 | 0.09%Aug 2026 | 7th | |
| 0.08% → 0.18% | 0.22%Apr 2026 | 0.08%Oct 2025 | 8th | |
| 0.08% → 0% | 0.09%Jul 2026 | 0%Nov 2025 | 9th |
Each finding as a sentence
- Across the 12 months ending September 2026, Employment Hero’s share of searches among employee engagement survey platforms in New Zealand increased from 83.2% to 87.8%.
- Across the 12 months ending September 2026, Culture Amp’s share of searches among employee engagement survey platforms in New Zealand decreased from 10.9% to 8.9%.
- Across the 12 months ending September 2026, 15Five’s share of searches among employee engagement survey platforms in New Zealand decreased from 2.7% to 0.44%.
- Across the 12 months ending September 2026, Employment Hero’s share of searches among employee engagement survey platforms in New Zealand peaked at 89.9% in July 2026 and was lowest at 83.2% in October 2025.
- Across the 12 months ending September 2026, Culture Amp’s share of searches among employee engagement survey platforms in New Zealand peaked at 11.1% in June 2026 and was lowest at 6.5% in July 2026.
- Across the 12 months ending September 2026, Workday Peakon Employee Voice’s share of searches among employee engagement survey platforms in New Zealand peaked at 1.7% in March 2026 and was lowest at 0.65% in January 2026.
- Across the 12 months ending September 2026, 15Five’s share of searches among employee engagement survey platforms in New Zealand peaked at 2.8% in November 2025 and was lowest at 0.44% in September 2026.
- Across the 12 months ending September 2026, Workday Peakon Employee Voice rose from 4th to 3rd among employee engagement survey platforms in New Zealand.
- Across the 12 months ending September 2026, Workleap rose from 6th to 4th among employee engagement survey platforms in New Zealand.
- Across the 12 months ending September 2026, 15Five fell from 3rd to 5th among employee engagement survey platforms in New Zealand.
- Across the 12 months ending September 2026, AskYourTeam fell from 5th to 6th among employee engagement survey platforms in New Zealand.
- Across the 12 months ending September 2026, Leapsome, Lattice and Qualtrics held steady: their share of searches among employee engagement survey platforms in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand employee engagement survey platforms in September 2026?
8 changes

In September 2026, Culture Amp gained share of searches among employee engagement survey platforms in New Zealand, from 7.9% to 8.9%.

In September 2026, Employment Hero lost share of searches among employee engagement survey platforms in New Zealand, from 88.7% to 87.8%.

In September 2026, Leapsome rose from 8th to 7th among employee engagement survey platforms in New Zealand.

In September 2026, Workday Peakon Employee Voice rose from 4th to 3rd among employee engagement survey platforms in New Zealand.

In September 2026, Workleap rose from 5th to 4th among employee engagement survey platforms in New Zealand.

In September 2026, 15Five fell from 3rd to 5th among employee engagement survey platforms in New Zealand.

In September 2026, Lattice fell from 7th to 8th among employee engagement survey platforms in New Zealand.

Estimated monthly branded searches for Qualtrics in New Zealand fell 100% over 12 measured months, from 10 to 0 in September 2026.
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