Brandwave

Adobe Acrobat Sign vs PandaDoc:Which is more popular in New Zealand?

In October 2026, Adobe Acrobat Sign had more branded searches than PandaDoc among e-signature tools in New Zealand. Adobe Acrobat Sign had about 1,120 branded searches, while PandaDoc had 740. Adobe Acrobat Sign made up 9% of all e-signature tool searches we track, and PandaDoc accounted for 5.9%. When we asked ChatGPT and Google AI Overviews about e-signature tools, Adobe Acrobat Sign appeared in three of the five answers and PandaDoc in two. Adobe Acrobat Sign was mentioned before PandaDoc in three out of four answers that named either.

Among e-signature tools in New Zealand in October 2026

Who do people search for more?

Adobe Acrobat Sign, about 51% more searches than PandaDoc

Adobe Acrobat Sign 1.1K searchesPandaDoc 740 searches

Who does AI mention more?

Adobe Acrobat Sign, mentioned in 3 of 5 answers, PandaDoc in 2

Adobe Acrobat Sign in 3 of 5PandaDoc in 2 of 5

Who does AI recommend more?

Adobe Acrobat Sign, named ahead of PandaDoc in 3 of 4 answers

Adobe Acrobat Sign first in 3PandaDoc first in 1

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Top e-signature tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Adobe Acrobat Sign was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. PandaDoc was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Adobe Acrobat Sign was listed before PandaDoc in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Docusign1st
  2. Dropbox Sign2nd
  3. Adobe Acrobat Sign3rd
  4. PandaDoc4th
  5. signNow5th
  6. Xodo Sign6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Docusign5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Dropbox Sign4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Adobe Acrobat Sign3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • signNow2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • PandaDoc2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Xodo Sign2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers

See every answer about e-signature tools

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Adobe Acrobat Sign or PandaDoc more popular in search?

This chart shows how often people search Google for Adobe Acrobat Sign and PandaDoc by name. Each line represents a brand's share of searches for all six e-signature tools we track, month by month, from searches in New Zealand.

Adobe Acrobat Sign and PandaDoc among e-signature tools in New Zealand, by month

Share of searches by month for Adobe Acrobat Sign, PandaDoc. The figures are in the table below the chart.

View monthly share of searches table
MonthDocusignAdobe Acrobat SignDropbox SignsignNowPandaDocXodo Sign
Nov 202571.1%8.4%7.2%6.9%6.2%0.27%
Dec 202571%8.7%7.6%7.3%5.1%0.25%
Jan 202668.6%9.7%8.5%7.1%5.9%0.24%
Feb 202669.1%8.4%8.2%8.3%5.8%0.13%
Mar 202672%8.6%7.4%7%4.9%0.11%
Apr 202671.5%9%7.4%5.9%5.9%0.26%
May 202672%8.8%7%6.3%5.7%0.19%
Jun 202670.3%10.4%7.7%6%5.4%0.18%
Jul 202669.7%10%7.8%7.1%5.1%0.14%
Aug 202672.7%8.6%7.3%6.5%4.8%0.13%
Sep 202665.8%9.1%8.3%9.8%6.8%0.15%
Oct 202668.5%9%8.3%8%5.9%0.24%

How has branded search for Adobe Acrobat Sign and PandaDoc changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand e-signature tools in October 2026?

2 changes
  1. In October 2026, PandaDoc lost share of searches among e-signature tools in New Zealand, from 6.8% to 5.9%.

  2. In October 2026, Adobe Acrobat Sign rose from 3rd to 2nd among e-signature tools in New Zealand.

How are Adobe Acrobat Sign’s and PandaDoc’s branded searches counted?

10 search terms

Brandwave collects information about searches that people make online using Adobe Acrobat Sign’s and PandaDoc’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Adobe Acrobat Sign

6 branded search terms

  • adobe acrobat sign documents
  • adobe acrobat sign pdf
  • adobe sign
  • adobe sign fill
  • adobe sign pdf
  • adobeacrobatsign

PandaDoc

4 branded search terms

  • pandadoc
  • pandadoc documents
  • pandadoc e signature
  • pandadoc sign

How the Brand Demand Index is measured

Other head-to-heads among e-signature tools

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