Brandwave

Customer feedback platforms in New Zealand:Which brands are most popular in search?

In August 2026, AskNicely was the most searched among customer feedback platforms in New Zealand, with an estimated 330 branded searches and 67.3% estimated Share of Search within this set.

Share of Search, August 2026
  1. AskNicely67.3%
  2. Medallia26.5%
  3. Delighted4.1%
  4. Canny2%

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Share of SearchLeaderboard

Compare the NPS, review request and customer feedback platforms New Zealand businesses listen to customers with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among customer feedback platforms in New Zealand, by month

Share of Search by month for AskNicely, Medallia, Delighted, Canny. The figures are in the table below the chart.

View monthly share of search table
MonthAskNicelyMedalliaDelightedCanny
Oct 202568.9%27%2.7%1.4%
Nov 202573.9%21.7%1.4%2.9%
Dec 202558.7%32.6%4.3%4.3%
Jan 202669.4%24.5%2%4.1%
Feb 202661.8%29.1%3.6%5.5%
Mar 202667.6%24.3%4.1%4.1%
Apr 202667.2%29.5%1.6%1.6%
May 202662.1%33.3%3%1.5%
Jun 202665.1%28.6%4.8%1.6%
Jul 202664.1%31.3%1.6%3.1%
Aug 202667.3%26.5%4.1%2%
Sep 2026————

This month’s ranking, August 2026

  1. 1.AskNicely

    67.3%

    held 1st · 330 estimated branded searches · -19.5% vs prior month · +3.3 points

  2. 2.Medallia

    26.5%

    held 2nd · 130 estimated branded searches · -35% vs prior month · -4.7 points

  3. 3.Delighted

    4.1%

    moved from 4th to 3rd · 20 estimated branded searches · +100% vs prior month · +2.5 points

  4. 4.Canny

    2%

    moved from 3rd to 4th · 10 estimated branded searches · -50% vs prior month · -1.1 points

Compare search popularity between leading brands

Which brand is most popular in search among customer feedback platforms in New Zealand?

In August 2026, AskNicely was the most searched among customer feedback platforms in New Zealand, with an estimated 330 branded searches and 67.3% estimated Share of Search within this set. Medallia is in 2nd place, 40.8 percentage points behind at 26.5% Share of Search.

New Zealand customer feedback platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
AskNicely68.9% → 67.3%73.9%Nov 202558.7%Dec 20251st
Medallia27% → 26.5%33.3%May 202621.7%Nov 20252nd
Delighted2.7% → 4.1%4.8%Jun 20261.4%Nov 20253rd
Canny1.4% → 2%5.5%Feb 20261.4%Oct 20254th

Each finding as a sentence

  • Across the 11 months ending August 2026, AskNicely’s estimated Share of Search among customer feedback platforms in New Zealand decreased from 68.9% to 67.3%.
  • Across the 11 months ending August 2026, Delighted’s estimated Share of Search among customer feedback platforms in New Zealand increased from 2.7% to 4.1%.
  • Across the 11 months ending August 2026, Canny’s estimated Share of Search among customer feedback platforms in New Zealand increased from 1.4% to 2%.
  • Across the 11 months ending August 2026, AskNicely’s estimated Share of Search among customer feedback platforms in New Zealand peaked at 73.9% in November 2025 and was lowest at 58.7% in December 2025.
  • Across the 11 months ending August 2026, Medallia’s estimated Share of Search among customer feedback platforms in New Zealand peaked at 33.3% in May 2026 and was lowest at 21.7% in November 2025.
  • Across the 11 months ending August 2026, Delighted’s estimated Share of Search among customer feedback platforms in New Zealand peaked at 4.8% in June 2026 and was lowest at 1.4% in November 2025.
  • Across the 11 months ending August 2026, Canny’s estimated Share of Search among customer feedback platforms in New Zealand peaked at 5.5% in February 2026 and was lowest at 1.4% in October 2025.
  • Across the 11 months ending August 2026, Medallia held steady: its estimated Share of Search among customer feedback platforms in New Zealand moved less than 0.5 percentage points.

How did search popularity change for New Zealand customer feedback platforms in August 2026?

  1. In August 2026, Delighted overtook Canny to rank 3rd among customer feedback platforms in New Zealand, at 4.1%.

  2. In August 2026, AskNicely gained estimated Share of Search among customer feedback platforms in New Zealand, from 64.1% to 67.3%.

  3. In August 2026, Medallia lost estimated Share of Search among customer feedback platforms in New Zealand, from 31.3% to 26.5%.

  4. In August 2026, Canny lost estimated Share of Search among customer feedback platforms in New Zealand, from 3.1% to 2%.

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