Brandwave

Leander vs Stokke:Which is more popular?

In September 2026, Stokke had more branded searches than Leander among cot mattress brands in New Zealand. Stokke had about 1,890 branded searches, while Leander had 0. Stokke made up 8.7% of all cot mattress brand searches we track, and Leander accounted for 0%. When we asked ChatGPT and Google AI Overviews about cot mattress brands, neither Leander nor Stokke appeared in any of the five answers.

Among cot mattress brands in New Zealand in September 2026

Who do people search for more?

Stokke, the only one of the two with measured searches

Stokke 1.9K searchesLeander 0 searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Leander in 0 of 5Stokke in 0 of 5

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Top cot mattress brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Leander nor Stokke showed up in any of the five answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Ecosa3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Boori2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Stokke0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Snuz0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Leander0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about cot mattress brands

5 answers
  • Asked ChatGPT

    “Which cot mattress brand should I buy in New Zealand?”

    1. 1Ecosa
  • Asked ChatGPT

    “What are the best cot mattress brands in New Zealand?”

    1. 1Ecosa
    2. 2Boori
  • Asked ChatGPT

    “What's the best cot mattress brand in New Zealand for a baby cot?”

    1. 1Boori
  • Searched Google, AI Overview

    “best cot mattress”

    1. 1Ecosa
  • Searched Google, AI Overview

    “safe cot mattress”

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

    Is Leander or Stokke more popular in search?

    This chart shows how often people search Google for Leander and Stokke by name. Each line represents a brand's share of searches for all five cot mattress brands we track, month by month, from searches in New Zealand.

    Leander and Stokke among cot mattress brands in New Zealand, by month

    Share of searches by month for Stokke, Leander. The figures are in the table below the chart.

    View monthly share of searches table
    MonthEcosaStokkeSnuzBooriLeander
    Oct 202585%9%5%0.96%0.04%
    Nov 202584.3%9.6%5.3%0.76%0.03%
    Dec 202586.4%7.9%4.6%1%0.05%
    Jan 202683.1%8.8%7%0.97%0.04%
    Feb 202682.8%9%7%1.1%0.05%
    Mar 202684.2%8.8%6%0.97%0.05%
    Apr 202684.1%9%5.8%1.1%0.04%
    May 202684.1%9.1%5.8%1%0.04%
    Jun 202682.8%9%7.1%1%0.04%
    Jul 202680.8%11.3%6.9%0.9%0.04%
    Aug 202679.2%11.7%7.9%1.2%0.05%
    Sep 202682.9%8.7%7.4%1%0%

    How has the Leander and Stokke comparison changed over the last 12 months?

    3 findings
    • Stokke was ahead of Leander in every measured month of the 12 months ending September 2026.
    • Across the 12 months ending September 2026, Leander’s share of searches among cot mattress brands in New Zealand moved from 0.04% to 0%, and its estimated monthly branded searches moved from 10 to 0.
    • Across the 12 months ending September 2026, Stokke’s share of searches among cot mattress brands in New Zealand moved from 9% to 8.7%, and its estimated monthly branded searches moved from 2.3K to 1.9K.

    How did search popularity change for New Zealand cot mattress brands in September 2026?

    2 changes
    1. In September 2026, Stokke lost share of searches among cot mattress brands in New Zealand, from 11.7% to 8.7%.

    2. Estimated monthly branded searches for Leander in New Zealand fell 100% over 12 measured months, from 10 to 0 in September 2026.

    How are branded searches counted?

    5 search terms

    Brandwave collects information about searches that people make online using Leander’s and Stokke’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    Leander

    1 branded search term

    • leander bassinet

    Stokke

    4 branded search terms

    • stokke
    • stokke flexi bath
    • stokke pram
    • stokke trapp

    How the Brand Demand Index is measured

    Other head-to-heads among cot mattress brands

    Creator with pink hair and a pink jacket

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