Leander vs Snuz:Which is more popular?
In September 2026, Snuz had more branded searches than Leander among cot mattress brands in New Zealand. Snuz had about 1,600 branded searches, while Leander had 0. Snuz made up 7.4% of all cot mattress brand searches we track, and Leander accounted for 0%. When we asked ChatGPT and Google AI Overviews about cot mattress brands, neither Leander nor Snuz appeared in any of the five answers.
Who do people search for more?
Snuz, the only one of the two with measured searches
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top cot mattress brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither Leander nor Snuz showed up in any of the five answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Ecosa3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Boori2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Stokke0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Snuz0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Leander0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about cot mattress brands
5 answers
Asked ChatGPT
“Which cot mattress brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best cot mattress brands in New Zealand?”
Asked ChatGPT
“What's the best cot mattress brand in New Zealand for a baby cot?”
Searched Google, AI Overview
“best cot mattress”
Searched Google, AI Overview
“safe cot mattress”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Leander or Snuz more popular in search?
This chart shows how often people search Google for Leander and Snuz by name. Each line represents a brand's share of searches for all five cot mattress brands we track, month by month, from searches in New Zealand.
Share of searches by month for Snuz, Leander. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ecosa | Stokke | Snuz | Boori | Leander |
|---|---|---|---|---|---|
| Oct 2025 | 85% | 9% | 5% | 0.96% | 0.04% |
| Nov 2025 | 84.3% | 9.6% | 5.3% | 0.76% | 0.03% |
| Dec 2025 | 86.4% | 7.9% | 4.6% | 1% | 0.05% |
| Jan 2026 | 83.1% | 8.8% | 7% | 0.97% | 0.04% |
| Feb 2026 | 82.8% | 9% | 7% | 1.1% | 0.05% |
| Mar 2026 | 84.2% | 8.8% | 6% | 0.97% | 0.05% |
| Apr 2026 | 84.1% | 9% | 5.8% | 1.1% | 0.04% |
| May 2026 | 84.1% | 9.1% | 5.8% | 1% | 0.04% |
| Jun 2026 | 82.8% | 9% | 7.1% | 1% | 0.04% |
| Jul 2026 | 80.8% | 11.3% | 6.9% | 0.9% | 0.04% |
| Aug 2026 | 79.2% | 11.7% | 7.9% | 1.2% | 0.05% |
| Sep 2026 | 82.9% | 8.7% | 7.4% | 1% | 0% |
How has the Leander and Snuz comparison changed over the last 12 months?
3 findings
- Snuz was ahead of Leander in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Leander’s share of searches among cot mattress brands in New Zealand moved from 0.04% to 0%, and its estimated monthly branded searches moved from 10 to 0.
- Across the 12 months ending September 2026, Snuz’s share of searches among cot mattress brands in New Zealand moved from 5% to 7.4%, and its estimated monthly branded searches moved from 1.3K to 1.6K.
How did search popularity change for New Zealand cot mattress brands in September 2026?
2 changes
In September 2026, Snuz lost share of searches among cot mattress brands in New Zealand, from 7.9% to 7.4%.
Estimated monthly branded searches for Leander in New Zealand fell 100% over 12 measured months, from 10 to 0 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Leander’s and Snuz’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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