Brandwave

Business phone systems in New Zealand:Which brands are most popular in search?

In August 2026, 2talk was the most searched among business phone systems in New Zealand, with an estimated 1.8K branded searches and 42.8% estimated Share of Search within this set.

Share of Search, August 2026
  1. 2talk42.8%
  2. 3CX27.2%
  3. Aircall12.3%
  4. Dialpad11.6%
  5. Zoom Phone3.3%
  6. RingCentral2.8%

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Share of SearchLeaderboard

Compare the cloud phone and VoIP systems New Zealand businesses call with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among business phone systems in New Zealand, by month

Share of Search by month for 2talk, 3CX, Aircall, Dialpad, Zoom Phone, RingCentral. The figures are in the table below the chart.

View monthly share of search table
Month2talk3CXAircallDialpadZoom PhoneRingCentral
Oct 202543%26.1%10.1%14.3%3.8%2.8%
Nov 202539.8%29.1%11.2%13.9%2.9%2.9%
Dec 202539.1%29%11.8%13.5%3.7%3%
Jan 202639.5%29.4%11.4%13%3.4%3.2%
Feb 202638%31.4%11.2%12.2%3.8%3.3%
Mar 202640.3%28.2%11.7%13.7%3.4%2.7%
Apr 202638.5%29.6%11.9%13.2%3.7%3.2%
May 202643.9%27.5%10.3%12.5%3.9%2%
Jun 202642.4%27.3%12.6%12.1%3.1%2.6%
Jul 202637.9%29.8%13.7%12%3.3%3.3%
Aug 202642.8%27.2%12.3%11.6%3.3%2.8%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.2talk

    42.8%

    held 1st · 1.8K estimated branded searches · +23.5% vs prior month · +4.9 points

  2. 2.3CX

    27.2%

    held 2nd · 1.2K estimated branded searches · 0% vs prior month · -2.6 points

  3. 3.Aircall

    12.3%

    held 3rd · 530 estimated branded searches · -1.9% vs prior month · -1.4 points

  4. 4.Dialpad

    11.6%

    held 4th · 500 estimated branded searches · +6.4% vs prior month · -0.3 points

  5. 5.Zoom Phone

    3.3%

    moved from 6th to 5th · 140 estimated branded searches · +7.7% vs prior month · -0.1 points

  6. 6.RingCentral

    2.8%

    moved from 5th to 6th · 120 estimated branded searches · -7.7% vs prior month · -0.5 points

Compare search popularity between leading brands

Which brand is most popular in search among business phone systems in New Zealand?

In August 2026, 2talk was the most searched among business phone systems in New Zealand, with an estimated 1.8K branded searches and 42.8% estimated Share of Search within this set. 3CX is in 2nd place, 15.6 percentage points behind at 27.2% Share of Search.

New Zealand business phone systems, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
2talk43% → 42.8%43.9%May 202637.9%Jul 20261st
3CX26.1% → 27.2%31.4%Feb 202626.1%Oct 20252nd
Aircall10.1% → 12.3%13.7%Jul 202610.1%Oct 20254th → 3rd
Dialpad14.3% → 11.6%14.3%Oct 202511.6%Aug 20263rd → 4th
Zoom Phone3.8% → 3.3%3.9%May 20262.9%Nov 20255th
RingCentral2.8%3.3%Feb 20262%May 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, 3CX’s estimated Share of Search among business phone systems in New Zealand increased from 26.1% to 27.2%.
  • Across the 11 months ending August 2026, Aircall’s estimated Share of Search among business phone systems in New Zealand increased from 10.1% to 12.3%.
  • Across the 11 months ending August 2026, Dialpad’s estimated Share of Search among business phone systems in New Zealand decreased from 14.3% to 11.6%.
  • Across the 11 months ending August 2026, Zoom Phone’s estimated Share of Search among business phone systems in New Zealand decreased from 3.8% to 3.3%.
  • Across the 11 months ending August 2026, 2talk’s estimated Share of Search among business phone systems in New Zealand peaked at 43.9% in May 2026 and was lowest at 37.9% in July 2026.
  • Across the 11 months ending August 2026, 3CX’s estimated Share of Search among business phone systems in New Zealand peaked at 31.4% in February 2026 and was lowest at 26.1% in October 2025.
  • Across the 11 months ending August 2026, Aircall’s estimated Share of Search among business phone systems in New Zealand peaked at 13.7% in July 2026 and was lowest at 10.1% in October 2025.
  • Across the 11 months ending August 2026, RingCentral’s estimated Share of Search among business phone systems in New Zealand peaked at 3.3% in February 2026 and was lowest at 2% in May 2026.
  • Across the 11 months ending August 2026, Aircall rose from 4th to 3rd among business phone systems in New Zealand.
  • Across the 11 months ending August 2026, Dialpad fell from 3rd to 4th among business phone systems in New Zealand.
  • Across the 11 months ending August 2026, 2talk and RingCentral held steady: their estimated Share of Search among business phone systems in New Zealand each moved less than 0.5 percentage points.

How did search popularity change for New Zealand business phone systems in August 2026?

  1. In August 2026, 2talk gained estimated Share of Search among business phone systems in New Zealand, from 37.9% to 42.8%.

  2. In August 2026, 3CX lost estimated Share of Search among business phone systems in New Zealand, from 29.8% to 27.2%.

  3. In August 2026, Aircall lost estimated Share of Search among business phone systems in New Zealand, from 13.7% to 12.3%.

  4. In August 2026, RingCentral lost estimated Share of Search among business phone systems in New Zealand, from 3.3% to 2.8%.

  5. Dialpad’s estimated Share of Search among business phone systems in New Zealand has lost ground for 3 months in a row, from 12.5% to 11.6% in August 2026.

  6. In August 2026, Zoom Phone rose from 6th to 5th among business phone systems in New Zealand.

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