Auckland swim schools in New Zealand:Which brands are most popular in search?
In August 2026, Swimtastic was the most searched among auckland swim schools in New Zealand, with an estimated 6K branded searches and 46.3% estimated Share of Search within this set.
Swimtastic46.3%
Hilton Brown Swimming44.2%
Swimgym6.3%
Swimsation3.3%
Follow auckland swim schools and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare the Auckland swim schools parents book learn-to-swim lessons with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Swimtastic, Hilton Brown Swimming, Swimgym, Swimsation. The figures are in the table below the chart.
View monthly share of search table
| Month | Swimtastic | Hilton Brown Swimming | Swimgym | Swimsation |
|---|---|---|---|---|
| Oct 2025 | 42.2% | 48.5% | 6.2% | 3.1% |
| Nov 2025 | 41.7% | 48.6% | 5.7% | 4% |
| Dec 2025 | 38.5% | 49.9% | 8% | 3.6% |
| Jan 2026 | 43.3% | 45.7% | 7.8% | 3.2% |
| Feb 2026 | 41.5% | 47.6% | 7.3% | 3.6% |
| Mar 2026 | 41.5% | 48.2% | 7.2% | 3.1% |
| Apr 2026 | 42.8% | 47.8% | 6.5% | 2.9% |
| May 2026 | 43.9% | 46.9% | 6.1% | 3.1% |
| Jun 2026 | 45.2% | 45.3% | 6.2% | 3.4% |
| Jul 2026 | 45.7% | 45.2% | 6.2% | 2.9% |
| Aug 2026 | 46.3% | 44.2% | 6.3% | 3.3% |
| Sep 2026 | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 46.3% | 6K | -1.5% | +0.5 points | |
| 2, held 2nd | 44.2% | 5.7K | -4.8% | -1.1 points | |
| 3, held 3rd | 6.3% | 810 | -1.2% | +0.1 points | |
| 4, held 4th | 3.3% | 430 | +13.2% | +0.5 points |
46.3%
held 1st · 6K estimated branded searches · -1.5% vs prior month · +0.5 points
44.2%
held 2nd · 5.7K estimated branded searches · -4.8% vs prior month · -1.1 points
3.
Swimgym6.3%
held 3rd · 810 estimated branded searches · -1.2% vs prior month · +0.1 points
3.3%
held 4th · 430 estimated branded searches · +13.2% vs prior month · +0.5 points
Compare search popularity between leading brands
- Swimtastic vs Hilton Brown Swimming: compare search popularity
- Swimtastic vs Swimgym: compare search popularity
- Swimtastic vs Swimsation: compare search popularity
- Hilton Brown Swimming vs Swimgym: compare search popularity
- Hilton Brown Swimming vs Swimsation: compare search popularity
- Swimgym vs Swimsation: compare search popularity
- Compare any of these brands
Which brand is most popular in search among auckland swim schools in New Zealand?
4 brands
In August 2026, Swimtastic was the most searched among auckland swim schools in New Zealand, with an estimated 6K branded searches and 46.3% estimated Share of Search within this set. Hilton Brown Swimming is in 2nd place, 2.1 percentage points behind at 44.2% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Swimtastic | 42.2% → 46.3% | 46.3%Aug 2026 | 38.5%Dec 2025 | 2nd → 1st |
| Hilton Brown Swimming | 48.5% → 44.2% | 49.9%Dec 2025 | 44.2%Aug 2026 | 1st → 2nd |
| Swimgym | 6.2% → 6.3% | 8%Dec 2025 | 5.7%Nov 2025 | 3rd |
| Swimsation | 3.1% → 3.3% | 4%Nov 2025 | 2.9%Jul 2026 | 4th |
Each finding as a sentence
- Across the 11 months ending August 2026, Swimtastic’s estimated Share of Search among auckland swim schools in New Zealand increased from 42.2% to 46.3%.
- Across the 11 months ending August 2026, Hilton Brown Swimming’s estimated Share of Search among auckland swim schools in New Zealand decreased from 48.5% to 44.2%.
- Across the 11 months ending August 2026, Swimtastic’s estimated Share of Search among auckland swim schools in New Zealand peaked at 46.3% in August 2026 and was lowest at 38.5% in December 2025.
- Across the 11 months ending August 2026, Hilton Brown Swimming’s estimated Share of Search among auckland swim schools in New Zealand peaked at 49.9% in December 2025 and was lowest at 44.2% in August 2026.
- Across the 11 months ending August 2026, Swimgym’s estimated Share of Search among auckland swim schools in New Zealand peaked at 8% in December 2025 and was lowest at 5.7% in November 2025.
- Across the 11 months ending August 2026, Swimsation’s estimated Share of Search among auckland swim schools in New Zealand peaked at 4% in November 2025 and was lowest at 2.9% in July 2026.
- Across the 11 months ending August 2026, Swimtastic rose from 2nd to 1st among auckland swim schools in New Zealand.
- Across the 11 months ending August 2026, Hilton Brown Swimming fell from 1st to 2nd among auckland swim schools in New Zealand.
- Across the 11 months ending August 2026, Swimgym and Swimsation held steady: their estimated Share of Search among auckland swim schools in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand auckland swim schools in August 2026?
2 changes
In August 2026, Swimtastic gained estimated Share of Search among auckland swim schools in New Zealand, from 45.7% to 46.3%.
In August 2026, Hilton Brown Swimming lost estimated Share of Search among auckland swim schools in New Zealand, from 45.2% to 44.2%.
See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.