How popular isZilch in search?
In August 2026, there were an estimated 90 branded searches for Zilch in New Zealand which is down 18.2% over the last 11 months. Zilch holds 1.4% estimated Share of Search among New Zealand car sharing services and is ranked 5th of 5 competitors for search popularity.
Cityhop55.7%
Turo21.6%
Mevo19.1%
Uber Carshare2.2%
Zilch1.4%
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Which car sharing services compete with Zilch?
Share of Search by month for Cityhop, Turo, Mevo, Uber Carshare, Zilch. The figures are in the table below the chart.
View monthly share of search table
| Month | Cityhop | Turo | Mevo | Uber Carshare | Zilch |
|---|---|---|---|---|---|
| Oct 2025 | 55.1% | 13.8% | 28% | 1.8% | 1.4% |
| Nov 2025 | 53.7% | 15.6% | 27.5% | 1.8% | 1.4% |
| Dec 2025 | 55.6% | 14.1% | 27% | 1.6% | 1.8% |
| Jan 2026 | 58.8% | 14.8% | 23.8% | 1.5% | 1.2% |
| Feb 2026 | 57.9% | 15.1% | 23.9% | 1.2% | 1.9% |
| Mar 2026 | 39.2% | 12.5% | 45.2% | 1.2% | 1.9% |
| Apr 2026 | 46.5% | 13.1% | 37.4% | 1.2% | 1.8% |
| May 2026 | 48.2% | 16.9% | 31.5% | 1.5% | 1.9% |
| Jun 2026 | 53% | 18.8% | 24.8% | 1.2% | 2.1% |
| Jul 2026 | 55.6% | 21.4% | 19.7% | 1.9% | 1.4% |
| Aug 2026 | 55.7% | 21.6% | 19.1% | 2.2% | 1.4% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 55.7% | 3.6K | 0% | +0.1 points | |
| 2, held 2nd | 21.6% | 1.4K | +0.73% | +0.2 points | |
| 3, held 3rd | 19.1% | 1.2K | -3.2% | -0.6 points | |
| 4, held 4th | 2.2% | 140 | +16.7% | +0.3 points | |
| 5, held 5th | 1.4% | 90 | 0% | 0 points |
1.
55.7%
held 1st · 3.6K estimated branded searches · 0% vs prior month · +0.1 points
2.
Turo21.6%
held 2nd · 1.4K estimated branded searches · +0.73% vs prior month · +0.2 points
3.
Mevo19.1%
held 3rd · 1.2K estimated branded searches · -3.2% vs prior month · -0.6 points
2.2%
held 4th · 140 estimated branded searches · +16.7% vs prior month · +0.3 points
5.
Zilch1.4%
held 5th · 90 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between Zilch and its closest rivals
How has branded search demand for Zilch changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Zilch in New Zealand fell from 110 to 90.
- Across the 11 months ending August 2026, Zilch’s estimated Share of Search among car sharing services in New Zealand held steady at 1.4%.
How did search popularity change for New Zealand car sharing services in August 2026?
4 changes
In August 2026, Mevo lost estimated Share of Search among car sharing services in New Zealand, from 19.7% to 19.1%.
Cityhop’s estimated Share of Search among car sharing services in New Zealand has gained ground for 3 months in a row, from 48.2% to 55.7% in August 2026.
Turo’s estimated Share of Search among car sharing services in New Zealand has gained ground for 3 months in a row, from 16.9% to 21.6% in August 2026.
Estimated monthly branded searches for Zilch in New Zealand fell 18.2% over 11 measured months, from 110 to 90 in August 2026.
How is Zilch measured?
Brandwave collects information about searches that people make online using Zilch’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- zilch car share
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Is Zilch your brand?
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