Brandwave

How popular isXray in search?

In August 2026, there were an estimated 60 branded searches for Xray in New Zealand which is down 14.3% over the last 11 months. Xray holds 17.6% estimated Share of Search among New Zealand test management tools and is ranked 3rd of 5 competitors for search popularity.

Share of Search, August 2026
  1. Zephyr38.2%
  2. TestRail26.5%
  3. Xray17.6%
  4. Qase14.7%
  5. Testmo2.9%
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Which test management tools compete with Xray?

Xray against test management tools in New Zealand, by month

Share of Search by month for Zephyr, TestRail, Xray, Qase, Testmo. The figures are in the table below the chart.

View monthly share of search table
MonthZephyrTestRailXrayQaseTestmo
Oct 202530%32.5%17.5%15%5%
Nov 202522.2%37.8%20%17.8%2.2%
Dec 202526.1%30.4%21.7%17.4%4.3%
Jan 202627%32.4%18.9%16.2%5.4%
Feb 202625%32.5%15%25%2.5%
Mar 202626.4%35.8%20.8%13.2%3.8%
Apr 202626.7%33.3%24.4%11.1%4.4%
May 202627.3%27.3%27.3%13.6%4.5%
Jun 202627.3%27.3%20.5%13.6%11.4%
Jul 202630.8%25.6%25.6%15.4%2.6%
Aug 202638.2%26.5%17.6%14.7%2.9%
Sep 2026—————

  1. 1.Zephyr

    38.2%

    held 1st · 130 estimated branded searches · +8.3% vs prior month · +7.5 points

  2. 2.TestRail

    26.5%

    held 2nd · 90 estimated branded searches · -10% vs prior month · +0.8 points

  3. 3.Xray

    17.6%

    held 3rd · 60 estimated branded searches · -40% vs prior month · -8 points

  4. 4.Qase

    14.7%

    held 4th · 50 estimated branded searches · -16.7% vs prior month · -0.7 points

  5. 5.Testmo

    2.9%

    held 5th · 10 estimated branded searches · 0% vs prior month · +0.4 points

Compare search popularity between Xray and its closest rivals

How has branded search demand for Xray changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Xray in New Zealand fell from 70 to 60.
  • Across the 11 months ending August 2026, Xray’s estimated Share of Search among test management tools in New Zealand peaked at 27.3% in May 2026 and was lowest at 15% in February 2026.

How did search popularity change for New Zealand test management tools in August 2026?

  1. In August 2026, Zephyr gained estimated Share of Search among test management tools in New Zealand, from 30.8% to 38.2%.

  2. In August 2026, TestRail gained estimated Share of Search among test management tools in New Zealand, from 25.6% to 26.5%.

  3. In August 2026, Xray lost estimated Share of Search among test management tools in New Zealand, from 25.6% to 17.6%.

  4. In August 2026, Qase lost estimated Share of Search among test management tools in New Zealand, from 15.4% to 14.7%.

  5. Estimated monthly branded searches for Testmo in New Zealand fell 50% over 11 measured months, from 20 to 10 in August 2026.

How is Xray measured?

Brandwave collects information about searches that people make online using Xray’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

15 branded search terms

  • getxray app
  • jira xray test management
  • xray jira
  • xray jira cloud
  • xray jira cost
  • xray jira plugin
  • xray jira pricing
  • xray jira test
  • xray jira test management
  • xray test management
  • xray test management for jira
  • xray test management jira
  • xray test management pricing
  • xray test management tool
  • xray test management tool for jira

Do you work for Xray? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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