Brandwave

TestRail vs Xray:Which is more popular by branded search in New Zealand?

In August 2026, TestRail had more branded searches than Xray among test management tools in New Zealand. TestRail was estimated to have 90 branded searches compared to Xray’s 60, and held a 26.5% Share of Search versus Xray’s 17.6%.

Share of Search among test management tools in New Zealand in August 2026Which is more popular in search, TestRail or Xray?
TestRail26.5%90 searches
vs
Xray17.6%60 searches

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Which is more popular in search, TestRail or Xray?

Compare test case management tools available to New Zealand software teams. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

TestRail and Xray among test management tools in New Zealand, by month

Share of Search by month for TestRail, Xray. The figures are in the table below the chart.

View monthly share of search table
MonthZephyrTestRailXrayQaseTestmo
Oct 202530%32.5%17.5%15%5%
Nov 202522.2%37.8%20%17.8%2.2%
Dec 202526.1%30.4%21.7%17.4%4.3%
Jan 202627%32.4%18.9%16.2%5.4%
Feb 202625%32.5%15%25%2.5%
Mar 202626.4%35.8%20.8%13.2%3.8%
Apr 202626.7%33.3%24.4%11.1%4.4%
May 202627.3%27.3%27.3%13.6%4.5%
Jun 202627.3%27.3%20.5%13.6%11.4%
Jul 202630.8%25.6%25.6%15.4%2.6%
Aug 202638.2%26.5%17.6%14.7%2.9%
Sep 2026—————

How has the TestRail and Xray comparison changed over the last 12 months?

  • TestRail was ahead of Xray in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, TestRail’s estimated Share of Search among test management tools in New Zealand moved from 32.5% to 26.5%, and its estimated monthly branded searches moved from 130 to 90.
  • Across the 11 months ending August 2026, Xray’s estimated Share of Search among test management tools in New Zealand moved from 17.5% to 17.6%, and its estimated monthly branded searches moved from 70 to 60.

How did search popularity change for New Zealand test management tools in August 2026?

  1. In August 2026, TestRail gained estimated Share of Search among test management tools in New Zealand, from 25.6% to 26.5%.

  2. In August 2026, Xray lost estimated Share of Search among test management tools in New Zealand, from 25.6% to 17.6%.

How each brand is measured

Brandwave collects information about searches that people make online using TestRail’s and Xray’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

TestRail

20 branded search terms

  • gurock testrail
  • jira test rail
  • jira testrail
  • test rail
  • test rail cost
  • test rail pricing
  • test rail software
  • test rail tool
  • testrail
  • testrail automated testing
  • testrail com
  • testrail cost
  • testrail exploratory testing
  • testrail gurock
  • testrail jira
  • testrail pricing
  • testrail software
  • testrail test management
  • testrail test management tool
  • testrail tool

Xray

15 branded search terms

  • getxray app
  • jira xray test management
  • xray jira
  • xray jira cloud
  • xray jira cost
  • xray jira plugin
  • xray jira pricing
  • xray jira test
  • xray jira test management
  • xray test management
  • xray test management for jira
  • xray test management jira
  • xray test management pricing
  • xray test management tool
  • xray test management tool for jira

How the Brand Demand Index is measured

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