Brandwave

How popular isWindsor.ai?

In September 2026, people searched for Windsor.ai by name about 210 times in New Zealand, a 600% increase from the previous year. These searches made up 6.7% of all New Zealand marketing data integration platform searches, placing Windsor.ai third out of six platforms. When we asked both ChatGPT and Google AI Overviews about marketing data integration platforms, Windsor.ai appeared in three of the five answers and was the fourth most recommended of the six.

Search and AI answers in September 2026

Windsor.ai is the third most searched of 6 competitors and the fourth most recommended in AI answers.

  1. FunnelShare of searches 77.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  2. FivetranShare of searches 10.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
  3. Windsor.aiShare of searches 6.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  4. SupermetricsShare of searches 5.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  5. AdverityShare of searches 0.32%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th

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Top marketing data integration platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Windsor.ai was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Windsor.ai is the fourth most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Funnel1st
  2. Supermetrics2nd
  3. Fivetran3rd
  4. Windsor.ai4th
  5. Adverity5th
  6. Improvado–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Funnel4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Supermetrics4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Windsor.ai3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fivetran2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Adverity1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Improvado0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about marketing data integration platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which marketing data integration platforms compete with Windsor.ai?

Windsor.ai against marketing data integration platforms in New Zealand, by month

Share of searches by month for Funnel, Fivetran, Windsor.ai, Supermetrics. The figures are in the table below the chart.

View monthly share of searches table
MonthFunnelFivetranWindsor.aiSupermetricsAdverityImprovado
Oct 202574.7%18.7%1.2%4.3%0.78%0.39%
Nov 202576.1%15%1.4%6.6%0.47%0.47%
Dec 202582.7%10.7%1%4.6%0.51%0.51%
Jan 202680.6%10.4%1%7%0.5%0.5%
Feb 202684.3%11.1%0.7%3.1%0.35%0.35%
Mar 202677.6%12.5%4.5%4.5%0.64%0.32%
Apr 202676.5%12.7%5.6%4.4%0.4%0.4%
May 202674.7%12.5%5.4%6.6%0.39%0.39%
Jun 202670.8%14.4%6.3%7.7%0.37%0.37%
Jul 202669.2%13.7%7.3%9%0.43%0.43%
Aug 202671.9%12%7.9%7.9%0.37%0%
Sep 202677.1%10.2%6.7%5.4%0.32%0.32%

  1. 1.Funnel

    77.1%

    Held 1st. 2.4K estimated branded searches, +26% vs prior month. Share +5.2 points.

  2. 2.Fivetran

    10.2%

    Held 2nd. 320 estimated branded searches, 0% vs prior month. Share -1.8 points.

  3. 3.Windsor.ai

    6.7%

    Moved from 4th to 3rd. 210 estimated branded searches, 0% vs prior month. Share -1.2 points.

  4. 4.Supermetrics

    5.4%

    Moved from 3rd to 4th. 170 estimated branded searches, -19% vs prior month. Share -2.5 points.

  5. 5.Adverity

    0.32%

    Held 5th. 10 estimated branded searches, 0% vs prior month. Share -0.1 points.

  6. 6.Improvado

    0.32%

    Held 6th. 10 estimated branded searches, — vs prior month. Share +0.3 points.

Compare popularity between Windsor.ai and its closest rivals

Every comparison with Windsor.ai

3 comparisons

How has branded search demand for Windsor.ai changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Windsor.ai in New Zealand rose from 30 to 210.
  • Across the 12 months ending September 2026, Windsor.ai’s share of searches among marketing data integration platforms in New Zealand increased from 1.2% to 6.7%.
  • Across the 12 months ending September 2026, Windsor.ai’s share of searches among marketing data integration platforms in New Zealand peaked at 7.9% in August 2026 and was lowest at 0.7% in February 2026.
  • Across the 12 months ending September 2026, Windsor.ai rose from 4th to 3rd among marketing data integration platforms in New Zealand.

How did search popularity change for New Zealand marketing data integration platforms in September 2026?

5 changes

  1. In September 2026, Funnel gained share of searches among marketing data integration platforms in New Zealand, from 71.9% to 77.1%.

  2. In September 2026, Supermetrics lost share of searches among marketing data integration platforms in New Zealand, from 7.9% to 5.4%.

  3. In September 2026, Fivetran lost share of searches among marketing data integration platforms in New Zealand, from 12% to 10.2%.

  4. In September 2026, Windsor.ai lost share of searches among marketing data integration platforms in New Zealand, from 7.9% to 6.7%.

  5. Estimated monthly branded searches for Adverity in New Zealand fell 50% over 12 measured months, from 20 to 10 in September 2026.

How are Windsor.ai’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Windsor.ai’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • windsor.ai

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How the Brand Demand Index is measured

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