Brandwave

How popular isWikiloc in search?

In August 2026, there were an estimated 50 branded searches for Wikiloc in New Zealand which is down 50% over the last 11 months. Wikiloc holds 0.53% estimated Share of Search among New Zealand hiking and tramping apps and is ranked 5th of 5 competitors for search popularity.

Share of Search, August 2026
  1. Topo Maps+64%
  2. AllTrails27.1%
  3. Komoot6.6%
  4. Gaia GPS1.8%
  5. Wikiloc0.53%
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Which hiking and tramping apps compete with Wikiloc?

Wikiloc against hiking and tramping apps in New Zealand, by month

Share of Search by month for Topo Maps+, AllTrails, Komoot, Wikiloc. The figures are in the table below the chart.

View monthly share of search table
MonthTopo Maps+AllTrailsKomootGaia GPSWikiloc
Oct 202559.4%29.6%7.7%2.4%0.98%
Nov 202555.4%34.1%6.8%2.3%1.4%
Dec 202550.5%38.8%7.8%2.2%0.75%
Jan 202650.7%39.8%6.5%2.1%0.89%
Feb 202659.3%30.4%7.6%2%0.81%
Mar 202662.8%28.9%6%1.8%0.54%
Apr 202660.6%30.6%6.5%1.6%0.66%
May 202659.9%30.8%6.3%2.1%0.89%
Jun 202664.7%27.2%5.8%1.8%0.54%
Jul 202659.7%32.3%5.7%1.7%0.65%
Aug 202664%27.1%6.6%1.8%0.53%
Sep 2026—————

  1. 1.Topo Maps+

    64%

    held 1st · 6K estimated branded searches · +8.6% vs prior month · +4.3 points

  2. 2.AllTrails

    27.1%

    held 2nd · 2.5K estimated branded searches · -15% vs prior month · -5.2 points

  3. 3.Komoot

    6.6%

    held 3rd · 620 estimated branded searches · +17% vs prior month · +0.9 points

  4. 4.Gaia GPS

    1.8%

    held 4th · 170 estimated branded searches · +6.3% vs prior month · +0.1 points

  5. 5.Wikiloc

    0.53%

    held 5th · 50 estimated branded searches · -16.7% vs prior month · -0.1 points

Compare search popularity between Wikiloc and its closest rivals

How has branded search demand for Wikiloc changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Wikiloc in New Zealand fell from 100 to 50.
  • Across the 11 months ending August 2026, Wikiloc’s estimated Share of Search among hiking and tramping apps in New Zealand held steady, from 0.98% to 0.53%.

How did search popularity change for New Zealand hiking and tramping apps in August 2026?

  1. In August 2026, Topo Maps+ gained estimated Share of Search among hiking and tramping apps in New Zealand, from 59.7% to 64%.

  2. In August 2026, Komoot gained estimated Share of Search among hiking and tramping apps in New Zealand, from 5.7% to 6.6%.

  3. In August 2026, AllTrails lost estimated Share of Search among hiking and tramping apps in New Zealand, from 32.3% to 27.1%.

  4. Estimated monthly branded searches for Wikiloc in New Zealand fell 50% over 11 measured months, from 100 to 50 in August 2026.

  5. Estimated monthly branded searches for Gaia GPS in New Zealand fell 29.2% over 11 measured months, from 240 to 170 in August 2026.

How is Wikiloc measured?

Brandwave collects information about searches that people make online using Wikiloc’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • wikiloc
  • wikiloc com
  • wikiloc hiking app
  • wikiloc online

Do you work for Wikiloc? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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