Brandwave

How popular isWaste Management NZ?

In October 2026, people searched for Waste Management NZ by name about 14,500 times in New Zealand, a 19.5% decrease from the previous year. These searches made up 35.3% of all New Zealand Napier waste management company searches, placing Waste Management NZ first out of five companies. When we asked both ChatGPT and Google AI Overviews about Napier waste management companies, Waste Management NZ appeared in two of the three answers and was the third most recommended of the five.

Search and AI answers in October 2026

Waste Management NZ is the most searched of 5 competitors and the third most recommended in the AI answers we collected.

  1. Waste Management NZShare of searches 35.3%Mentioned in 2 of 3 AI answersPlace in AI recommendations 3rd
  2. JJ’s Waste & RecyclingShare of searches 29.4%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  3. Clean EarthShare of searches 23.5%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
  4. Bay Enviro BinsShare of searches 5.9%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  5. PortaSkipShare of searches 5.9%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd

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Top Napier waste management companies in ChatGPT and Google AI Overviews

In three ChatGPT questions, Waste Management NZ was mentioned in two out of three: in two of the three ChatGPT answers. Waste Management NZ is the third most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Clean Earth1st
  2. PortaSkip2nd
  3. Waste Management NZ3rd
  4. JJ’s Waste & Recycling–
  5. Bay Enviro Bins–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Napier waste management companies

3 answers
  • Asked ChatGPT

    “Which waste management company should I hire in Napier, New Zealand?”

    1. 1Clean Earth
    2. 2PortaSkip
    3. 3Waste Management NZ
  • Asked ChatGPT

    “What are the best waste management companies in Napier, New Zealand?”

    1. 1Waste Management NZ
    2. 2Clean Earth
    3. 3PortaSkip
  • Asked ChatGPT

    “What's the best waste management company in Napier, New Zealand for a skip bin?”

    1. 1Clean Earth
    2. 2PortaSkip
  • Searched Google, AI Overview

    “skip hire napier”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “rubbish removal napier”

    Google showed no AI Overview for this search.

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How often do people search for Waste Management NZ compared with other New Zealand Napier waste management companies?

Waste Management NZ against Napier waste management companies in New Zealand, by month

Share of searches by month for Waste Management NZ, JJ’s Waste & Recycling, Clean Earth, Bay Enviro Bins, PortaSkip. The figures are in the table below the chart.

View monthly share of searches table
MonthWaste Management NZJJ’s Waste & RecyclingClean EarthBay Enviro BinsPortaSkip
Nov 202552.9%23.5%14.7%5.9%2.9%
Dec 202545%22.5%22.5%5%5%
Jan 202650%20.5%20.5%4.5%4.5%
Feb 202647.4%26.3%15.8%5.3%5.3%
Mar 202653.5%16.3%20.9%4.7%4.7%
Apr 202648.5%18.2%21.2%6.1%6.1%
May 202642.9%25.7%25.7%2.9%2.9%
Jun 202646.9%21.9%18.8%6.3%6.3%
Jul 202652.9%14.7%20.6%5.9%5.9%
Aug 202651.4%20%17.1%5.7%5.7%
Sep 202648.6%21.6%21.6%2.7%5.4%
Oct 202635.3%29.4%23.5%5.9%5.9%
  1. Held 1st. 120 estimated branded searches, -33.3% vs prior month. Share -13.4 points.

  2. Moved from 3rd to 2nd. 100 estimated branded searches, +25% vs prior month. Share +7.8 points.

  3. 3.Clean Earth

    23.5%

    Moved from 2nd to 3rd. 80 estimated branded searches, 0% vs prior month. Share +1.9 points.

  4. Moved from 5th to 4th. 20 estimated branded searches, +100% vs prior month. Share +3.2 points.

  5. 5.PortaSkip

    5.9%

    Moved from 4th to 5th. 20 estimated branded searches, 0% vs prior month. Share +0.5 points.

Compare popularity between Waste Management NZ and its closest rivals

Every comparison with Waste Management NZ

9 comparisons

How has branded search demand for Waste Management NZ changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Waste Management NZ in New Zealand fell from 18K to 14.5K.
  • Across the 12 months ending October 2026, Waste Management NZ’s share of searches among Napier waste management companies in New Zealand decreased from 52.9% to 35.3%.
  • Across the 12 months ending October 2026, Waste Management NZ’s share of searches among Napier waste management companies in New Zealand peaked at 53.5% in March 2026 and was lowest at 35.3% in October 2026.

How did search popularity change for New Zealand Napier waste management companies in October 2026?

5 changes
  1. In October 2026, JJ’s Waste & Recycling overtook Clean Earth to rank 2nd among Napier waste management companies in New Zealand, with 29.4% of the searches.

  2. In October 2026, Bay Enviro Bins overtook PortaSkip to rank 4th among Napier waste management companies in New Zealand, with 5.9% of the searches.

  3. In October 2026, Clean Earth gained share of searches among Napier waste management companies in New Zealand, from 21.6% to 23.5%.

  4. In October 2026, Waste Management NZ lost share of searches among Napier waste management companies in New Zealand, from 48.6% to 35.3%.

  5. Estimated monthly branded searches for PortaSkip in New Zealand rose 100% over 12 measured months, from 10 to 20 in October 2026.

How are Waste Management NZ’s branded searches counted?

15 search terms

Brandwave collects information about searches that people make online using Waste Management NZ’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • papakura waste management
  • waste management
  • waste management co nz
  • waste management east tamaki
  • waste management invercargill
  • waste management mount maunganui
  • waste management nz
  • waste management nz ltd
  • waste management paraparaumu
  • waste management timaru
  • waste management trucks nz
  • waste management wanganui
  • waste management whanganui
  • waste management whangarei
  • wastemanagement co nz

Do you work for Waste Management NZ? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Waste Management NZ compete?

Waste Management NZ is ranked by how often people search for it in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Waste and skip bin companies1st of 671.3%Show ranking
Napier waste management companies1st of 535.3%Shown above
Creator with pink hair and a pink jacket

Is Waste Management NZ your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.