Brandwave

How popular isWaste Management NZ?

In October 2026, people searched for Waste Management NZ by name about 14,500 times in New Zealand, a 19.5% decrease from the previous year. These searches made up 71.3% of all New Zealand waste and skip bin company searches, placing Waste Management NZ first out of six companies. When we asked both ChatGPT and Google AI Overviews about waste and skip bin companies, Waste Management NZ appeared in one of the five answers.

Search and AI answers in October 2026

Waste Management NZ is the most searched of 6 competitors and not named in the AI answers we collected.

  1. Waste Management NZShare of searches 71.3%Mentioned in 1 of 5 AI answersPlace in AI recommendations –
  2. EnviroWasteShare of searches 15.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. Just BinsShare of searches 4.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
  4. Smart EnvironmentalShare of searches 3.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. Pink BinsShare of searches 3.5%Mentioned in 2 of 5 AI answersPlace in AI recommendations 1st

+1 more

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Top waste and skip bin companies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Waste Management NZ was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Just Bins1st
  2. Pink Bins1st
  3. Waste Management NZ–
  4. EnviroWaste–
  5. Smart Environmental–
  6. Book A Bin–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Just Bins3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Pink Bins2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Waste Management NZ1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • EnviroWaste0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Smart Environmental0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Book A Bin0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about waste and skip bin companies

5 answers

  • Asked ChatGPT

    “Which waste or skip bin company should I hire in New Zealand?”

    1. 1Pink Bins
    2. 2Just Bins

  • Asked ChatGPT

    “What are the best waste and skip bin companies in New Zealand?”

    1. 1Waste Management NZ

  • Asked ChatGPT

    “What's the best waste or skip bin company in New Zealand for rubbish removal?”

    1. Searched Google, AI Overview

      “skip bin hire nz”

      1. 1Just Bins
      2. 2Pink Bins

    2. Searched Google, AI Overview

      “skip bins nz”

      1. 1Just Bins

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

    How often do people search for Waste Management NZ compared with other New Zealand waste and skip bin companies?

    Waste Management NZ against waste and skip bin companies in New Zealand, by month

    Share of searches by month for Waste Management NZ, EnviroWaste, Just Bins, Smart Environmental, Pink Bins. The figures are in the table below the chart.

    View monthly share of searches table
    MonthWaste Management NZEnviroWasteJust BinsSmart EnvironmentalPink BinsBook A Bin
    Nov 202573.2%14.1%3.6%3.9%3.6%1.6%
    Dec 202571.2%17.1%3.3%3.5%3.7%1.2%
    Jan 202672.6%14%3.4%3.7%5.1%1.3%
    Feb 202675.3%12.5%3.7%3.4%3.7%1.4%
    Mar 202676.1%12.3%3.7%2.8%3.7%1.3%
    Apr 202675.4%14.4%3%3.2%3%1.1%
    May 202677.1%12.7%3.1%2.8%3.1%1.1%
    Jun 202674.4%14%3.5%3.2%3.5%1.3%
    Jul 202673.9%14.3%3.6%3.3%3.6%1.3%
    Aug 202673.8%11.7%3.7%5%4.5%1.3%
    Sep 202674.4%12.4%3.7%4.1%3.7%1.7%
    Oct 202671.3%15.4%4.3%3.9%3.5%1.6%

    1. 1.Waste Management NZ

      71.3%

      Held 1st. 14.5K estimated branded searches, +0.69% vs prior month. Share -3.1 points.

    2. 2.EnviroWaste

      15.4%

      Held 2nd. 3.1K estimated branded searches, +30.4% vs prior month. Share +3 points.

    3. 3.Just Bins

      4.3%

      Moved from 4th to 3rd. 880 estimated branded searches, +22.2% vs prior month. Share +0.6 points.

    4. 4.Smart Environmental

      3.9%

      Moved from 3rd to 4th. 790 estimated branded searches, 0% vs prior month. Share -0.2 points.

    5. 5.Pink Bins

      3.5%

      Held 5th. 720 estimated branded searches, 0% vs prior month. Share -0.2 points.

    6. 6.Book A Bin

      1.6%

      Held 6th. 320 estimated branded searches, 0% vs prior month. Share -0.1 points.

    Compare popularity between Waste Management NZ and its closest rivals

    Every comparison with Waste Management NZ

    9 comparisons

    How has branded search demand for Waste Management NZ changed in New Zealand over the last 12 months?

    3 findings
    • Across the 12 months ending October 2026, estimated monthly branded searches for Waste Management NZ in New Zealand fell from 18K to 14.5K.
    • Across the 12 months ending October 2026, Waste Management NZ’s share of searches among waste and skip bin companies in New Zealand decreased from 73.2% to 71.3%.
    • Across the 12 months ending October 2026, Waste Management NZ’s share of searches among waste and skip bin companies in New Zealand peaked at 77.1% in May 2026 and was lowest at 71.2% in December 2025.

    How did search popularity change for New Zealand waste and skip bin companies in October 2026?

    6 changes

    1. In October 2026, Just Bins overtook Smart Environmental to rank 3rd among waste and skip bin companies in New Zealand, with 4.3% of the searches.

    2. In October 2026, EnviroWaste gained share of searches among waste and skip bin companies in New Zealand, from 12.4% to 15.4%.

    3. In October 2026, Waste Management NZ lost share of searches among waste and skip bin companies in New Zealand, from 74.4% to 71.3%.

    4. Estimated monthly branded searches for Smart Environmental in New Zealand fell 18.6% over 12 measured months, from 970 to 790 in October 2026.

    5. Estimated monthly branded searches for Pink Bins in New Zealand fell 18.2% over 12 measured months, from 880 to 720 in October 2026.

    6. Estimated monthly branded searches for Book A Bin in New Zealand fell 17.9% over 12 measured months, from 390 to 320 in October 2026.

    How are Waste Management NZ’s branded searches counted?

    15 search terms

    Brandwave collects information about searches that people make online using Waste Management NZ’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

    • papakura waste management
    • waste management
    • waste management co nz
    • waste management east tamaki
    • waste management invercargill
    • waste management mount maunganui
    • waste management nz
    • waste management nz ltd
    • waste management paraparaumu
    • waste management timaru
    • waste management trucks nz
    • waste management wanganui
    • waste management whanganui
    • waste management whangarei
    • wastemanagement co nz

    Do you work for Waste Management NZ? To request corrections or removal please contact us via our support page and we will be happy to assist.

    How the Brand Demand Index is measured

    Where does Waste Management NZ compete?

    Waste Management NZ is ranked by how often people search for it in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
    Competitor setRankShare of searchesRanking
    Waste and skip bin companies1st of 671.3%Shown above
    Napier waste management companies1st of 535.3%Show ranking
    Creator with pink hair and a pink jacket

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