Brandwave

How popular isVidyard in search?

In August 2026, there were an estimated 50 branded searches for Vidyard in New Zealand which is down 44.4% over the last 11 months. Vidyard holds 0.79% estimated Share of Search among New Zealand video hosting platforms and is ranked 3rd of 4 competitors for search popularity.

Share of Search, August 2026
  1. Vimeo95.9%
  2. Wistia3%
  3. Vidyard0.79%
  4. Mux0.32%
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Which video hosting platforms compete with Vidyard?

Vidyard against video hosting platforms in New Zealand, by month

Share of Search by month for Vimeo, Wistia, Vidyard. The figures are in the table below the chart.

View monthly share of search table
MonthVimeoWistiaVidyardMux
Oct 202595.7%3%1.2%0.13%
Nov 202595%3.7%1%0.26%
Dec 202594.7%2.8%2.3%0.16%
Jan 202695.2%3.4%1.1%0.31%
Feb 202694.4%3.4%1.7%0.47%
Mar 202694.4%3.7%1.4%0.52%
Apr 202694.8%3.6%1.3%0.32%
May 202695.7%2.9%0.91%0.52%
Jun 202695.9%3.1%0.67%0.4%
Jul 202695.3%3%1.4%0.32%
Aug 202695.9%3%0.79%0.32%
Sep 2026————
  1. 1.Vimeo

    95.9%

    held 1st · 6.1K estimated branded searches · +0.66% vs prior month · +0.6 points

  2. 2.Wistia

    3%

    held 2nd · 190 estimated branded searches · 0% vs prior month · 0 points

  3. 3.Vidyard

    0.79%

    held 3rd · 50 estimated branded searches · -44.4% vs prior month · -0.6 points

  4. 4.Mux

    0.32%

    held 4th · 20 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between Vidyard and its closest rivals

How has branded search demand for Vidyard changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Vidyard in New Zealand fell from 90 to 50.
  • Across the 11 months ending August 2026, Vidyard’s estimated Share of Search among video hosting platforms in New Zealand peaked at 2.3% in December 2025 and was lowest at 0.67% in June 2026.

How did search popularity change for New Zealand video hosting platforms in August 2026?

  1. In August 2026, Vimeo gained estimated Share of Search among video hosting platforms in New Zealand, from 95.3% to 95.9%.

  2. In August 2026, Vidyard lost estimated Share of Search among video hosting platforms in New Zealand, from 1.4% to 0.79%.

  3. Estimated monthly branded searches for Mux in New Zealand rose 100% over 11 measured months, from 10 to 20 in August 2026.

  4. Estimated monthly branded searches for Wistia in New Zealand fell 17.4% over 11 measured months, from 230 to 190 in August 2026.

How is Vidyard measured?

Brandwave collects information about searches that people make online using Vidyard’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • vidyard
  • vidyard com
  • vidyard video hosting

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How the Brand Demand Index is measured

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Is Vidyard your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.