How popular isTyreland in search?
In August 2026, there were an estimated 910 branded searches for Tyreland in New Zealand which is down 6.2% over the last 11 months. Tyreland holds 3% estimated Share of Search among New Zealand tyre retailers and is ranked 4th of 5 competitors for search popularity.
Tony's Tyre & Auto Care44.3%
Bridgestone Tyre Centre28%
Advantage Tyre Solutions22.5%
Tyreland3%
Tyroola2.2%
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Which tyre retailers compete with Tyreland?
Share of Search by month for Tony's Tyre & Auto Care, Bridgestone Tyre Centre, Advantage Tyre Solutions, Tyreland, Tyroola. The figures are in the table below the chart.
View monthly share of search table
| Month | Tony's Tyre & Auto Care | Bridgestone Tyre Centre | Advantage Tyre Solutions | Tyreland | Tyroola |
|---|---|---|---|---|---|
| Oct 2025 | 47.4% | 23.7% | 23.4% | 3.1% | 2.4% |
| Nov 2025 | 49% | 22.4% | 23.5% | 3.1% | 2% |
| Dec 2025 | 48.2% | 25.2% | 21.3% | 3.2% | 2.1% |
| Jan 2026 | 48.7% | 24.1% | 21.5% | 3.3% | 2.4% |
| Feb 2026 | 48.6% | 23.9% | 21.1% | 3.6% | 2.8% |
| Mar 2026 | 47.9% | 24.5% | 22.1% | 3.1% | 2.4% |
| Apr 2026 | 47.8% | 25% | 21.1% | 3.8% | 2.4% |
| May 2026 | 46% | 24.4% | 24.3% | 3% | 2.2% |
| Jun 2026 | 48% | 24.4% | 22.5% | 2.9% | 2.2% |
| Jul 2026 | 45.8% | 27.1% | 21.8% | 3.4% | 1.9% |
| Aug 2026 | 44.3% | 28% | 22.5% | 3% | 2.2% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 44.3% | 13.2K | -6.4% | -1.5 points | |
| 2, held 2nd | 28% | 8.4K | 0% | +0.9 points | |
| 3, held 3rd | 22.5% | 6.7K | 0% | +0.7 points | |
| 4, held 4th | 3% | 910 | -12.5% | -0.3 points | |
| 5, held 5th | 2.2% | 660 | +10% | +0.3 points |
44.3%
held 1st · 13.2K estimated branded searches · -6.4% vs prior month · -1.5 points
held 2nd · 8.4K estimated branded searches · 0% vs prior month · +0.9 points
22.5%
held 3rd · 6.7K estimated branded searches · 0% vs prior month · +0.7 points
4.
Tyreland3%
held 4th · 910 estimated branded searches · -12.5% vs prior month · -0.3 points
5.
Tyroola2.2%
held 5th · 660 estimated branded searches · +10% vs prior month · +0.3 points
Compare search popularity between Tyreland and its closest rivals
How has branded search demand for Tyreland changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Tyreland in New Zealand fell from 970 to 910.
- Across the 11 months ending August 2026, Tyreland’s estimated Share of Search among tyre retailers in New Zealand held steady, from 3.1% to 3%.
How did search popularity change for New Zealand tyre retailers in August 2026?
4 changes

In August 2026, Bridgestone Tyre Centre gained estimated Share of Search among tyre retailers in New Zealand, from 27.1% to 28%.

In August 2026, Advantage Tyre Solutions gained estimated Share of Search among tyre retailers in New Zealand, from 21.8% to 22.5%.
In August 2026, Tony's Tyre & Auto Care lost estimated Share of Search among tyre retailers in New Zealand, from 45.8% to 44.3%.

Estimated monthly branded searches for Tyroola in New Zealand fell 14.3% over 11 measured months, from 770 to 660 in August 2026.
How is Tyreland measured?
Brandwave collects information about searches that people make online using Tyreland’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- mobile tyreland
- tyreland
- tyreland near me
- tyreland nz
- tyreland tyres
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Is Tyreland your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.