Tyreland vs Tyroola:Which is more popular by branded search in New Zealand?
In August 2026, Tyreland had more branded searches than Tyroola among tyre retailers in New Zealand. Tyreland was estimated to have 910 branded searches compared to Tyroola’s 660, and held a 3% Share of Search versus Tyroola’s 2.2%.
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Which is more popular in search, Tyreland or Tyroola?
Compare the tyre shops New Zealand drivers buy and fit tyres at. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Tyreland, Tyroola. The figures are in the table below the chart.
View monthly share of search table
| Month | Tony's Tyre & Auto Care | Bridgestone Tyre Centre | Advantage Tyre Solutions | Tyreland | Tyroola |
|---|---|---|---|---|---|
| Oct 2025 | 47.4% | 23.7% | 23.4% | 3.1% | 2.4% |
| Nov 2025 | 49% | 22.4% | 23.5% | 3.1% | 2% |
| Dec 2025 | 48.2% | 25.2% | 21.3% | 3.2% | 2.1% |
| Jan 2026 | 48.7% | 24.1% | 21.5% | 3.3% | 2.4% |
| Feb 2026 | 48.6% | 23.9% | 21.1% | 3.6% | 2.8% |
| Mar 2026 | 47.9% | 24.5% | 22.1% | 3.1% | 2.4% |
| Apr 2026 | 47.8% | 25% | 21.1% | 3.8% | 2.4% |
| May 2026 | 46% | 24.4% | 24.3% | 3% | 2.2% |
| Jun 2026 | 48% | 24.4% | 22.5% | 2.9% | 2.2% |
| Jul 2026 | 45.8% | 27.1% | 21.8% | 3.4% | 1.9% |
| Aug 2026 | 44.3% | 28% | 22.5% | 3% | 2.2% |
| Sep 2026 | — | — | — | — | — |
How has the Tyreland and Tyroola comparison changed over the last 12 months?
3 findings
- Tyreland was ahead of Tyroola in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Tyreland’s estimated Share of Search among tyre retailers in New Zealand moved from 3.1% to 3%, and its estimated monthly branded searches moved from 970 to 910.
- Across the 11 months ending August 2026, Tyroola’s estimated Share of Search among tyre retailers in New Zealand moved from 2.4% to 2.2%, and its estimated monthly branded searches moved from 770 to 660.
How did search popularity change for New Zealand tyre retailers in August 2026?
1 change
Estimated monthly branded searches for Tyroola in New Zealand fell 14.3% over 11 measured months, from 770 to 660 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Tyreland’s and Tyroola’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.