How popular isTui Garden in search?
In August 2026, there were an estimated 1.1K branded searches for Tui Garden in New Zealand which is down 23.2% over the last 11 months. Tui Garden holds 2.8% estimated Share of Search among New Zealand garden product brands and is ranked 4th of 5 competitors for search popularity.
Kings Plant Barn53.3%Oderings34.7%
Daltons7.1%
Tui Garden2.8%Yates2.1%
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Which garden product brands compete with Tui Garden?
Share of Search by month for Kings Plant Barn, Oderings, Daltons, Tui Garden, Yates. The figures are in the table below the chart.
View monthly share of search table
| Month | Kings Plant Barn | Oderings | Daltons | Tui Garden | Yates |
|---|---|---|---|---|---|
| Oct 2025 | 60.6% | 30.6% | 4.8% | 2.1% | 1.9% |
| Nov 2025 | 64.9% | 27.3% | 4.1% | 1.9% | 1.9% |
| Dec 2025 | 66.2% | 27.6% | 3.4% | 1.4% | 1.4% |
| Jan 2026 | 64.5% | 26.2% | 5.3% | 2.1% | 1.9% |
| Feb 2026 | 64.9% | 25.5% | 5.6% | 2.3% | 1.8% |
| Mar 2026 | 62.2% | 26.5% | 6.4% | 2.8% | 2.1% |
| Apr 2026 | 56.1% | 35.3% | 4.9% | 2.3% | 1.5% |
| May 2026 | 60.4% | 29.4% | 6% | 2.4% | 1.9% |
| Jun 2026 | 59.1% | 28.7% | 7.5% | 2.3% | 2.4% |
| Jul 2026 | 59.1% | 29.9% | 6.6% | 2.6% | 1.7% |
| Aug 2026 | 53.3% | 34.7% | 7.1% | 2.8% | 2.1% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 53.3% | 20.7K | +4.3% | -5.8 points | |
| 2, held 2nd | 34.7% | 13.5K | +33.7% | +4.7 points | |
| 3, held 3rd | 7.1% | 2.8K | +23.8% | +0.5 points | |
| 4, held 4th | 2.8% | 1.1K | +22.5% | +0.2 points | |
| 5, held 5th | 2.1% | 830 | +43.1% | +0.4 points |
53.3%
held 1st · 20.7K estimated branded searches · +4.3% vs prior month · -5.8 points
2.
34.7%
held 2nd · 13.5K estimated branded searches · +33.7% vs prior month · +4.7 points
3.
Daltons7.1%
held 3rd · 2.8K estimated branded searches · +23.8% vs prior month · +0.5 points
2.8%
held 4th · 1.1K estimated branded searches · +22.5% vs prior month · +0.2 points
5.
2.1%
held 5th · 830 estimated branded searches · +43.1% vs prior month · +0.4 points
Compare search popularity between Tui Garden and its closest rivals
How has branded search demand for Tui Garden changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Tui Garden in New Zealand fell from 1.4K to 1.1K.
- Across the 11 months ending August 2026, Tui Garden’s estimated Share of Search among garden product brands in New Zealand increased from 2.1% to 2.8%.
- Across the 11 months ending August 2026, Tui Garden’s estimated Share of Search among garden product brands in New Zealand peaked at 2.8% in March 2026 and was lowest at 1.4% in December 2025.
How did search popularity change for New Zealand garden product brands in August 2026?
5 changes
In August 2026, Oderings gained estimated Share of Search among garden product brands in New Zealand, from 29.9% to 34.7%.
In August 2026, Kings Plant Barn lost estimated Share of Search among garden product brands in New Zealand, from 59.1% to 53.3%.
Estimated monthly branded searches for Yates in New Zealand fell 37.1% over 11 measured months, from 1.3K to 830 in August 2026.
Estimated monthly branded searches for Tui Garden in New Zealand fell 23.2% over 11 measured months, from 1.4K to 1.1K in August 2026.
Estimated monthly branded searches for Daltons in New Zealand fell 15.9% over 11 measured months, from 3.3K to 2.8K in August 2026.
How is Tui Garden measured?
Brandwave collects information about searches that people make online using Tui Garden’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- tui compost
- tui fertiliser
- tui garden
- tui garden fertiliser
- tui potting mix
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Is Tui Garden your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.