Brandwave

Oderings vs Tui Garden:Which is more popular by branded search in New Zealand?

In August 2026, Oderings had more branded searches than Tui Garden among garden product brands in New Zealand. Oderings was estimated to have 13.5K branded searches compared to Tui Garden’s 1.1K, and held a 34.7% Share of Search versus Tui Garden’s 2.8%.

Share of Search among garden product brands in New Zealand in August 2026Which is more popular in search, Oderings or Tui Garden?
Oderings34.7%13.5K searches
vs
Tui Garden2.8%1.1K searches

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Which is more popular in search, Oderings or Tui Garden?

Compare the potting mix, fertiliser and garden product brands New Zealand gardeners use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Oderings and Tui Garden among garden product brands in New Zealand, by month

Share of Search by month for Oderings, Tui Garden. The figures are in the table below the chart.

View monthly share of search table
MonthKings Plant BarnOderingsDaltonsTui GardenYates
Oct 202560.6%30.6%4.8%2.1%1.9%
Nov 202564.9%27.3%4.1%1.9%1.9%
Dec 202566.2%27.6%3.4%1.4%1.4%
Jan 202664.5%26.2%5.3%2.1%1.9%
Feb 202664.9%25.5%5.6%2.3%1.8%
Mar 202662.2%26.5%6.4%2.8%2.1%
Apr 202656.1%35.3%4.9%2.3%1.5%
May 202660.4%29.4%6%2.4%1.9%
Jun 202659.1%28.7%7.5%2.3%2.4%
Jul 202659.1%29.9%6.6%2.6%1.7%
Aug 202653.3%34.7%7.1%2.8%2.1%
Sep 2026—————

How has the Oderings and Tui Garden comparison changed over the last 12 months?

How did search popularity change for New Zealand garden product brands in August 2026?

  1. In August 2026, Oderings gained estimated Share of Search among garden product brands in New Zealand, from 29.9% to 34.7%.

  2. Estimated monthly branded searches for Tui Garden in New Zealand fell 23.2% over 11 measured months, from 1.4K to 1.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Oderings’ and Tui Garden’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Oderings

22 branded search terms

  • barrington oderings
  • cashmere oderings
  • oderings
  • oderings barrington
  • oderings cashmere
  • oderings co nz
  • oderings compost
  • oderings garden
  • oderings garden centre
  • oderings garden centre barrington
  • oderings garden centre cashmere
  • oderings havelock
  • oderings near me
  • oderings nurseries
  • oderings nz
  • oderings online
  • oderings online shopping
  • oderings philpotts
  • oderings plants
  • oderings potting mix
  • oderings sale
  • oderings strawberry plants

Tui Garden

5 branded search terms

  • tui compost
  • tui fertiliser
  • tui garden
  • tui garden fertiliser
  • tui potting mix

How the Brand Demand Index is measured

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