Brandwave

How popular isThe Watsons Real Estate?

In September 2026, people searched for The Watsons Real Estate by name about 340 times in New Zealand, a 20.9% decrease from the previous year. These searches made up 1.3% of all New Zealand Whanganui real estate agency searches, placing The Watsons Real Estate fifth out of five agencies. When we asked both ChatGPT and Google AI Overviews about Whanganui real estate agencies, The Watsons Real Estate did not appear in any of the answers.

Search and AI answers in September 2026

The Watsons Real Estate is the fifth most searched of 5 competitors and not listed in any AI answer.

  1. Property BrokersShare of searches 56.3%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
  2. BayleysShare of searches 25.3%Mentioned in 4 of 4 AI answersPlace in AI recommendations 3rd
  3. HarcourtsShare of searches 14.7%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
  4. Sims & Co RealtyShare of searches 2.3%Mentioned in 1 of 4 AI answersPlace in AI recommendations 4th
  5. The Watsons Real EstateShare of searches 1.3%Mentioned in 0 of 4 AI answersPlace in AI recommendations –

Follow The Watsons Real Estate and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Top Whanganui real estate agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, The Watsons Real Estate did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Property Brokers1st
  2. Harcourts2nd
  3. Bayleys3rd
  4. Sims & Co Realty4th
  5. The Watsons Real Estate–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Property Brokers4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Bayleys4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Harcourts4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Sims & Co Realty1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • The Watsons Real Estate0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about Whanganui real estate agencies

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which Whanganui real estate agencies compete with The Watsons Real Estate?

The Watsons Real Estate against Whanganui real estate agencies in New Zealand, by month

Share of searches by month for Property Brokers, Bayleys, Harcourts, Sims & Co Realty, The Watsons Real Estate. The figures are in the table below the chart.

View monthly share of searches table
MonthProperty BrokersBayleysHarcourtsSims & Co RealtyThe Watsons Real Estate
Oct 202547%30.3%18.2%2.1%2.4%
Nov 202549.2%29.7%16.5%2.8%1.8%
Dec 202545.8%26%17.2%9.9%1.1%
Jan 202649.8%26.4%19.9%2.3%1.6%
Feb 202653.6%26.8%15.5%2.5%1.6%
Mar 202650%28.8%17.1%2.1%2.1%
Apr 202654.5%26.3%14.5%2.4%2.4%
May 202650.7%29.9%15.8%2%1.7%
Jun 202652.1%28.4%14.9%2.8%1.8%
Jul 202647.8%32%16.2%2.4%1.6%
Aug 202650.5%27.9%17%3.2%1.4%
Sep 202656.3%25.3%14.7%2.3%1.3%
  1. Held 1st. 1.7K estimated branded searches, +18.2% vs prior month. Share +5.8 points.

  2. 2.Bayleys

    25.3%

    Held 2nd. 760 estimated branded searches, -3.8% vs prior month. Share -2.6 points.

  3. 3.Harcourts

    14.7%

    Held 3rd. 440 estimated branded searches, -8.3% vs prior month. Share -2.3 points.

  4. Held 4th. 70 estimated branded searches, -22.2% vs prior month. Share -0.8 points.

  5. Held 5th. 40 estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare popularity between The Watsons Real Estate and its closest rivals

Every comparison with The Watsons Real Estate

4 comparisons

How has branded search demand for The Watsons Real Estate changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for The Watsons Real Estate in New Zealand fell from 430 to 340.
  • Across the 12 months ending September 2026, The Watsons Real Estate’s share of searches among Whanganui real estate agencies in New Zealand decreased from 2.4% to 1.3%.
  • Across the 12 months ending September 2026, The Watsons Real Estate’s share of searches among Whanganui real estate agencies in New Zealand peaked at 2.4% in October 2025 and was lowest at 1.1% in December 2025.
  • Across the 12 months ending September 2026, The Watsons Real Estate fell from 4th to 5th among Whanganui real estate agencies in New Zealand.

How did search popularity change for New Zealand Whanganui real estate agencies in September 2026?

5 changes
  1. In September 2026, Property Brokers gained share of searches among Whanganui real estate agencies in New Zealand, from 50.5% to 56.3%.

  2. In September 2026, Bayleys lost share of searches among Whanganui real estate agencies in New Zealand, from 27.9% to 25.3%.

  3. In September 2026, Harcourts lost share of searches among Whanganui real estate agencies in New Zealand, from 17% to 14.7%.

  4. In September 2026, Sims & Co Realty lost share of searches among Whanganui real estate agencies in New Zealand, from 3.2% to 2.3%.

  5. Estimated monthly branded searches for The Watsons Real Estate in New Zealand fell 50% over 12 measured months, from 80 to 40 in September 2026.

How are The Watsons Real Estate’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using The Watsons Real Estate’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • the watsons real estate
  • watsons real estate

Do you work for The Watsons Real Estate? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is The Watsons Real Estate your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.