Brandwave

How popular isSupplements.co.nz in search?

In August 2026, there were an estimated 730 branded searches for Supplements.co.nz in New Zealand which is down 7.6% over the last 11 months. Supplements.co.nz holds 1.2% estimated Share of Search among New Zealand sports supplement stores and is ranked 5th of 5 competitors for search popularity.

Share of Search, August 2026
  1. NZ Muscle40.4%
  2. Sprint Fit29.5%
  3. Xplosiv23.2%
  4. Nutritional Supplements NZ5.8%
  5. Supplements.co.nz1.2%
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Which sports supplement stores compete with Supplements.co.nz?

Supplements.co.nz against sports supplement stores in New Zealand, by month

Share of Search by month for NZ Muscle, Sprint Fit, Xplosiv, Nutritional Supplements NZ, Supplements.co.nz. The figures are in the table below the chart.

View monthly share of search table
MonthNZ MuscleSprint FitXplosivNutritional Supplements NZSupplements.co.nz
Oct 202541%27%25.5%5.3%1.2%
Nov 202544.3%30.5%19.3%4.9%1%
Dec 202543.1%28.2%22.1%5.4%1.2%
Jan 202643%28.1%22.2%5.5%1.2%
Feb 202645.5%28.9%18.7%5.7%1.2%
Mar 202642.6%28.4%22.5%5.6%0.93%
Apr 202639.5%31.7%22.7%5%1.1%
May 202644.4%30.2%19.6%4.8%1%
Jun 202680.3%9.8%7.7%1.9%0.39%
Jul 202655.2%22.7%17.7%3.5%0.89%
Aug 202640.4%29.5%23.2%5.8%1.2%
Sep 2026—————
  1. 1.NZ Muscle

    40.4%

    held 1st · 25.3K estimated branded searches · -44.1% vs prior month · -14.8 points

  2. 2.Sprint Fit

    29.5%

    held 2nd · 18.4K estimated branded searches · -0.65% vs prior month · +6.8 points

  3. 3.Xplosiv

    23.2%

    held 3rd · 14.5K estimated branded searches · 0% vs prior month · +5.5 points

  4. held 4th · 3.6K estimated branded searches · +24.1% vs prior month · +2.2 points

  5. held 5th · 730 estimated branded searches · 0% vs prior month · +0.3 points

Compare search popularity between Supplements.co.nz and its closest rivals

How has branded search demand for Supplements.co.nz changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Supplements.co.nz in New Zealand fell from 790 to 730.
  • Across the 11 months ending August 2026, Supplements.co.nz’s estimated Share of Search among sports supplement stores in New Zealand held steady at 1.2%.

How did search popularity change for New Zealand sports supplement stores in August 2026?

  1. In August 2026, Sprint Fit gained estimated Share of Search among sports supplement stores in New Zealand, from 22.7% to 29.5%.

  2. In August 2026, Xplosiv gained estimated Share of Search among sports supplement stores in New Zealand, from 17.7% to 23.2%.

  3. In August 2026, Nutritional Supplements NZ gained estimated Share of Search among sports supplement stores in New Zealand, from 3.5% to 5.8%.

  4. In August 2026, NZ Muscle lost estimated Share of Search among sports supplement stores in New Zealand, from 55.2% to 40.4%.

How is Supplements.co.nz measured?

Brandwave collects information about searches that people make online using Supplements.co.nz’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • supplements co nz
  • supplements co nz near me

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How the Brand Demand Index is measured

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Is Supplements.co.nz your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.