Supplements.co.nz vs Xplosiv:Which is more popular by branded search in New Zealand?
In August 2026, Xplosiv had more branded searches than Supplements.co.nz among sports supplement stores in New Zealand. Xplosiv was estimated to have 14.5K branded searches compared to Supplements.co.nz’s 730, and held a 23.2% Share of Search versus Supplements.co.nz’s 1.2%.
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Which is more popular in search, Supplements.co.nz or Xplosiv?
Compare the sports nutrition and supplement stores New Zealanders buy protein from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Xplosiv, Supplements.co.nz. The figures are in the table below the chart.
View monthly share of search table
| Month | NZ Muscle | Sprint Fit | Xplosiv | Nutritional Supplements NZ | Supplements.co.nz |
|---|---|---|---|---|---|
| Oct 2025 | 41% | 27% | 25.5% | 5.3% | 1.2% |
| Nov 2025 | 44.3% | 30.5% | 19.3% | 4.9% | 1% |
| Dec 2025 | 43.1% | 28.2% | 22.1% | 5.4% | 1.2% |
| Jan 2026 | 43% | 28.1% | 22.2% | 5.5% | 1.2% |
| Feb 2026 | 45.5% | 28.9% | 18.7% | 5.7% | 1.2% |
| Mar 2026 | 42.6% | 28.4% | 22.5% | 5.6% | 0.93% |
| Apr 2026 | 39.5% | 31.7% | 22.7% | 5% | 1.1% |
| May 2026 | 44.4% | 30.2% | 19.6% | 4.8% | 1% |
| Jun 2026 | 80.3% | 9.8% | 7.7% | 1.9% | 0.39% |
| Jul 2026 | 55.2% | 22.7% | 17.7% | 3.5% | 0.89% |
| Aug 2026 | 40.4% | 29.5% | 23.2% | 5.8% | 1.2% |
| Sep 2026 | — | — | — | — | — |
How has the Supplements.co.nz and Xplosiv comparison changed over the last 12 months?
3 findings
- Xplosiv was ahead of Supplements.co.nz in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Supplements.co.nz’s estimated Share of Search among sports supplement stores in New Zealand held steady at 1.2%, and its estimated monthly branded searches moved from 790 to 730.
- Across the 11 months ending August 2026, Xplosiv’s estimated Share of Search among sports supplement stores in New Zealand moved from 25.5% to 23.2%, and its estimated monthly branded searches moved from 17.3K to 14.5K.
How did search popularity change for New Zealand sports supplement stores in August 2026?
1 change
In August 2026, Xplosiv gained estimated Share of Search among sports supplement stores in New Zealand, from 17.7% to 23.2%.
How each brand is measured
Brandwave collects information about searches that people make online using Supplements.co.nz’s and Xplosiv’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Supplements.co.nz
2 branded search terms
- supplements co nz
- supplements co nz near me
Xplosiv
9 branded search terms
- xplosiv
- xplosiv near me
- xplosiv northwest
- xplosiv nz
- xplosiv online
- xplosiv pre workout
- xplosiv protein
- xplosiv queen street
- xplosiv westgate
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.