Brandwave

How popular isSoftr?

In September 2026, people searched for Softr by name about 4,450 times in New Zealand, an 18.3% decrease from the previous year. These searches made up 79.9% of all New Zealand no-code app builder searches, placing Softr first out of seven builders. When we asked both ChatGPT and Google AI Overviews about no-code app builders, Softr appeared in one of the four answers and was the fourth most recommended of the seven.

Search and AI answers in September 2026

Softr is the most searched of 7 competitors and the fourth most recommended in AI answers.

  1. SoftrShare of searches 79.9%Mentioned in 1 of 4 AI answersPlace in AI recommendations 4th
  2. FlutterFlowShare of searches 7.9%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
  3. AppSheetShare of searches 7%Mentioned in 1 of 4 AI answersPlace in AI recommendations 6th
  4. WeWebShare of searches 1.8%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  5. AdaloShare of searches 1.6%Mentioned in 1 of 4 AI answersPlace in AI recommendations 5th

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Top no-code app builders in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Softr was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Softr is the fourth most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bubble1st
  2. Glide2nd
  3. FlutterFlow3rd
  4. Softr4th
  5. Adalo5th
  6. AppSheet6th
  7. WeWeb–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Glide4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • FlutterFlow3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Bubble3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Softr1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • AppSheet1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Adalo1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • WeWeb0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about no-code app builders

4 answers
  • Asked ChatGPT

    “Which no-code app builder should I use in New Zealand?”

    1. 1Bubble
    2. 2FlutterFlow
    3. 3Glide
  • Asked ChatGPT

    “What are the best no-code app builders in New Zealand?”

    1. 1Bubble
    2. 2FlutterFlow
    3. 3Glide
    4. 4Softr
    5. 5Adalo
    6. 6AppSheet
  • Asked ChatGPT

    “What's the best no-code app builder in New Zealand for a business app?”

    1. 1Glide
    2. 2Bubble
    3. 3FlutterFlow
  • Searched Google, AI Overview

    “no-code app builders”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “build business app”

    1. 1Glide

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which no-code app builders compete with Softr?

Softr against no-code app builders in New Zealand, by month

Share of searches by month for Softr, FlutterFlow, AppSheet. The figures are in the table below the chart.

View monthly share of searches table
MonthSoftrFlutterFlowAppSheetWeWebAdaloGlideBubble
Oct 202580.6%5.5%5.8%0.89%3.1%3.1%1%
Nov 202577.1%7.6%6.8%1.4%3%3%1.2%
Dec 202575.2%9.5%6.6%1.7%2.9%2.7%1.4%
Jan 202674.1%9.5%8%1%2.3%3.2%1.8%
Feb 202670.7%10.7%9.3%1.6%2.1%3.5%2.1%
Mar 202671.9%10.3%7.7%1.3%2.7%4.2%1.8%
Apr 202672.8%10.7%7.8%0.81%2.8%3.9%1.1%
May 202673.4%9.7%9.7%1.3%1.8%3%1.2%
Jun 202674.7%9.6%9.9%1.3%1.5%2.2%0.84%
Jul 202674.2%9.2%9.9%1.3%1.2%2.3%1.8%
Aug 202676.9%9.5%8.3%1%1.2%1.7%1.2%
Sep 202679.9%7.9%7%1.8%1.6%1.1%0.72%
  1. 1.Softr

    79.9%

    Held 1st. 4.4K estimated branded searches, +0.23% vs prior month. Share +2.9 points.

  2. Held 2nd. 440 estimated branded searches, -20% vs prior month. Share -1.6 points.

  3. Held 3rd. 390 estimated branded searches, -18.8% vs prior month. Share -1.3 points.

  4. 4.WeWeb

    1.8%

    Moved from 7th to 4th. 100 estimated branded searches, +66.7% vs prior month. Share +0.8 points.

  5. 5.Adalo

    1.6%

    Held 5th. 90 estimated branded searches, +28.6% vs prior month. Share +0.4 points.

  6. 6.Glide

    1.1%

    Moved from 4th to 6th. 60 estimated branded searches, -40% vs prior month. Share -0.7 points.

  7. 7.Bubble

    0.72%

    Moved from 6th to 7th. 40 estimated branded searches, -42.9% vs prior month. Share -0.5 points.

Compare popularity between Softr and its closest rivals

Every comparison with Softr

13 comparisons

How has branded search demand for Softr changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Softr in New Zealand fell from 5.5K to 4.5K.
  • Across the 12 months ending September 2026, Softr’s share of searches among no-code app builders in New Zealand decreased from 80.6% to 79.9%.
  • Across the 12 months ending September 2026, Softr’s share of searches among no-code app builders in New Zealand peaked at 80.6% in October 2025 and was lowest at 70.7% in February 2026.

How did search popularity change for New Zealand no-code app builders in September 2026?

6 changes
  1. In September 2026, WeWeb overtook Glide and 2 others to rank 4th among no-code app builders in New Zealand, with 1.8% of the searches.

  2. In September 2026, Softr gained share of searches among no-code app builders in New Zealand, from 76.9% to 79.9%.

  3. In September 2026, FlutterFlow lost share of searches among no-code app builders in New Zealand, from 9.5% to 7.9%.

  4. In September 2026, AppSheet lost share of searches among no-code app builders in New Zealand, from 8.3% to 7%.

  5. In September 2026, Glide lost share of searches among no-code app builders in New Zealand, from 1.7% to 1.1%.

  6. Estimated monthly branded searches for Adalo in New Zealand fell 57.1% over 12 measured months, from 210 to 90 in September 2026.

How are Softr’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Softr’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • softr
  • softr app builder
  • softr io
  • softr notion

Do you work for Softr? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Softr compete?

Softr is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
No-code database platforms1st of 863.3%Show ranking
No-code and low-code app builders1st of 1065.9%Show ranking
No-code app builders1st of 779.9%Shown above
Creator with pink hair and a pink jacket

Is Softr your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.