Brandwave

How popular isSoftr?

In September 2026, people searched for Softr by name about 4,450 times in New Zealand, an 18.3% decrease from the previous year. These searches made up 65.9% of all New Zealand no-code and low-code app builder searches, placing Softr first out of ten builders. When we asked both ChatGPT and Google AI Overviews about no-code and low-code app builders, Softr appeared in two of the five answers and was the ninth most recommended of the ten.

Search and AI answers in September 2026

Softr is the most searched of 10 competitors and the ninth most recommended in AI answers.

  1. SoftrShare of searches 65.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 9th
  2. Microsoft Power AppsShare of searches 18.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  3. FlutterFlowShare of searches 6.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  4. RetoolShare of searches 3.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
  5. GlideShare of searches 1.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th

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Top no-code and low-code app builders in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Softr was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Softr is the ninth most recommended of the ten.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bubble1st
  2. FlutterFlow2nd
  3. Microsoft Power Apps3rd
  4. Glide4th
  5. Retool5th
  6. Adalo6th
  7. Appsmith7th
  8. WeWeb8th
  9. Softr9th
  10. OutSystems–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bubble5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Microsoft Power Apps4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • FlutterFlow4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Glide4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Retool3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Softr2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • WeWeb2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Adalo2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Appsmith2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • OutSystems0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about no-code and low-code app builders

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which no-code and low-code app builders compete with Softr?

Softr against no-code and low-code app builders in New Zealand, by month

Share of searches by month for Softr, Microsoft Power Apps, FlutterFlow, Retool. The figures are in the table below the chart.

View monthly share of searches table
MonthSoftrMicrosoft Power AppsFlutterFlowRetoolGlideWeWebAdaloBubbleOutSystemsAppsmith
Oct 202568.6%12.8%4.7%4%3%0.76%2.6%1.4%1.1%0.88%
Nov 202564.6%14.4%6.4%4.6%2.9%1.2%2.5%1.5%1.3%0.73%
Dec 202565.2%12.2%8.2%3.9%3%1.4%2.5%1.8%0.9%0.72%
Jan 202664.7%12.5%8.3%3.8%3.5%0.87%2%2.9%0.58%0.73%
Feb 202657.8%16.6%8.7%5.2%3.5%1.3%1.7%2.9%1.1%1.1%
Mar 202660.6%14.2%8.7%4.3%4.5%1.1%2.3%2.4%1.2%0.68%
Apr 202662.3%14.2%9.2%3.1%4.6%0.7%2.4%1.9%0.7%0.97%
May 202661.7%15.7%8.1%4.7%3.7%1.1%1.5%1.9%0.69%0.69%
Jun 202664.4%15.2%8.2%3.8%3.2%1.2%1.3%1.2%0.72%1%
Jul 202662.8%17.2%7.8%3.8%3%1.1%0.99%2.1%0.56%0.71%
Aug 202663.2%17.2%7.8%4.6%1.9%0.85%1%1.7%1%0.71%
Sep 202665.9%18.1%6.5%3.3%1.5%1.5%1.3%0.89%0.59%0.44%

  1. 1.Softr

    65.9%

    Held 1st. 4.5K estimated branded searches, +0.23% vs prior month. Share +2.7 points.

  2. 2.Microsoft Power Apps

    18.1%

    Held 2nd. 1.2K estimated branded searches, +0.83% vs prior month. Share +0.8 points.

  3. 3.FlutterFlow

    6.5%

    Held 3rd. 440 estimated branded searches, -20% vs prior month. Share -1.3 points.

  4. 4.Retool

    3.3%

    Held 4th. 220 estimated branded searches, -31.3% vs prior month. Share -1.3 points.

  5. 5.Glide

    1.5%

    Held 5th. 100 estimated branded searches, -23.1% vs prior month. Share -0.4 points.

  6. 6.WeWeb

    1.5%

    Moved from 9th to 6th. 100 estimated branded searches, +66.7% vs prior month. Share +0.6 points.

  7. 7.Adalo

    1.3%

    Held 7th. 90 estimated branded searches, +28.6% vs prior month. Share +0.3 points.

  8. 8.Bubble

    0.89%

    Moved from 6th to 8th. 60 estimated branded searches, -50% vs prior month. Share -0.8 points.

  9. 9.OutSystems

    0.59%

    Moved from 8th to 9th. 40 estimated branded searches, -42.9% vs prior month. Share -0.4 points.

  10. 10.Appsmith

    0.44%

    Held 10th. 30 estimated branded searches, -40% vs prior month. Share -0.3 points.

Compare popularity between Softr and its closest rivals

Every comparison with Softr

13 comparisons

How has branded search demand for Softr changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Softr in New Zealand fell from 5.5K to 4.5K.
  • Across the 12 months ending September 2026, Softr’s share of searches among no-code and low-code app builders in New Zealand decreased from 68.6% to 65.9%.
  • Across the 12 months ending September 2026, Softr’s share of searches among no-code and low-code app builders in New Zealand peaked at 68.6% in October 2025 and was lowest at 57.8% in February 2026.

How did search popularity change for New Zealand no-code and low-code app builders in September 2026?

6 changes

  1. In September 2026, WeWeb overtook Bubble and 2 others to rank 6th among no-code and low-code app builders in New Zealand, with 1.5% of the searches.

  2. In September 2026, Softr gained share of searches among no-code and low-code app builders in New Zealand, from 63.2% to 65.9%.

  3. In September 2026, Microsoft Power Apps gained share of searches among no-code and low-code app builders in New Zealand, from 17.2% to 18.1%.

  4. In September 2026, FlutterFlow lost share of searches among no-code and low-code app builders in New Zealand, from 7.8% to 6.5%.

  5. In September 2026, Retool lost share of searches among no-code and low-code app builders in New Zealand, from 4.6% to 3.3%.

  6. In September 2026, Bubble lost share of searches among no-code and low-code app builders in New Zealand, from 1.7% to 0.89%.

How are Softr’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Softr’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • softr
  • softr app builder
  • softr io
  • softr notion

Do you work for Softr? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Softr compete?

Softr is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
No-code database platforms1st of 863.3%Show ranking
No-code and low-code app builders1st of 1065.9%Shown above
No-code app builders1st of 779.9%Show ranking
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