Brandwave

How popular isSaywell & Co in search?

In August 2026, there were an estimated 190 branded searches for Saywell & Co in New Zealand. Saywell & Co holds 7.7% estimated Share of Search among New Zealand masterton real estate agencies and is ranked 4th of 4 competitors for search popularity.

Share of Search, August 2026
  1. Ray White50.3%
  2. Property Brokers25.2%
  3. Tremains16.8%
  4. Saywell & Co7.7%
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Which masterton real estate agencies compete with Saywell & Co?

Saywell & Co against masterton real estate agencies in New Zealand, by month

Share of Search by month for Ray White, Property Brokers, Tremains, Saywell & Co. The figures are in the table below the chart.

View monthly share of search table
MonthRay WhiteProperty BrokersTremainsSaywell & Co
Oct 202552.6%26.3%21.2%0%
Nov 202546.6%31.1%22.3%0%
Dec 202547.5%30.5%22%0%
Jan 202645.5%30.1%23.6%0.81%
Feb 202643.5%29.2%15.6%11.7%
Mar 202642%30.7%18.7%8.7%
Apr 202650.4%28%15.2%6.4%
May 202650.8%25%17.4%6.8%
Jun 202648.8%28.1%17.4%5.8%
Jul 202647.2%32%16%4.8%
Aug 202650.3%25.2%16.8%7.7%
Sep 2026————
  1. 1.Ray White

    50.3%

    held 1st · 720 estimated branded searches · +22% vs prior month · +3.1 points

  2. held 2nd · 360 estimated branded searches · -10% vs prior month · -6.8 points

  3. 3.Tremains

    16.8%

    held 3rd · 240 estimated branded searches · +20% vs prior month · +0.8 points

  4. held 4th · 110 estimated branded searches · +83.3% vs prior month · +2.9 points

Compare search popularity between Saywell & Co and its closest rivals

How has branded search demand for Saywell & Co changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Saywell & Co in New Zealand held steady, from 0 to 190.
  • Across the 11 months ending August 2026, Saywell & Co’s estimated Share of Search among masterton real estate agencies in New Zealand increased from 0% to 7.7%.
  • Across the 11 months ending August 2026, Saywell & Co’s estimated Share of Search among masterton real estate agencies in New Zealand peaked at 11.7% in February 2026 and was lowest at 0% in October 2025.

How did search popularity change for New Zealand masterton real estate agencies in August 2026?

  1. In August 2026, Ray White gained estimated Share of Search among masterton real estate agencies in New Zealand, from 47.2% to 50.3%.

  2. In August 2026, Saywell & Co gained estimated Share of Search among masterton real estate agencies in New Zealand, from 4.8% to 7.7%.

  3. In August 2026, Tremains gained estimated Share of Search among masterton real estate agencies in New Zealand, from 16% to 16.8%.

  4. In August 2026, Property Brokers lost estimated Share of Search among masterton real estate agencies in New Zealand, from 32% to 25.2%.

How is Saywell & Co measured?

Brandwave collects information about searches that people make online using Saywell & Co’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • saywell & co
  • saywell and co
  • saywell and co masterton

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How the Brand Demand Index is measured

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