How popular isSabroso in search?
In August 2026, there were an estimated 1.5K branded searches for Sabroso in New Zealand which is down 5.7% over the last 11 months. Sabroso holds 21.6% estimated Share of Search among New Zealand rotorua restaurants and is ranked 2nd of 4 competitors for search popularity.
Atticus Finch46.8%
Sabroso21.6%
Urbano Bistro17.2%Poco14.3%
Follow Sabroso and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which rotorua restaurants compete with Sabroso?
Share of Search by month for Atticus Finch, Sabroso, Urbano Bistro, Poco. The figures are in the table below the chart.
View monthly share of search table
| Month | Atticus Finch | Sabroso | Urbano Bistro | Poco |
|---|---|---|---|---|
| Oct 2025 | 49.5% | 24% | 14.7% | 11.8% |
| Nov 2025 | 49.2% | 24.2% | 12.5% | 14.1% |
| Dec 2025 | 50.4% | 26.9% | 12.5% | 10.2% |
| Jan 2026 | 49.1% | 27.4% | 12.2% | 11.2% |
| Feb 2026 | 48% | 26.6% | 14.5% | 10.9% |
| Mar 2026 | 53.8% | 23.5% | 13.4% | 9.3% |
| Apr 2026 | 51.8% | 22.1% | 15.6% | 10.5% |
| May 2026 | 47.3% | 22.3% | 18% | 12.4% |
| Jun 2026 | 55.3% | 16.9% | 14% | 13.9% |
| Jul 2026 | 58.7% | 18.1% | 11.9% | 11.3% |
| Aug 2026 | 46.8% | 21.6% | 17.2% | 14.3% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 46.8% | 3.2K | -44.8% | -11.9 points | |
| 2, held 2nd | 21.6% | 1.5K | -17.2% | +3.5 points | |
| 3, held 3rd | 17.2% | 1.2K | 0% | +5.3 points | |
| 4, held 4th | 14.3% | 990 | -12.4% | +3 points |
46.8%
held 1st · 3.2K estimated branded searches · -44.8% vs prior month · -11.9 points
2.
Sabroso21.6%
held 2nd · 1.5K estimated branded searches · -17.2% vs prior month · +3.5 points
17.2%
held 3rd · 1.2K estimated branded searches · 0% vs prior month · +5.3 points
4.
14.3%
held 4th · 990 estimated branded searches · -12.4% vs prior month · +3 points
Compare search popularity between Sabroso and its closest rivals
How has branded search demand for Sabroso changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Sabroso in New Zealand fell from 1.6K to 1.5K.
- Across the 11 months ending August 2026, Sabroso’s estimated Share of Search among rotorua restaurants in New Zealand decreased from 24% to 21.6%.
- Across the 11 months ending August 2026, Sabroso’s estimated Share of Search among rotorua restaurants in New Zealand peaked at 27.4% in January 2026 and was lowest at 16.9% in June 2026.
How did search popularity change for New Zealand rotorua restaurants in August 2026?
4 changes
In August 2026, Urbano Bistro gained estimated Share of Search among rotorua restaurants in New Zealand, from 11.9% to 17.2%.
In August 2026, Sabroso gained estimated Share of Search among rotorua restaurants in New Zealand, from 18.1% to 21.6%.
In August 2026, Poco gained estimated Share of Search among rotorua restaurants in New Zealand, from 11.3% to 14.3%.
In August 2026, Atticus Finch lost estimated Share of Search among rotorua restaurants in New Zealand, from 58.7% to 46.8%.
How is Sabroso measured?
Brandwave collects information about searches that people make online using Sabroso’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- sabroso cafe
- sabroso menu
- sabroso restaurant
- sabroso restaurant rotorua
- sabroso rotorua
Do you work for Sabroso? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Sabroso your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.