Atticus Finch vs Sabroso:Which is more popular by branded search in New Zealand?
In August 2026, Atticus Finch had more branded searches than Sabroso among rotorua restaurants in New Zealand. Atticus Finch was estimated to have 3.2K branded searches compared to Sabroso’s 1.5K, and held a 46.8% Share of Search versus Sabroso’s 21.6%.
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Which is more popular in search, Atticus Finch or Sabroso?
Compare restaurants in Rotorua, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Atticus Finch, Sabroso. The figures are in the table below the chart.
View monthly share of search table
| Month | Atticus Finch | Sabroso | Urbano Bistro | Poco |
|---|---|---|---|---|
| Oct 2025 | 49.5% | 24% | 14.7% | 11.8% |
| Nov 2025 | 49.2% | 24.2% | 12.5% | 14.1% |
| Dec 2025 | 50.4% | 26.9% | 12.5% | 10.2% |
| Jan 2026 | 49.1% | 27.4% | 12.2% | 11.2% |
| Feb 2026 | 48% | 26.6% | 14.5% | 10.9% |
| Mar 2026 | 53.8% | 23.5% | 13.4% | 9.3% |
| Apr 2026 | 51.8% | 22.1% | 15.6% | 10.5% |
| May 2026 | 47.3% | 22.3% | 18% | 12.4% |
| Jun 2026 | 55.3% | 16.9% | 14% | 13.9% |
| Jul 2026 | 58.7% | 18.1% | 11.9% | 11.3% |
| Aug 2026 | 46.8% | 21.6% | 17.2% | 14.3% |
| Sep 2026 | — | — | — | — |
How has the Atticus Finch and Sabroso comparison changed over the last 12 months?
3 findings
- Atticus Finch was ahead of Sabroso in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Atticus Finch’s estimated Share of Search among rotorua restaurants in New Zealand moved from 49.5% to 46.8%, and its estimated monthly branded searches moved from 3.3K to 3.2K.
- Across the 11 months ending August 2026, Sabroso’s estimated Share of Search among rotorua restaurants in New Zealand moved from 24% to 21.6%, and its estimated monthly branded searches moved from 1.6K to 1.5K.
How did search popularity change for New Zealand rotorua restaurants in August 2026?
2 changes
In August 2026, Sabroso gained estimated Share of Search among rotorua restaurants in New Zealand, from 18.1% to 21.6%.
In August 2026, Atticus Finch lost estimated Share of Search among rotorua restaurants in New Zealand, from 58.7% to 46.8%.
How each brand is measured
Brandwave collects information about searches that people make online using Atticus Finch’s and Sabroso’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Atticus Finch
4 branded search terms
- atticus finch cafe
- atticus finch menu
- atticus finch restaurant
- atticus finch rotorua
Sabroso
5 branded search terms
- sabroso cafe
- sabroso menu
- sabroso restaurant
- sabroso restaurant rotorua
- sabroso rotorua
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.