Brandwave

How popular isPoco?

In September 2026, people searched for Poco by name about 980 times in New Zealand, a 28.9% increase from the previous year. These searches made up 8.8% of all New Zealand Rotorua restaurant searches, placing Poco fourth out of five restaurants. When we asked both ChatGPT and Google AI Overviews about Rotorua restaurants, Poco appeared in three of the four answers and was the second most recommended of the five.

Search and AI answers in September 2026

Poco is the fourth most searched of 5 competitors and the second most recommended in AI answers.

  1. Atticus FinchShare of searches 51.7%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
  2. Te Pā TūShare of searches 20.6%Mentioned in 2 of 4 AI answersPlace in AI recommendations 5th
  3. SabrosoShare of searches 13.5%Mentioned in 1 of 4 AI answersPlace in AI recommendations 3rd
  4. PocoShare of searches 8.8%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
  5. Urbano BistroShare of searches 5.4%Mentioned in 1 of 4 AI answersPlace in AI recommendations 4th
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Top Rotorua restaurants in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Poco was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Poco is the second most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Atticus Finch1st
  2. Poco2nd
  3. Sabroso3rd
  4. Urbano Bistro4th
  5. Te Pā Tū5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Atticus Finch3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Poco3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Te Pā Tū2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sabroso1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Urbano Bistro1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about Rotorua restaurants

4 answers
  • Asked ChatGPT

    “Which restaurant should I go to in Rotorua, New Zealand?”

    1. 1Atticus Finch
    2. 2Poco
  • Asked ChatGPT

    “What are the best restaurants in Rotorua, New Zealand?”

    1. 1Atticus Finch
    2. 2Poco
    3. 3Sabroso
    4. 4Urbano Bistro
    5. 5Te Pā Tū
  • Asked ChatGPT

    “What's the best restaurant in Rotorua, New Zealand for a trip stop?”

    1. 1Poco
    2. 2Te Pā Tū
  • Searched Google, AI Overview

    “rotorua restaurants”

    1. 1Atticus Finch
  • Searched Google, AI Overview

    “where to eat rotorua”

    Google showed no AI Overview for this search.

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which Rotorua restaurants compete with Poco?

Poco against Rotorua restaurants in New Zealand, by month

Share of searches by month for Atticus Finch, Te Pā Tū, Sabroso, Poco, Urbano Bistro. The figures are in the table below the chart.

View monthly share of searches table
MonthAtticus FinchTe Pā TūSabrosoPocoUrbano Bistro
Oct 202549.4%27.5%12.9%6.2%4%
Nov 202549.9%29.9%11%6.2%2.9%
Dec 202556.7%24.2%11.9%4.4%2.8%
Jan 202649.4%29.9%12.7%5.1%2.9%
Feb 202649.4%29.4%12.6%5.1%3.5%
Mar 202653.6%25.6%12.4%4.8%3.6%
Apr 202650%26%13.2%6.1%4.7%
May 202650.3%21.6%14.4%7.9%5.9%
Jun 202649.7%23.6%12%9.7%5%
Jul 202655.6%18%13.6%8.3%4.5%
Aug 202649.8%21.1%14.2%9.2%5.7%
Sep 202651.7%20.6%13.5%8.8%5.4%
  1. Held 1st. 5.7K estimated branded searches, +9.8% vs prior month. Share +1.9 points.

  2. 2.Te Pā Tū

    20.6%

    Held 2nd. 2.3K estimated branded searches, +3.2% vs prior month. Share -0.5 points.

  3. 3.Sabroso

    13.5%

    Held 3rd. 1.5K estimated branded searches, +0.67% vs prior month. Share -0.7 points.

  4. 4.Poco

    8.8%

    Held 4th. 980 estimated branded searches, +1% vs prior month. Share -0.4 points.

  5. Held 5th. 600 estimated branded searches, 0% vs prior month. Share -0.3 points.

Compare popularity between Poco and its closest rivals

Every comparison with Poco

4 comparisons

How has branded search demand for Poco changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Poco in New Zealand rose from 760 to 980.
  • Across the 12 months ending September 2026, Poco’s share of searches among Rotorua restaurants in New Zealand increased from 6.2% to 8.8%.
  • Across the 12 months ending September 2026, Poco’s share of searches among Rotorua restaurants in New Zealand peaked at 9.7% in June 2026 and was lowest at 4.4% in December 2025.

How did search popularity change for New Zealand Rotorua restaurants in September 2026?

5 changes
  1. In September 2026, Atticus Finch gained share of searches among Rotorua restaurants in New Zealand, from 49.8% to 51.7%.

  2. In September 2026, Sabroso lost share of searches among Rotorua restaurants in New Zealand, from 14.2% to 13.5%.

  3. In September 2026, Te Pā Tū lost share of searches among Rotorua restaurants in New Zealand, from 21.1% to 20.6%.

  4. Estimated monthly branded searches for Poco in New Zealand rose 28.9% over 12 measured months, from 760 to 980 in September 2026.

  5. Estimated monthly branded searches for Urbano Bistro in New Zealand rose 22.4% over 12 measured months, from 490 to 600 in September 2026.

How are Poco’s branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Poco’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • poco restaurant rotorua
  • poco rotorua
  • poco tapas rotorua

Do you work for Poco? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Poco your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.