How popular isRutherford Hotel Nelson in search?
In August 2026, there were an estimated 3K branded searches for Rutherford Hotel Nelson in New Zealand which is down 27.3% over the last 11 months. Rutherford Hotel Nelson holds 47.7% estimated Share of Search among New Zealand nelson hotels and accommodation and is ranked 1st of 4 competitors for search popularity.
Rutherford Hotel Nelson47.7%
The Hotel Nelson30.5%
Grand Arden Monaco Nelson14.2%Harbourside Nelson7.7%
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Which nelson hotels and accommodation compete with Rutherford Hotel Nelson?
Share of Search by month for Rutherford Hotel Nelson, The Hotel Nelson, Grand Arden Monaco Nelson, Harbourside Nelson. The figures are in the table below the chart.
View monthly share of search table
| Month | Rutherford Hotel Nelson | The Hotel Nelson | Grand Arden Monaco Nelson | Harbourside Nelson |
|---|---|---|---|---|
| Oct 2025 | 46.3% | 32.8% | 15.5% | 5.4% |
| Nov 2025 | 44.5% | 36.9% | 12.5% | 6% |
| Dec 2025 | 47.9% | 34% | 11.3% | 6.8% |
| Jan 2026 | 42.9% | 29.6% | 17.3% | 10.1% |
| Feb 2026 | 44.1% | 30.1% | 16.7% | 9.1% |
| Mar 2026 | 48.5% | 28% | 15% | 8.5% |
| Apr 2026 | 43.3% | 35.3% | 14.4% | 7% |
| May 2026 | 49.5% | 30.4% | 12.4% | 7.6% |
| Jun 2026 | 49.6% | 32.1% | 11.8% | 6.6% |
| Jul 2026 | 49.3% | 31.5% | 12.9% | 6.4% |
| Aug 2026 | 47.7% | 30.5% | 14.2% | 7.7% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 47.7% | 3K | 0% | -1.6 points | |
| 2, held 2nd | 30.5% | 1.9K | 0% | -1 points | |
| 3, held 3rd | 14.2% | 890 | +14.1% | +1.3 points | |
| 4, held 4th | 7.7% | 480 | +23.1% | +1.2 points |
47.7%
held 1st · 3K estimated branded searches · 0% vs prior month · -1.6 points
30.5%
held 2nd · 1.9K estimated branded searches · 0% vs prior month · -1 points
14.2%
held 3rd · 890 estimated branded searches · +14.1% vs prior month · +1.3 points
7.7%
held 4th · 480 estimated branded searches · +23.1% vs prior month · +1.2 points
Compare search popularity between Rutherford Hotel Nelson and its closest rivals
How has branded search demand for Rutherford Hotel Nelson changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Rutherford Hotel Nelson in New Zealand fell from 4.1K to 3K.
- Across the 11 months ending August 2026, Rutherford Hotel Nelson’s estimated Share of Search among nelson hotels and accommodation in New Zealand increased from 46.3% to 47.7%.
- Across the 11 months ending August 2026, Rutherford Hotel Nelson’s estimated Share of Search among nelson hotels and accommodation in New Zealand peaked at 49.6% in June 2026 and was lowest at 42.9% in January 2026.
How did search popularity change for New Zealand nelson hotels and accommodation in August 2026?
4 changes
In August 2026, Grand Arden Monaco Nelson gained estimated Share of Search among nelson hotels and accommodation in New Zealand, from 12.9% to 14.2%.
In August 2026, Harbourside Nelson gained estimated Share of Search among nelson hotels and accommodation in New Zealand, from 6.4% to 7.7%.
In August 2026, Rutherford Hotel Nelson lost estimated Share of Search among nelson hotels and accommodation in New Zealand, from 49.3% to 47.7%.
In August 2026, The Hotel Nelson lost estimated Share of Search among nelson hotels and accommodation in New Zealand, from 31.5% to 30.5%.
How is Rutherford Hotel Nelson measured?
Brandwave collects information about searches that people make online using Rutherford Hotel Nelson’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
6 branded search terms
- rutherford hotel
- rutherford hotel accommodation
- rutherford hotel nelson
- rutherford hotel nelson a heritage hotel
- rutherford hotel nelson nelson
- the rutherford hotel
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